At IONOS, the leading European provider of cloud infrastructure, cloud services and hosting services, you will work together with a wide range of teams. We are characterized by open structures, a friendly working culture…
Skills: PPC Leadership, Performance Marketing, Google Ads, Microsoft Advertising, Meta Ads
Sr. Advisor AI Transformation & Automation – E-Commerce (w/m/d)
Karlsruhe, Baden-Württemberg, Germany · Hybrid
Senior
<p>Bei IONOS arbeitest Du bei dem führenden europäischen Anbieter von Cloud-Infrastruktur, Cloud-Services und Hosting-Dienstleistungen partnerschaftlich mit unterschiedlichen Teams zusammen. Wir bieten Dir eine Perspekti…
Skills: AI Implementation, Digital Transformation, Rapid Prototyping, Requirements Engineering, Vibe Coding
Sr. Advisor AI Transformation & Automation – E-Commerce (w/m/d)
Karlsruhe, Baden-Württemberg, Germany · Hybrid
Senior
Bei IONOS arbeitest Du bei dem führenden europäischen Anbieter von Cloud-Infrastruktur, Cloud-Services und Hosting-Dienstleistungen partnerschaftlich mit unterschiedlichen Teams zusammen. Wir bieten Dir eine Perspektive …
Skills: AI Implementation, Digital Transformation, Marketing Technology, Rapid Prototyping, Vibe Coding
Sr. Advisor AI Transformation & Automation – E-Commerce (f/m/d)
Karlsruhe, Baden-Württemberg, Germany · Hybrid
Senior
At IONOS, the leading European provider of cloud infrastructure, cloud services and hosting services, you will work together with a wide range of teams. We are characterized by open structures, a friendly working culture…
Skills: AI Implementation, Digital Transformation, Rapid Prototyping, Requirements Engineering, Vibe Coding
Bei IONOS arbeitest Du bei dem führenden europäischen Anbieter von Cloud-Infrastruktur, Cloud-Services und Hosting-Dienstleistungen partnerschaftlich mit unterschiedlichen Teams zusammen. Wir bieten Dir eine Perspektive …
Skills: Media Strategy, Cross-channel Planning, Brandformance, TV Planning, AI Integration
At IONOS, the leading European provider of cloud infrastructure, cloud services and hosting services, you will work together with a wide range of teams. We are characterized by open structures, a friendly working culture…
Skills: Media Strategy, Cross-Channel Planning, AI-Powered Optimization, TV Planning, Programmatic Advertising
Data & Analytics Engineer - AI Platform team (Hybrid)
Karlsruhe, Baden-Württemberg, Germany · Hybrid
Senior
At IONOS, the leading European provider of cloud infrastructure, cloud services and hosting services, you will work together with a wide range of teams. We are characterized by open structures, a friendly working culture…
Data & Analytics Engineer - AI Platform team (Hybrid)
Berlin, Germany · Hybrid
Senior
At IONOS, the leading European provider of cloud infrastructure, cloud services and hosting services, you will work together with a wide range of teams. We are characterized by open structures, a friendly working culture…
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Full-time
bachelor degree
Hybrid Working Model, Flexible Working Hours, Subsidized Canteen, Free Drinks, Modern Office Space, Employee Discounts
Posted 10d ago
~40 hrs/week
Responsibilities
Lead the global PPC strategy across all IONOS Group brands, focusing on AI-driven automation and predictive modeling to scale customer acquisition. Manage multi-million Euro budgets and lead an international team to optimize performance across SEA, Social, and Display channels.
Requirements
Requires at least 7 years of experience in Performance Marketing with 3 years in leadership and a track record of managing budgets over €10M. A Bachelor's degree in Marketing or Business and fluency in English are required, along with deep expertise in Google and Microsoft Advertising.
Full job description
At IONOS, the leading European provider of cloud infrastructure, cloud services and hosting services, you will work together with a wide range of teams. We are characterized by open structures, a friendly working culture and flat hierarchies with a strong team spirit. We firmly believe that work and fun are compatible, and offer you the right environment for this. Our constant growth means that we are always looking for new colleagues. Become part of IONOS and grow with us.
We are seeking an experienced and strategic Director of PPC to lead our paid advertising efforts across all IONOS Group brands and international markets. This is a high-impact leadership role managing significant budgets and driving customer acquisition at scale across multiple channels and geographies. This position can be filled either in Berlin or Karlsruhe.
Tasks
Strategic Growth & AI Performance
AI-First Roadmap: Lead a global PPC strategy centered on AI automation and predictive modeling to scale acquisition across SEA, Social, and Display.
Smart P&L Ownership: Manage multi-million Euro budgets using AI forecasting to shift capital dynamically across international markets.
