The Dawn Wellness Centre and Rehab is a residential behavioural health facility located in Chiang Mai that caters to a primarily international client base. We are looking for a highly motivated and hands-on PR & Marcomms…
Skills: Public Relations, Marketing Communications, Media Relations, Social Media Management, Influencer Marketing
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Full-time
Posted 19d ago
~40 hrs/week
Responsibilities
The Assistant Manager will support the development and execution of PR and marketing communication strategies to enhance branding and drive sales. Responsibilities include managing media inquiries, coordinating with agencies, overseeing the alumni program, and producing marketing collateral.
Requirements
The ideal candidate must have 2-3 years of experience in PR or marketing communications, preferably with lifestyle products. Fluency in both English and Thai is required, along with strong writing skills and the ability to manage multiple projects.
Full job description
The Dawn Wellness Centre and Rehab is a residential behavioural health facility located in Chiang Mai that caters to a primarily international client base. We are looking for a highly motivated and hands-on PR & Marcomms professional to join our marketing team.
This person will report to the Head of Marketing and support the development and execution of PR and marcomms strategies and programs to meet the goals of the Marketing Department - in terms of branding and driving sales in key markets. This is a hands-on, execution-focused role suited to someone who wants to grow into a strategic PR and marcomms career.
Responsibilities
Support the Head of Marketing in developing the yearly PR strategy to support the company’s marketing plan
Help execute the PR strategy using a combination of PR tools including earned/traditional media, social media, KOLs, influencer marketing, sponsorships and events
Support day-to-day running of the in-house press office - handling media inquiries, drafting press materials, coordinating with case studies, organising media visits and executing outreach
Assist in coordinating and liaising with agencies in key markets
Compile monthly PR reports evaluating results based on KPIs
Support brand consistency across all communication touch points, both online and offline - including coordinating the production of press releases, media kits, sales kits, brochures and other marketing collateral, as well as assisting with photoshoots and video production
Support the planning, implementation and day-to-day management of The Dawn’s Alumni Program (a customer loyalty/retention program)
Compile monthly Alumni Program reports evaluating results based on KPIs
Monitor relevant news, PR and social media trends, and flag opportunities or risks to optimise marcomms outcomes
Qualifications
The ideal candidate will have:
a minimum of 2-3 years experience in PR and/or marcomms, ideally for “lifestyle products/services”
(agency experience a plus)
fluency in English with excellent communication and writing skills as well as able to communicate in Thai
experience or comfortable coordinating with external agencies as well as executing projects hands-on, in-house
a creative, resourceful approach to problem-solving
strong attention to detail
the ability to manage multiple projects and work to deadlines
a collaborative, team-player mindset
Related keywords
Public RelationsMarcommsMarketingBrandingSalesMedia RelationsSocial MediaKOLsInfluencer MarketingSponsorshipsEventsPress OfficeKPIsAlumni ProgramCustomer LoyaltyRetention
A rising star on the Asian horizon in effective inpatient mental health and addiction treatment services.
Industry
Wellness and Fitness Services
Company size
51-200 employees
Founded
2017
Headquarters
Hang Dong, Chiang Mai
LinkedIn followers
1,604
As the only CARF-accredited treatment centre in Asia, The Dawn is committed to delivering the highest quality of care to our clients, on par with top rehabs in the US.
Our success is built on the foundation of our exceptional team, consisting of experienced, knowledgeable, and compassionate professionals across all departments. We foster a warm and friendly work environment where collaboration, support, and dedication to our clients' well-being are at the forefront of everything we do.
At The Dawn, we believe that everyone deserves the opportunity to heal, grow, and thrive. If you are a caring and talented professional who shares our passion for transforming lives, we would be delighted to consider your application to join our team in making a difference.
Offices: 5 Moo 5 Nong Tong district, Hang Dong, Chiang Mai 50340, TH
Mental Health AddictionWellnessDepressionAnxietymood disorderPTSD&Trauma Burnoutprescription drug addictiondrug addiction
A rising star on the Asian horizon in effective inpatient mental health and addiction treatment services.
Industry
Wellness and Fitness Services
Company size
51-200 employees
Founded
2017
Headquarters
Hang Dong, Chiang Mai
LinkedIn followers
1,604
As the only CARF-accredited treatment centre in Asia, The Dawn is committed to delivering the highest quality of care to our clients, on par with top rehabs in the US.
Our success is built on the foundation of our exceptional team, consisting of experienced, knowledgeable, and compassionate professionals across all departments. We foster a warm and friendly work environment where collaboration, support, and dedication to our clients' well-being are at the forefront of everything we do.
At The Dawn, we believe that everyone deserves the opportunity to heal, grow, and thrive. If you are a caring and talented professional who shares our passion for transforming lives, we would be delighted to consider your application to join our team in making a difference.
Offices: 5 Moo 5 Nong Tong district, Hang Dong, Chiang Mai 50340, TH
Mental Health AddictionWellnessDepressionAnxietymood disorderPTSD&Trauma Burnoutprescription drug addictiondrug addiction