Memphis, Tennessee, United States · On-site
$42k–$47k/yr
Job DetailsLevel: ExperiencedJob Location: Main Office - Memphis, TN 38134Position Type: Full TimeEducation Level: 2 Year DegreeSalary Range: $42,000.00 - $47,000.00 Salary/yearTravel Percentage: Up to 25%Job Shift: AnyJ…
Skills: Digital Marketing, Event Marketing, Content Creation, Social Media Management, AI Prompt Engineering
Memphis, Tennessee, United States · On-site
$15/hr–$19/hr
Job DetailsLevel: ExperiencedJob Location: Main Office - Memphis, TN 38134Position Type: Full TimeSalary Range: $15.00 - $19.00 HourlyJob title: Park Ranger Department: Park Operations Reports to: Park Operations/Landsca…
Skills: Grounds Maintenance, Emergency Assistance, Wildlife Preservation, Chainsaw Operation, Project Management
Memphis, Tennessee, United States · On-site
$10/hr–$18/hr
Job DetailsJob Location: Main Office - Memphis, TN 38134Salary Range: $10.00 - $18.00 HourlyPosition Summary Shelby Farms Park Conservancy is seeking friendly, dependable individuals to work as Event Support Representati…
Skills: Customer Service, Event Operations, Audio-Visual Troubleshooting, Conflict Resolution, Communication Skills
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The Marketing Coordinator leads the execution of marketing activities to drive ticket sales, venue rentals, and premium experiences. This includes managing digital content across websites, social media, and email campaigns while providing onsite support during events.
Candidates need 2–4 years of experience in marketing coordination or a related field and proficiency with digital tools and CMS platforms. A 2-year degree is required, and familiarity with the Memphis entertainment landscape is preferred.
Job DetailsLevel: ExperiencedJob Location: Main Office - Memphis, TN 38134Position Type: Full TimeEducation Level: 2 Year DegreeSalary Range: $42,000.00 - $47,000.00 Salary/yearTravel Percentage: Up to 25%Job Shift: AnyJob Category: Marketing
Department: Sales + Events
Reports To: Event Sales & Marketing Manager
Salary: $42,000-$47,000
Shelby Farms Park Conservancy (SFPC) is the nonprofit that manages and cares for Shelby Farms Park and Shelby Farms Greenline in Memphis, TN. SFPC is responsible for daily management, fundraising to meet operational budget needs, setting the vision for the Parks future, and stewarding its natural resources. SFPC team members are committed to our vision of creating a celebrated 21st-century park that defines and shapes a great city and that provides inclusive, equitable, and free access for every resident of the Memphis area.
At 4,500 acres, Shelby Farms Park is one of the largest urban parks in the U.S. It features miles of trails, lakes and ponds, a buffalo herd, the Woodland Discovery Playground, the FedEx Event Center, a treetop adventure course, a sprayground, and an outdoor stage. It is a treasured asset for Memphis, offering inclusive and free access to all.
The Sales and Events Marketing Coordinator is the primary execution lead for all marketing activity that supports ticket sales, venue rentals, and premium park experiences at Shelby Farms Park Conservancy. This role is responsible for translating sales and marketing priorities into accurate, timely, and compelling customer-facing content across digital channels, including websites, social media, email campaigns, and onsite event touchpoints.
The Marketing Coordinator supports SFPC-produced ticketed events such as Starry Nights, Canoes & Cocktails, Afterglow, Buffalo Run, and other premium experiences, as well as indoor and outdoor venue rentals.
The Marketing Coordinator works closely with the Event Sales & Marketing Manager to implement campaigns, update content as sales pacing changes, and ensure that what customers see accurately reflects what is being sold. This role also collaborates with the Retail & Concessions Coordinator and S+Es Operations staff during events to help align onsite offerings and customer experience with marketing and sales expectations.
This is a hands-on, execution-focused role designed for someone who is digitally fluent, detail-oriented, and knowledgeable about the local events and entertainment landscape.
Execute marketing tasks that directly support ticket sales and attendance for SFPC-produced events.
Build, update, and maintain event-related web content, including event descriptions, dates, pricing details, and calls to action.
Assist with email campaign execution by preparing content, links, and promotional details.
Implement promotional updates, deadlines, and messaging changes as directed by sales pacing and priorities.
Ensure accuracy and consistency across all customer-facing materials.
