Director of Marketing Technology (MarTech) Strategy
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Director of Marketing Technology (MarTech) Strategy
Sign up with Clera and we'll reach out the moment a role actually fits you — no more spraying applications into the void.
$180k–$306k/yr
Full-time
bachelor degree
Paid vacation time, Paid sick leave, Medical insurance, Dental insurance, Vision insurance, Life insurance
Posted 10h ago
~40 hrs/week
Responsibilities
Define the global vision, roadmap, and evolution of the marketing technology ecosystem to accelerate brand performance. Partner with IT and cross-functional teams to implement scalable AI-driven marketing capabilities and optimize the customer journey.
Requirements
Requires a bachelor's degree in Marketing, Business, or Technology and proven experience leading global MarTech strategy. Candidates must demonstrate the ability to translate business goals into technology roadmaps and work effectively across a matrixed organization.
Full job description
Company Description
Sandisk understands how people and businesses consume data and we relentlessly innovate to deliver solutions that enable today’s needs and tomorrow’s next big ideas. With a rich history of groundbreaking innovations in Flash and advanced memory technologies, our solutions have become the beating heart of the digital world we’re living in and that we have the power to shape.
Sandisk meets people and businesses at the intersection of their aspirations and the moment, enabling them to keep moving and pushing possibility forward. We do this through the balance of our powerhouse manufacturing capabilities and our industry-leading portfolio of products that are recognized globally for innovation, performance and quality.
Sandisk has two facilities recognized by the World Economic Forum as part of the Global Lighthouse Network for advanced 4IR innovations. These facilities were also recognized as Sustainability Lighthouses for breakthroughs in efficient operations. With our global reach, we ensure the global supply chain has access to the Flash memory it needs to keep our world moving forward.
Job Description
Sandisk is seeking a strategic leader to define the vision, roadmap, and evolution of our global marketing technology (MarTech) ecosystem, transforming it into a world-class platform that accelerates our premium brand.
This is a pivotal role that will define how technology enables Sandisk to operate as a modern, scaled, and consumer‑centric marketing organization. You will be responsible for shaping the MarTech strategy, and related roadmap, that allows the business to operate as a single global system, personalize at scale, and adapt faster than market and consumer shifts. As well as shepherding the implementation, adoption and measurement of the impact of the MarTech strategy.
This is not an IT role—it is a marketing leadership role that sits at the center of global marketing. You will partner closely with IT but own the marketing vision for how technology, platforms, and AI capabilities enable marketing execution.
You will work across global and regional marketing teams: operations, ecommerce, website, brand, packaging, and NPI to ensure technology is enabling scale, speed, and impact. Ultimately, the goal of this role is to dramatically expand capacity and accelerate performance by augmenting how teams create, execute, and optimize marketing- as well as provide transparency on the efficacy of various marketing assets being created and disseminated around the world.
This position will report to the Sr. Director, Global Digital and Store.
ESSENTIAL DUTIES AND RESPONSIBILITIES
In this role you will:
Own the MarTech vision and roadmap and define the vision and prioritization using a product management approach.
Define and drive the global marketing technology strategy aligned to business goals
Translate company objectives into a clear, actionable MarTech roadmap across functions
Develop business cases and associated budgets for MarTech initiatives
Build a global, scalable marketing operating system enabling the Content Supply Chain
Enable Sandisk to operate as a single global system while supporting regional execution
Standardize platforms, help to support workflows, and data across markets to eliminate fragmentation
Drive consumer-centric capabilities and personalization at scale
Own digital/customer journey optimization across the full funnel
Ensure the MarTech stack enables continuous consumer understanding and real-time activation
Power always-on personalization across channels, touchpoints, and lifecycle stages
Expand capacity through AI and automation
Identify and deploy technologies that increase output, speed, and efficiency across marketing
Scale content creation, campaign execution, and testing through automation and AI
Enable teams to deliver more, test more, and move faster than manual workflows allow
Oversee platform enhancements and UX/UI direction
Own MarTech ecosystem enablement to drive company priorities:
Identify and oversee technologies beyond development or third party selection — including implementation and value realization
Content at scale (authoring, localization, LLM/SEO optimization)
Operational automation (workflow automation, DAM hygiene, data feed integrity)
Enable global marketing functions
Drive adoption and commercialization of new capabilities
Partner with brand, packaging, NPI, ecommerce, and regional teams to ensure tools support their needs
Ensure platforms are designed for both global consistency and local agility
Partner with IT and external vendors
Work with IT to develop resourcing plans for roadmap initiatives and develop predictable deliverable dates.