Real-Time Intelligence: Deploy AI-driven competitive analysis to adapt instantly to local market shifts and global regulations.
Modern Leadership & Synergy
AI-Native Culture: Lead an international team that uses Generative AI and automated workflows to eliminate manual tasks and focus on creative strategy.
Unified Growth Engine: Partner with SEO, Content, and Data Science to build an AI-supported ecosystem connecting brand visibility to performance data.
Innovation & Tech Evolution
Full-Funnel AI: Drive AI adoption beyond bidding—integrating it into creative production, personalized landing pages, and advanced BI attribution.
Iterative Transformation: Lead a "test-and-learn" culture that treats AI as a strategic partner to identify emerging platforms and top-tier campaign structures.
Qualifications
Experience & Performance
PPC Leadership: at least 7 years of experience in Performance Marketing, with 3 years leading teams and managing annual budgets over €10M.
Platform Expertise: Strong, hands-on knowledge of Google Ads and Microsoft Advertising, plus experience scaling Social (Meta, LinkedIn), Display, and YouTube.
International Scope: Proven ability to manage multi-market and multi-language campaigns. Fluent English (C1/C2) is a must; other languages are a plus.
Background: A Bachelor’s degree in Marketing, Business, or a related field.
AI & Leadership Mindset
Strategic Business Sense: You understand how PPC impacts the bottom line and can explain complex data to stakeholders in a clear, actionable way.
AI-First Leadership: You don't just use AI tools; you foster a team culture of experimentation—moving from manual tasks to the strategic oversight of automated systems.
Effective Communication: You can bridge the gap between technical AI topics and broader business goals, keeping everyone aligned in a fast-paced environment.
Hands-on & Results-Driven: You are a data-driven problem solver who balances a "big picture" strategy with a practical, results-oriented approach.
Benefits
Hybrid working model.
Flexible working hours through trust-based working hours.
At some locations a subsidized canteen and various free drinks.
Modern office space with very good transport connections.
Various employee discounts for activities and products.
Employee events such as summer and winter parties, as well as workshops.
Numerous training and development opportunities.
Various health offers, such as sports and health courses.
About IONOS
IONOS is the leading European digitalization partner for small and medium-sized businesses (SMB). The company serves around six million customers and operates across 18 markets in Europe and North America, with its services being accessible worldwide. With its Web Presence & Productivity portfolio, IONOS acts as a 'one-stop shop' for all digitalization needs: from domains and web hosting to classic website builders and do-it-yourself solutions, from e-commerce to online marketing tools. In addition, the company offers Cloud Solutions to enterprises who are looking to move to the cloud as their businesses evolve.
We value diversity and welcome all applications - regardless of, for example, gender, nationality, ethnic or social origin, religion, disability, age as well as sexual orientation and identity, physical characteristics, marital status or any other irrelevant factor subject to applicable law.
IONOS is Europe’s #1 digital partner for small and medium-sized businesses. More than six million customers across 18 markets rely on us to power their online success — from Europe to North America and worldwide.
We’re the one-stop shop for digital growth: domains, hosting, websites, e-commerce, and online marketing tools — everything SMBs need to start strong and scale fast.
For enterprises, our cloud solutions combine scalability with European data sovereignty, security, and compliance. Built on transparency and trust, our infrastructure helps organizations move to the cloud with confidence.
Our mission: to make the digital world simple, affordable, and sovereign — for businesses of every size.
Offices: Hinterm Hauptbahnhof 5, Karlsruhe, Baden-Württemberg 76137, DE · Calle Madre de Dios 21, Logroño, 26004, ES · Elgendorfer Straße 57, Montabaur, Rheinland-Pfalz 56410, DE · Revaler Straße 30, Berlin, BE 10245, DE · Space La Defense, 1-7 Cours Valmy, Paris, Puteaux, 92800, FR
IONOS is Europe’s #1 digital partner for small and medium-sized businesses. More than six million customers across 18 markets rely on us to power their online success — from Europe to North America and worldwide.
We’re the one-stop shop for digital growth: domains, hosting, websites, e-commerce, and online marketing tools — everything SMBs need to start strong and scale fast.
For enterprises, our cloud solutions combine scalability with European data sovereignty, security, and compliance. Built on transparency and trust, our infrastructure helps organizations move to the cloud with confidence.
Our mission: to make the digital world simple, affordable, and sovereign — for businesses of every size.
Offices: Hinterm Hauptbahnhof 5, Karlsruhe, Baden-Württemberg 76137, DE · Calle Madre de Dios 21, Logroño, 26004, ES · Elgendorfer Straße 57, Montabaur, Rheinland-Pfalz 56410, DE · Revaler Straße 30, Berlin, BE 10245, DE · Space La Defense, 1-7 Cours Valmy, Paris, Puteaux, 92800, FR