Martin Gontovnikas

Experience

1. 

   Braintrust

   • Growth Advisor

     Jul 2025 - Present · 1 mo·Current

     I'm helping Braintrust with Product Growth (on boarding + feature discoverability) and their PLG marketing strategy.

2. 

   Scrunch AI

   • Growth Advisor

     Oct 2024 - Present · 10 mos·Current

     I help Scrunch with creative growth strategies and tactics to acquire and convert new users.

3. 

   Madrona

   • Madrona Scout

     Jan 2023 - Present · 2 yrs 7 mos·Current

     I'm a Madrona scout looking for great companies and awesome founders to invest in.

4. 

   Clerk.com

   • Growth Advisor

     Oct 2022 - Present · 2 yrs 10 mos·Current

     I advise Clerk.dev on Product growth, including strategies to improve activation, retention and conversion. I also advise the team on marketing strategies to acquire developers

5. 

   HyperGrowth Partners

   • B2B SaaS Advisor and General Partner

     Jan 2021 - Present · 4 yrs 7 mos·San Francisco Bay Area·Current

     We help B2B startups grow faster in exchange for equity. We help startups with GTM, specifically focused on Product-Led Growth, ABM Outbound, and Automated outbound. We are a team of senior (VP, SVP) B2B marketers with significant experience at high-growth startups (Segment, Gorgias, Drift, Auth0, Atlassian, G2).

6. 

   AirOps

   • Growth Advisor

     Sep 2024 - Apr 2025 · 8 mos

     I'm helping AirOps with their Growth, Product, and Marketing Strategy and Tactics

7. 

   Neon

   • Growth Advisor

     Aug 2024 - Jul 2025 · 1 yr

     I'm helping Neon.tech with Growth Product and Growth Marketing. I'm helping them improve their conversion from free accounts to self service paid accounts and increase the new free accounts from icp companies.

8. 

   3 yrs

   • Interim CMO

     Dec 2023 - May 2024 · 6 mos

     I ran marketing and growth in Vercel while the current head of marketing is on leave.

9. 

   Retool

   • Growth Advisor

     Sep 2023 - Jul 2024 · 11 mos

     I advise Retool on marketing startegy, developer marketing and product growth programs.

10. 

    Ashby

    • Growth Advisor

      Apr 2023 - Jan 2024 · 10 mos

      I advise Ashby on Marketing Strategy and Demand Gen

11. 

    Deepgram

    • Marketing Advisor

      Apr 2023 - Apr 2024 · 1 yr 1 mo

      I advise Deepgram on all things Marketing, specially focused on DevRel, PLG, Demand Gen and Product Marketing. I also act as the head of marketing during the CMO's paternity leave

12. 

    Spot.AI Ltd.

    • GTM Advisor

      Sep 2022 - May 2023 · 9 mos

      I advise Spot.ai on their GTM strategy including outbound strategy, GTM planning, and team structure.

13. 

    Tenderly

    • Marketing Advisor

      Apr 2022 - Sep 2022 · 6 mos

      I'm helping Tenderly craft its new positioning and messaging that encompasses all of its products and features. This includes helping with the messaging doc, landing pages, launch plan, partnerships, etc.

14. 

    Airbyte

    • Growth and Marketing Advisor

      Mar 2022 - Mar 2023 · 1 yr 1 mo

      I advise Airbyte on developer marketing, outbound, growth marketing, and activation and retention for their product.

15. 

    3 yrs

    • Growth & Marketing Advisor

      Jul 2021 - Jun 2024 · 3 yrs

      I advise Vercel on their GTM strategy. I'm helping them craft and execute a top-down strategy that targets Director/VP of Product Management and Engineering. At the same time, I'm helping them double down, and optimize their product-led growth (PLG) strategy with developers. Vercel combines the best developer experience with an obsessive focus on end-user performance.

16. 

    Rev

    • Growth & Marketing Advisor

      May 2021 - May 2022 · 1 yr 1 mo

      I'm in charge of building Rev's GTM and Growth strategy for their new product rev.ai with help of their product, marketing, and sales teams. rev.ai is the most accurate speech-to-text API that developers can use!