Support marketing execution for indoor and outdoor venue rentals, including:
Updating venue pages and content
Supporting landing pages and seasonal promotions
Coordinating visuals and messaging with designated sales managers
Ensuring SFPC venue pages follow established SEO best practices.
Ensure venue offerings are clearly presented, current, and aligned with sales priorities.
Digital Content & AI-Enabled Creation
Leverage AI tools and prompt-engineering best practices to efficiently generate, tailor, and refine marketing copy that resonates with identified consumer segments across:
websites
social media
email promotions
event descriptions
Quickly revise content based on guidance, performance feedback, or changing event details.
Understand and manage basic asset requirements and formats (e.g., web banners vs. digital ads vs. social posts), coordinating with designers or vendors when needed.
Maintain organized files, links, and version control for marketing assets.
Social Media & Influencer Support
Execute social media content calendars by scheduling and publishing posts across platforms.
scheduling visits or content windows
communicating expectations and deliverables
collecting and organizing submitted content
Monitor basic engagement and performance metrics and share insights with the Manager.
Stay informed about trends, formats, and successful event marketing approaches in the local market.
Onsite Event Marketing & Coordination
Support onsite marketing execution during ticketed events and peak periods, including:
signage and wayfinding support
promotional messaging for retail and concessions
coordination with the Retail & Concessions Coordinator
Observe customer behavior and experience flow and share insights with the Manager for future improvements.
Serve as an execution support presence on site, not an operational decision-maker.
Data, Organization & Reporting Support
Help track marketing activities, deadlines, and campaign execution status.
Assist with compiling post-event marketing inputs, including what messaging performed well or where customers appeared confused.
Maintain calendars, checklists, and documentation to support smooth execution across multiple events and offerings.
Qualifications
Qualifications
Required
2–4 years of experience in marketing coordination, digital marketing, event marketing, or a related field
Strong ability to execute marketing tasks accurately and on deadline
Comfort using digital tools, CMS platforms, and social media management systems
Experience using or willingness to learn AI tools for content creation and iteration
Excellent organizational skills and attention to detail
Preferred
Familiarity with the Memphis events, music, and entertainment landscape
Interest in or exposure to live events, festivals, or cultural programming
Experience supporting ticketed events or consumer-facing experiences
Comfort working evenings and weekends during event seasons
Working Conditions & Schedule
Primarily on-site, with significant presence during events and peak recreation seasons
Regular evenings, weekends, and holidays required during event and recreation operations
Flexible schedule necessary to support seasonal demands
The 501(c)3 nonprofit organization that manages and operates Shelby Farms Park + Shelby Farms Greenline
Shelby Farms Park Conservancy (SFPC or the Conservancy) is the 501(c)3 nonprofit organization that manages and operates Shelby Farms Park and Shelby Farms Greenline through a private-public partnership with Shelby County Government. That means the land that comprises Shelby Farms Park and Greenline is publicly owned, and SFPC is responsible for daily management, fundraising to meet operations budget needs, setting the vision for the Park’s future and stewarding its natural resources. Shelby Farms Park Conservancy is committed to providing inclusive and equitable spaces for each and every visitor. OUR VISION We are giving rise to a celebrated 21st century park that defines and shapes a great city. OUR MISSION To manage, operate, restore and improve Shelby Farms Park in partnership with and for the public With the support of our volunteers, donors and partners, we are doing just that! Each year, SFPC raises 75% of the $5+ million annual operating budget through general donations, corporate and foundation support.
Offices: 6903 Great View Drive North, Memphis, TN 38134, US
The 501(c)3 nonprofit organization that manages and operates Shelby Farms Park + Shelby Farms Greenline
Shelby Farms Park Conservancy (SFPC or the Conservancy) is the 501(c)3 nonprofit organization that manages and operates Shelby Farms Park and Shelby Farms Greenline through a private-public partnership with Shelby County Government. That means the land that comprises Shelby Farms Park and Greenline is publicly owned, and SFPC is responsible for daily management, fundraising to meet operations budget needs, setting the vision for the Park’s future and stewarding its natural resources. Shelby Farms Park Conservancy is committed to providing inclusive and equitable spaces for each and every visitor. OUR VISION We are giving rise to a celebrated 21st century park that defines and shapes a great city. OUR MISSION To manage, operate, restore and improve Shelby Farms Park in partnership with and for the public With the support of our volunteers, donors and partners, we are doing just that! Each year, SFPC raises 75% of the $5+ million annual operating budget through general donations, corporate and foundation support.
Offices: 6903 Great View Drive North, Memphis, TN 38134, US
