own and execute telli's inbound growth engine end-to-end and set strategy across all channels (SEO, paid, content, and product marketing)
build repeatable marketing playbooks with an AI-automation-first approach
track, measure, and report on all campaigns. Set KPIs, run experiments, iterate fast, and communicate results across the org
Be the person who translates what we're building into language the market understands
Work closely with product and founders to shape how telli shows up, on the website, in campaigns, in the press
own paid acquisition across channels (paid social, display, programmatic)
research, plan, and execute SEO tactics, also with a focus on AI discoverability
build and manage press relationships, pitch stories, handle media, turn product milestones into coverage
constantly experiment with and find new channels