Rochester, Minnesota, United States · Remote OK
$55k–$65k/yr
Logic of English is a growing educational publisher. As we continue to grow, we are looking for a dedicated Social Media Specialist to join our highly collaborative remote and hybrid team who can manage content creation,…
Skills: Social Media Management, Content Creation, Community Engagement, Copywriting, Video Production
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The specialist will translate marketing strategies into platform-appropriate content, including graphics and short videos, while managing daily posting and community engagement. They are also responsible for tracking social analytics and providing recommendations for content improvement.
Candidates need 2–5 years of experience in social media management or digital content creation and proficiency with tools like Canva and scheduling software. A warm, professional communication style and the ability to handle sensitive educational topics with care are essential.
Logic of English is a growing educational publisher. As we continue to grow, we are looking for a dedicated Social Media Specialist to join our highly collaborative remote and hybrid team who can manage content creation, community engagement, and influencer coordination across all channels.
Because our organization communicates sensitive and educational topics, the ideal candidate will be warm, curious, accurate, and steady in their approach. They should appreciate trends yet apply them cautiously, keeping clarity and welcoming communication as priorities. They do not need prior knowledge of our curriculum or the science of reading, but they must be willing to learn these concepts over time.
This individual will be responsible for taking the overarching marketing strategy provided by the Marketing Team Lead and translate it into platform-appropriate content. They will manage daily posting, community engagement, trend monitoring, and social analytics. Over time, they will grow from content executor to content collaborator, contributing ideas and recommending process improvements based on performance insights.
The ideal candidate for this role is someone who has experience in social media management, who is teachable and curious, as well as trustworthy and responsible to handle the nuances of our mission with care and consistency. This role lives within the Brand Department and reports to the Marketing Team Lead. This position includes a 90-day introductory period during which performance and suitability for the role will be evaluated.
Translate the marketing strategy into posts, graphics, short videos, stories, and educational content.
Write clear, accurate, approachable copy.
Produce video content using existing assets or basic filming.
Manage the content calendar and ensure consistent posting.
Repurpose long-form content into short, digestible educational pieces.
Maintain a consistent brand voice and visual identity.
Schedule and publish content across all relevant platforms.
Conduct daily community management, responding thoughtfully to comments, questions, and messages.
Monitor brand-related discussions and apply good judgment in sensitive or nuanced situations.
Track platform trends and apply them appropriately to the brand’s educational tone.
Pull monthly social media metrics and deliver clear summaries.
Identify engagement patterns and opportunities for improvement.
Offer recommendations for small adjustments to content and posting rhythms.
Work closely with the Marketing Team Lead to align content with the broader marketing strategy.
Participate in planning meetings, brainstorming sessions, and content reviews.
Coordinate with other teams to gather information or assets when necessary.
2–5 years of experience in social media management or digital content creation.
Strong writing and communication skills.
Experience with graphic design tools such as Canva.
Ability to produce short-form video content.
Familiarity with scheduling tools (Buffer, Later, Hootsuite, etc.).
Strong organizational skills and attention to detail.
Warm, clear, and welcoming communication style.
Consistent and dependable.
Thoughtful approach to sensitive topics.
Values clarity and accuracy.
Collaborative mindset and openness to feedback.
Self-motivated and organized.
Benefits Package
Paid vacation time
Paid sick time
Ten paid company holidays
Dental and Vision Insurance
401k Retirement Plan with employer matching program
STD, LTD, and other supplemental Insurance options
Professional education reimbursement
Fully remote position
Company-provided MacBook
Culture that embraces a healthy work-life balance
Providing tools and curriculum that combine the Science of Reading + Joy of Learning.
At Logic of English, we are driven by a mission to change how reading is taught for all students. Our curriculum is designed to teach reading, writing, spelling, phonics, and grammar to students of all ages in a fun, logical, systematic, and approachable way. Based on the Orton-Gillingham method, pur products unveil the reasons for English spellings and provide educators and parents with answers to their students’ questions about why words are spelled and read the way they are. We combine the science of reading with the joy of learning!
Offices: 4865 19th St NW, Rochester, Minnesota 55901, US
Providing tools and curriculum that combine the Science of Reading + Joy of Learning.
At Logic of English, we are driven by a mission to change how reading is taught for all students. Our curriculum is designed to teach reading, writing, spelling, phonics, and grammar to students of all ages in a fun, logical, systematic, and approachable way. Based on the Orton-Gillingham method, pur products unveil the reasons for English spellings and provide educators and parents with answers to their students’ questions about why words are spelled and read the way they are. We combine the science of reading with the joy of learning!
Offices: 4865 19th St NW, Rochester, Minnesota 55901, US
