San Francisco, California, United States · Hybrid
$181k–$289k/yr
About Us Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to …
Skills: Campaign Measurement, Quantitative Research, Marketing Effectiveness, KPI Definition, Brand Lift Studies
Lima, Lima, Peru · Hybrid
About Us Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to …
Skills: Sales Leadership, Business Development, Client Management, Strategic Planning, Payment Ecosystems
San Francisco, California, United States · Hybrid
$181k–$289k/yr
About Us Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to …
Skills: Quantitative Research, Qualitative Research, Market Research, Consumer Insights, Vendor Management
New York, New York, United States · Hybrid
$211k–$369k/yr
About Us Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to …
Skills: Marketing Strategy, Innovation Management, Luxury Brand Positioning, Consumer Insights, Go-To-Market Execution
Atlanta, Georgia, United States · Hybrid
$152k–$257k/yr
About Us Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to …
Skills: Strategy Consulting, Data Analytics, Commercial Payments, Small Business Banking, AI Implementation
Washington, District of Columbia, United States · Hybrid
$132k–$210k/yr
About Us Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to …
Skills: Project Management, Public Policy, Cross-functional Coordination, Executive Communication, Analytical Skills
Bengaluru, Karnataka, India · Hybrid
About Us Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to …
Skills: System Design, Software Architecture, Web Application Development, Mobile Application Development, Debugging
Bengaluru, Karnataka, India · Hybrid
About Us Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to …
Skills: Software Engineering, System Design, Web Application Development, Mobile Application Development, Code Review
Bengaluru, Karnataka, India · Hybrid
About Us Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to …
Skills: System Design, Software Architecture, Web Application Development, Mobile Application Development, Debugging
Bengaluru, Karnataka, India · Hybrid
About Us Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to …
Skills: System Design, Software Architecture, Web Application Development, Mobile Application Development, Debugging
Bengaluru, Karnataka, India · Hybrid
About Us Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to …
Skills: Account Receivables Management, Cash Application, Revenue Recognition, Financial Analysis, General Accounting
Bengaluru, Karnataka, India · Hybrid
About Us Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to …
Skills: Java, Distributed Systems, People Management, AI-First Engineering, Spring
Georgia, United States · Remote OK
About Us Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to …
Skills: Data Analytics, Strategy Consulting, Financial Metrics Analysis, Critical Thinking, Presentation Development
Austin, Texas, United States · Hybrid
About Us Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to …
Skills: SQL, Data Analysis, Financial Modeling, Budget Management, Generative AI
Austin, Texas, United States · Hybrid
About Us Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to …
Skills: SQL, Data Analysis, Financial Modeling, Budget Management, Generative AI
Foster City, California, United States · Hybrid
$169k–$271k/yr
About Us Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to …
Skills: Microsoft Fabric, Azure, PySpark, AI Agent Orchestration, Data Pipeline Development
Bengaluru, Karnataka, India · Hybrid
About Us Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to …
Skills: Identity And Access Management, Active Directory, Microsoft EntraID, PowerShell, Python
Auckland, Auckland, New Zealand · Hybrid
About Us Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to …
Skills: .NET, C#, ReactJS, SQL Server, AWS
Bengaluru, Karnataka, India · On-site
About Us Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to …
Skills: Java, React, GenAI, Spring Boot, Kubernetes
Baku, Azerbaijan · Hybrid
About Us Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to …
Skills: Credit Risk Analysis, Settlement Risk Management, Collateral Management, Financial Institution Analysis, Sovereign Risk Analysis
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Serve as a subject matter expert in campaign measurement to help clients evaluate the impact of marketing initiatives and sponsorships. Translate research findings into actionable recommendations and executive-ready presentations for internal and external stakeholders.
Requires 8+ years of experience in market research or campaign measurement with a Bachelor's degree, or equivalent advanced degree experience. Must demonstrate deep expertise in quantitative research methodologies and the ability to manage external research vendors.
About Us
Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to uplifting everyone, everywhere by being the best way to pay and be paid.
At Visa, you'll have the opportunity to create impact at scale — tackling meaningful challenges, growing your skills and seeing your contributions impact lives around the world.
Join Visa and do work that matters – to you, to your community, and to the world. Progress starts with you.
Job Description
Visa is seeking a Senior Research Manager, Campaign Measurement & Insights to join the North America Insights & Analytics team supporting North America Marketing Services.
As an individual contributor reporting to the Director of NA Insights & Analytics, this role will serve as a subject matter expert in campaign measurement, helping Visa clients evaluate the impact of marketing campaigns, activations, and integrated marketing initiatives (with a significant focus on sponsorships). The Senior Research Manager will partner with clients and internal stakeholders to define KPIs, develop learning agendas, design measurement approaches, manage research execution, and translate results into practical recommendations for future campaigns.
While this role is especially focused on measurement and marketing effectiveness, it will also support upfront insights work to inform campaign strategy, audience understanding, messaging, and activation design. The ideal candidate brings deep quantitative research expertise, strong measurement judgment, and the ability to communicate results in a clear, compelling, client-ready way.
Key Responsibilities:
Campaign Measurement & Marketing Effectiveness:
Insight Storytelling & Stakeholder Partnership:
This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager.
Qualifications
Basic Qualifications:
Preferred Qualifications:
U.S. Applicants Only
The estimated salary range for this position is $180,600.00 to $ 289,300.00 USD per year, which may include potential sales incentive payments (if applicable). Salary may vary depending on job-related factors which may include knowledge, skills, experience, and location. In addition, this position may be eligible for bonus and equity.Visa has a comprehensive benefits package for which this position may be eligible that includes Medical, Dental, Vision, 401(k), FSA/HSA, Life Insurance, Paid Time Off, and Wellness Program.Work Hours
Varies upon the needs of the department.
Travel Requirements
This position requires travel 5-10% of the time.
Mental/Physical Requirements
This position will be performed in an office setting. The position will require the incumbent to sit and stand at a desk, communicate in person and by telephone, frequently operate standard office equipment, such as telephones and computers.
Visa is an EEO Employer
Qualified applicants will receive consideration for employment without regard to race, color religion, sex, national origin, sexual orientation, gender identity, disability or protect veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with the EEOC guidelines and applicable local law, including the requirements of Article 49 of the San Francisco Police Code.Visa (NYSE: V) is a world leader in digital payments, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories. Our purpose is to uplift everyone, everywhere by being the best way to pay and be paid. Learn more at Visa.com.
Offices: 900 Metro Center Blvd, Foster City, California, US · 12301 Research Blvd, Austin, TX 78759, US · 1004 NW 65th Ave, Miami, FL 33126, US · 1 Market St, San Francisco, CA 94105, US · 900 Metro Center Blvd, Foster City, CA 94404, US
Visa (NYSE: V) is a world leader in digital payments, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories. Our purpose is to uplift everyone, everywhere by being the best way to pay and be paid. Learn more at Visa.com.
Offices: 900 Metro Center Blvd, Foster City, California, US · 12301 Research Blvd, Austin, TX 78759, US · 1004 NW 65th Ave, Miami, FL 33126, US · 1 Market St, San Francisco, CA 94105, US · 900 Metro Center Blvd, Foster City, CA 94404, US
