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$100k–$130k/yr
Full-time
32 Vacation Days
Posted 3d ago
~40 hrs/week
Responsibilities
Lead end-to-end retail product launches from commercialization planning to in-market execution across key accounts. Own the retail go-to-market strategy, including merchandising, promo calendars, retail media, and sell-through performance tracking.
Requirements
Requires 5+ years of experience in shopper, trade, or retail marketing with a proven track record of taking consumer products to market. Must possess deep fluency in retail GTM, data-driven decision making, and strong project management skills.
Full job description
Retail Marketing Manager
Location: New York City Experience: 5+ years in shopper, trade, or retail/channel marketing — taking consumer products to market and making them sell
OWN RETAIL GO-TO-MARKET — FROM LAUNCH TO SHELF TO SELL-THROUGH.
This isn't a lateral move. We built Loop by going all in from day one. You'll lead retail product launches from commercialization planning through in-market execution — owning how our products land at retail and how they sell once they're there: the assortment, the shelf, the merchandising, the promo, the retail media, and the sell-through that proves it worked. You'll turn product and brand strategy into retail go-to-market that moves sell-in and sell-through. All yours. If you've mastered retail GTM and the shopper and trade craft that makes it land, and you're ready to break the rules that no longer work, this is where you do it.
THE ROLE
You step into ownership. You move fast and take responsibility for what you build. You focus on work that matters, not on noise that slows things down. You'll own retail go-to-market across key accounts — partnering closely with Retail Sales, Brand & Product Marketing, Supply Chain, Operations, and Product Development to land launches that are operationally ready, win at shelf, and sell through. You set the launch timelines, call the merchandising and promo priorities, decide where retail marketing investment goes, and own the numbers that say whether it worked.
WHAT YOU'LL DO (AND WHAT YOU WON'T)
You own retail product launches end-to-end, from commercialization planning to in-market execution, on time and on commercial target
You build the retail go-to-market plan for each launch — timelines, assortment, merchandising support, promo calendar, and retail media — tailored to the account, not copy-pasted
You own point-of-sale execution — planograms, displays, fixtures, packaging-at-shelf, and visual merchandising standards — partnering with Retail Sales and accounts to win the shelf
You run retail media and trade promotion across key accounts — retail media networks, co-op/MDF budgets, and shopper-marketing programs — and you spend against velocity and ROI, not vanity
You track sell-through, velocity, and assortment productivity across key accounts, run post-launch reviews, and feed the learnings straight into the next launch
You spot whitespace, optimize product-market fit by account, and push the assortment moves that grow the channel
You arm the sell-in: crafting the retailer pitch story and the proof that makes buyers and your Retail Sales partners want to bet bigger on Loop at the next line review
You partner across Sales, Creative, Operations, and Product to make sure launches are operationally feasible and commercially impactful, and you call out trade-offs before they cost the launch
YOU WON'T
wait for endless approvals
hide behind processes
cruise quietly in the background
HOW YOU'LL SUCCEED
We look for people who think big, stay curious, and aren't afraid to go all in to make things happen. You'll succeed by landing launches on time and on commercial target, winning at shelf, driving sell-through and velocity across key retail accounts, and making retail partners want to bet bigger on Loop the next time around. Strategy plus execution. Data plus instinct. Alignment without the meetings.
WHAT YOU'LL BRING
5+ years in shopper, trade, retail, or channel marketing, ideally taking consumer products to market across national or specialty retail accounts
Deep fluency in retail go-to-market and commercialization, plus the shopper and trade craft that lands it: point-of-sale and merchandising execution, retail media and trade promotion, and assortment by account — you know what wins at shelf and what stalls
A track record of turning consumer insight and market trends into retail go-to-market, retailer pitch stories, and merchandising that actually sells
You read the data: sell-through, velocity, channel performance — and use it to make sharper calls, not to justify the ones you've already made
You're comfortable with change and ambiguity
Strong project management chops: you manage timelines, dependencies, and stakeholders across Sales, Marketing, Product, and Ops without dropping balls
You know when work is ready to ship, and when it can evolve
You want your work to matter, not just exist
LOOP ISN'T FOR EVERYONE. WE MIGHT NOT BE A MATCH IF YOU:
Wait for direction instead of taking initiative
Mistake activity for impact
Feel uneasy when things are still taking shape
Prefer alignment meetings over decisions
STILL LISTENING?
Good. We are not looking for people to watch from the sidelines. Loopers step in, speak up and go for more. More firsts. More growth. More: "I can't believe we did that." If you are like that too, press that beautiful apply button and let's talk.
WHY WORK AT LOOP
At Loop we cut through the noise, so the work that matters actually lands. We go all in on impact, connection, and growth. And you'll feel that the moment you walk in. You'll know people across teams fast, because candor is care, wins are celebrated loudly, and fun is taken seriously. And when you go all in at work, you also go all in on life. That's why we give you 32 vacation days, enough time to recharge, travel, or dive headfirst into whatever makes you happiest.
Based on internal benchmarks and market data, we expect the salary range for this role in our New York City office to be $100,000 - $130,000 per year. Loop takes into consideration a wide range of factors when making compensation decisions, including but not limited to experience, skill sets, qualifications, education, and other business and organizational needs. Final salary is based on a number of factors such as location, relevant prior experience, and specific skills or expertise. Please note that the range listed is just one component of Loop's total rewards.
Businesses across Canada bank on Loop to save time and money with global credit cards, accounts and more.
Industry
Financial Services
Company size
11-50 employees
Founded
2022
Headquarters
Toronto, Ontario
LinkedIn followers
6,790
Total funding
$5M
Loop is a cross-border banking platform for Canadian-based businesses operating across Canada, the United States and around the world. Loop's consolidated multi-currency banking platform helps businesses save time and eliminate FX losses. Loop offers tailor made products including CAD/USD corporate cards, interest-free spending, corporate level purchasing power, no-fee global payments, accessible growth capital and real US dollar accounts to help online businesses grow.
The Loop US Dollar Business Accounts are provided and issued by Lincoln Savings Bank, Member FDIC. FDIC insurance covers the failure of an FDIC insured Bank.
Offices: 410 Adelaide St W, 5th Floor, Toronto, Ontario M5V1S8, CA
Businesses across Canada bank on Loop to save time and money with global credit cards, accounts and more.
Industry
Financial Services
Company size
11-50 employees
Founded
2022
Headquarters
Toronto, Ontario
LinkedIn followers
6,790
Total funding
$5M
Loop is a cross-border banking platform for Canadian-based businesses operating across Canada, the United States and around the world. Loop's consolidated multi-currency banking platform helps businesses save time and eliminate FX losses. Loop offers tailor made products including CAD/USD corporate cards, interest-free spending, corporate level purchasing power, no-fee global payments, accessible growth capital and real US dollar accounts to help online businesses grow.
The Loop US Dollar Business Accounts are provided and issued by Lincoln Savings Bank, Member FDIC. FDIC insurance covers the failure of an FDIC insured Bank.
Offices: 410 Adelaide St W, 5th Floor, Toronto, Ontario M5V1S8, CA