17. 

    Lessonly

    • Growth & Marketing Advisor

      Mar 2021 - Aug 2021 · 6 mos

      I advise Kyle Lacy (CMO of Lessonly) on GTM Strategy, organizational structure, and product-led growth initiatives

18. 

    7 yrs

    • Marketing Advisor

      Feb 2021 - Apr 2021 · 3 mos
    • SVP, Marketing & Growth

      May 2020 - Jan 2021 · 9 mos

      I am the leader of the Marketing team at Auth0 (80+ employees). I'm responsible for helping create the marketing strategy that allows Auth0 to double its annual recurring revenue (ARR) every year. I'm responsible for building a team of marketers and designers who define Auth0’s go to market strategy and create the messaging framework that will be used to communicate Auth0’s brand and value proposition to the marketplace. The marketing team was responsible for 82% of the revenue that Auth0 generated in 2018 and 2019. I'm a key member of the senior leadership team (SLT) and play a significant role in achieving the company’s most important goals and top priorities, all while exhibiting its core values. I'm part of core early team that drove launch and explosive growth to unicorn status.

19. 

    Puppet

    • Advisor

      Feb 2020 - Mar 2022 · 2 yrs 2 mos·San Francisco Bay Area

      I advise Puppet on go to market and growth strategy for Relay, a new product that will revolutionize the DevOps industry, through event driven automation and powerful integrations

20. 

    7 yrs

    • VP, Product

      Sep 2018 - Sep 2019 · 1 yr 1 mo

      As the VP of Product, I create the vision and strategy of how the Auth0 product roadmap will evolve in the future, making sure that it’s aligned with market needs and the company strategy. I'm in charge of hiring and leading a world class team of product managers who execute on this strategy by adding the right new features to the Auth0 platform. Success for the product team means shipping relevant products that drive short-term adoption and revenue, as well as new products that will extend beyond short-term revenue goals. I'm a key member of the senior leadership team (SLT) and play a significant role in achieving the company’s most important goals and top priorities, all while exhibiting its core values.

21. 

    NXTP Labs

    • Mentor

      Jun 2017 - Feb 2020 · 2 yrs 9 mos

      I mentor the new startups incubated by NXTP Labs on marketing, growth, data, analytics and working with the sales team.

22. 

    7 yrs

    • VP of Marketing and Growth

      Sep 2016 - May 2020 · 3 yrs 9 mos

      I am the leader of the Marketing team at Auth0 (80+ employees). I'm responsible for helping create the marketing strategy that allows Auth0 to double its annual recurring revenue (ARR) every year. He’s responsible for building a team of marketers and designers who define Auth0’s go to market strategy and create the messaging framework that will be used to communicate Auth0’s brand and value proposition to the marketplace. The marketing team was responsible for 82% of the revenue that Auth0 generated in 2018 and 2019. I'm a key member of the senior leadership team (SLT) and play a significant role in achieving the company’s most important goals and top priorities, all while exhibiting its core values. I'm part of core early team that drove launch and explosive growth to unicorn status.

    • Director, Marketing & Growth

      Jun 2015 - Aug 2016 · 1 yr 3 mos

      I'm in charge of all Marketing at Auth0. The Marketing team is responsible for all data-driven marketing (including SEO and SEM), setting the content strategy, A/B experiments (including pricing and packaging), developer evangelism, product marketing, PR and lifecycle marketing.

    • Developer Evangelist | Developer Advocate
23. C

    Conferences

    • Speaker

      Jul 2013 - Jul 2016 · 3 yrs 1 mo

      I've been speaking at several conferences and creating video courses and tutorials for users. I've spoken or will soon be speaking at: * DevoxxFR * ngEurope * AngularMTV * DevoxxBE

Education

1. 
   Universidad Tecnológica NacionalMaster of Engineering (M.Eng.), System Engineer2007 - 2011
2. O
   ORTBachelor of Technology (B.Tech.), High School/Secondary Diplomas and Certificates2002 - 2006

Skills