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Full-time
bachelor degree
Posted 1d ago
~40 hrs/week
Responsibilities
The Senior Director will drive revenue generation by developing and selling commercial sponsorship programs while managing a portfolio of existing clients. They will also lead the Korea team, foster cross-functional collaboration, and execute strategic business development initiatives across TKO's international assets.
Requirements
Candidates must have significant experience in sales, marketing, or business development within the sports, media, or entertainment industries. A proven track record of exceeding financial targets, strong team management skills, and fluency in both Korean and English are required.
Full job description
Who We Are:
IMG is a leading global sports marketing agency, specializing in media rights management and sales, multi-channel content production and distribution, brand partnerships, strategic consulting, digital services, and event management. It powers growth of revenues, fanbases and IP for more than 250 federations, associations, events, and teams, including the National Football League, English Premier League, International Olympic Committee, National Hockey League, Major League Soccer, ATP and WTA Tours, the AELTC (Wimbledon), Euroleague Basketball, CONMEBOL, World Rugby, DP World Tour, and The R&A, as well as UFC, WWE, and PBR. IMG is a subsidiary of TKO Group Holdings, Inc. (NYSE: TKO), a premium sports and entertainment company.

TKO Group Holdings, Inc. (NYSE: TKO) is a premium sports and entertainment company. TKO owns iconic properties including UFC, the world’s premier mixed martial arts organization; WWE, the global leader in sports entertainment; and PBR, the world’s premier bull riding organization. Together, these properties reach 1 billion households across 210 countries and territories and organize more than 500 live events year-round, attracting more than three million fans. TKO also services and partners with major sports rights holders through IMG, an industry-leading global sports marketing agency; and On Location, a global leader in premium experiential hospitality.


Key Responsibilities and Accountabilities
Revenue Generation
Develop, create and sell commercial programs, sponsorship opportunities, contra offers and other activities that significantly increase the profitability of key events and the business generally
Meet and exceed revenue targets set by the business
Retain, manage and develop a portfolio of existing clients whilst maximising revenue opportunities across the company’s Korea & international portfolio
Drive sales and marketing efforts with various business units to execute sponsorship programs, including servicing of a significant and reputable client base
Help facilitate and engineer revenue generation opportunities for TKO’s international assets with Korea headquartered/domiciled organizations
Exploit market dynamics and relationships to promote revenue opportunities and conversion
Lead the development of ‘best practice’ across go-to-market process. This requires understanding and implementation of compelling, factual, tailored documents and multimedia presentations
Liaise with key stakeholders and contacts from governments, tourism entities, councils, venue holders, media, sponsors and partners, as required.
Leadership
Ensure the team is aligned with the company's mission and vision and are working together to successfully achieve strategic objectives.
Drive cross-functional collaboration
Be a strong culture driver and internal leader in the Korea business while respecting the structure that each team in Korea is an extension of a global business line.
New Business
Develop strategies to acquire new clients (with governments, rights holders, federations etc) and revenue opportunities across TKO divisions
Introduce Korea brands/clients to TKO’s suite of international events and assets
Develop and pitch new business opportunities to existing and prospective clients
Extend and financially optimise TKO’s suite of assets across Korea
Strategy, Reporting and Compliance
Develop and execute the overall strategy for designated priorities in line with business objectives
Develop and implement collaborative strategies and activity plans for revenue optimisation between and within business divisions
Prepare and present a periodic report for senior management on sales and new business activity
Abide by internally established control systems and authorities, comply with all applicable laws and TKO Korea’s standards and policies
Communications and Industry Relations
Communicate in a productive and co-operative manner with all stakeholders including divisional leadership and shared services
Represent TKO to the highest professional standard at all times, with internal & external clients and stakeholders
Develop relationships with major stakeholders / rights owners / federations in Korea
Forge a leading presence in the corporate sponsorship landscape across the region and cultivate and enhance commercial relationships that build TKO equity and market place presence
Develop a market-leading understanding of corporate sponsorship spend and build enduring relationships with key corporate executives that influence this spend
Knowledge and Experience
Significant impactful experience in the sales & marketing / business development industry (ideally from sport/media/entertainment/events)
Relevant event planning and operational experience
Demonstrated ability to sell to and exceed stretch financial targets
Demonstrated ability to formulate, sell and grow new business assets
Proven team management experience in mid to large organisaitonal structure
Superior understanding of brand & communications / marketing mix and sponsorship market
Creative thinking – how to utilise the collective IP of TKO to create new assets and commercial relationships
Exceptional problem solving and negotiation skills
Outstanding revenue generation and business development acumen
Proven ability to devise, commercialise and implement events in complex stakeholder environments
Adaptability to rapidly changing situations/environments and proven capability to deliver results in highly matrixed organisations
Outstanding interpersonal communication and influencing skills across all levels of business management
Exceptional written and oral communication and presentation skills
Demonstrated planning and follow-through capabilities
Highest personal integrity and ethics
Fluent in written and spoken Korean and English
Working Conditions
This role is based at IMG Korea office, Seoul.



TKO EEO Statement:
TKO is an Equal Opportunity Employer and complies with all applicable federal, state, and local laws regarding non-discrimination in employment. TKO makes employment decisions based on merit and qualifications, without considering an employee’s or applicant’s race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, marital status, veteran status, or any other basis prohibited under federal, state or local laws governing non-discrimination in employment in every location in which the Company has facilities. TKO also provides reasonable accommodations for qualified individuals with disabilities in accordance with the Americans with Disabilities Act (ADA) and applicable state or local laws. For information about Privacy and Information Security for TKO employment candidates, please review our Privacy Policy. For information regarding Terms of Use for this and other TKO websites, please review our Terms of Use.
TKO Group Holdings, Inc. (NYSE: TKO) is a premium sports and entertainment company. TKO owns iconic properties including UFC, the world’s premier mixed martial arts organization; WWE, the global leader in sports entertainment; and PBR, the world’s premier bull riding organization. Together, these properties reach 1 billion households across 210 countries and territories and organize more than 500 live events year-round, attracting more than three million fans. TKO also services and partners with major sports rights holders through IMG, an industry-leading global sports marketing agency; and On Location, a global leader in premium experiential hospitality.
TKO Group Holdings, Inc. (NYSE: TKO) is a premium sports and entertainment company. TKO owns iconic properties including UFC, the world’s premier mixed martial arts organization; WWE, the global leader in sports entertainment; and PBR, the world’s premier bull riding organization. Together, these properties reach 1 billion households across 210 countries and territories and organize more than 500 live events year-round, attracting more than three million fans. TKO also services and partners with major sports rights holders through IMG, an industry-leading global sports marketing agency; and On Location, a global leader in premium experiential hospitality.