Work closely with IT to execute against the roadmap while maintaining marketing ownership of priorities
Select and help manage key MarTech vendors and platforms
Create an “athletic” marketing organization
Build a tech ecosystem that allows the company to test, learn, and adapt faster than competitors
Enable rapid iteration without constant re-platforming or reinvention
Work with Operations to Drive governance and adoption
Establish best practices, standards, and processes for MarTech usage
Ensure adoption and effective utilization across global teams
Qualifications
REQUIRED
Bachelor’s degree in Marketing, Business, Technology, or related field
Proven experience leading MarTech strategy, digital transformation, or marketing platforms at a global scale- ideally for a global top tier brand.
Strong understanding of marketing ecosystems including CDPs, CRM, CMS, DAM, data platforms, and analytics
Experience implementing and scaling AI-driven marketing capabilities
Demonstrated ability to translate business goals into technology roadmaps and execution plans
Experience working cross-functionally with IT, engineering, and marketing stakeholders
SKILLS
Strategic thinker with the ability to define long-term vision and translate into execution
Strong marketing mindset with deep understanding of how technology enables growth
Ability to influence and lead cross functionally through influence across a matrixed global organization
Clear communicator who can align senior stakeholders around a common roadmap
Builder mindset—able to create structure, processes, and systems from the ground up
Comfortable navigating ambiguity and driving change at scale
Data-driven decision maker with strong analytical thinking
Bias for action and ability to move fast while maintaining quality and governance
Collaborative leader who can bridge marketing, technology, and operations
Success Measures:
Increased marketing capacity and output without proportional resource growth
Faster speed to market for campaigns, content, and launches
Scalable personalization and improved consumer engagement
Reduced fragmentation across tools, platforms, and workflows
Increased efficiency and automation across marketing operations
Additional Information
Sandisk is committed to providing equal opportunities to all applicants and employees and will not discriminate against any applicant or employee based on their race, color, ancestry, religion (including religious dress and grooming standards), sex (including pregnancy, childbirth or related medical conditions, breastfeeding or related medical conditions), gender (including a person’s gender identity, gender expression, and gender-related appearance and behavior, whether or not stereotypically associated with the person’s assigned sex at birth), age, national origin, sexual orientation, medical condition, marital status (including domestic partnership status), physical disability, mental disability, medical condition, genetic information, protected medical and family care leave, Civil Air Patrol status, military and veteran status, or other legally protected characteristics. We also prohibit harassment of any individual on any of the characteristics listed above. Our non-discrimination policy applies to all aspects of employment. We comply with the laws and regulations set forth in the "Know Your Rights: Workplace Discrimination is Illegal” poster. Our pay transparency policy is available here.
Sandisk thrives on the power and potential of diversity. As a global company, we believe the most effective way to embrace the diversity of our customers and communities is to mirror it from within. We believe the fusion of various perspectives results in the best outcomes for our employees, our company, our customers, and the world around us. We are committed to an inclusive environment where every individual can thrive through a sense of belonging, respect and contribution.
Sandisk is committed to offering opportunities to applicants with disabilities and ensuring all candidates can successfully navigate our careers website and our hiring process. Please contact us at to advise us of your accommodation request. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.
Based on our experience, we anticipate that the application deadline will be 09/22/2026 (3 months from posting), although we reserve the right to close the application process sooner if we hire an applicant for this position before the application deadline. If we are not able to hire someone from this role before the application deadline, we will update this posting with a new anticipated application deadline.
#LI-RT1
Compensation & Benefits Details
An employee’s pay position within the salary range may be based on several factors including but not limited to (1) relevant education; qualifications; certifications; and experience; (2) skills, ability, knowledge of the job; (3) performance, contribution and results; (4) geographic location; (5) shift; (6) internal and external equity; and (7) business and organizational needs.
The salary range is what we believe to be the range of possible compensation for this role at the time of this posting. We may ultimately pay more or less than the posted range and this range is only applicable for jobs to be performed in California, Colorado, New York or remote jobs that can be performed in California, Colorado and New York. This range may be modified in the future.
You will be eligible to participate in Sandisk's Short-Term Incentive (STI) Plan, which provides incentive awards based on Company and individual performance. Depending on your role and your performance, you may be eligible to participate in our annual Long-Term Incentive (LTI) program, which consists of restricted stock units (RSUs) or cash equivalents, pursuant to the terms of the LTI plan. Please note that not all roles are eligible to participate in the LTI program, and not all roles are eligible for equity under the LTI plan. RSU awards are also available to eligible new hires, subject to Sandisk's Standard Terms and Conditions for Restricted Stock Unit Awards.
We offer a comprehensive package of benefits including paid vacation time; paid sick leave; medical/dental/vision insurance; life, accident and disability insurance; tax-advantaged flexible spending and health savings accounts; employee assistance program; other voluntary benefit programs such as supplemental life and AD&D, legal plan, pet insurance, critical illness, accident and hospital indemnity; tuition reimbursement; transit; the Applause Program, employee stock purchase plan, and the Sandisk's Savings 401(k) Plan.
Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company’s sole discretion, consistent with the law.
Salary Range: 179,700.00-305,500.00
Job Type (exemption status): Exempt position - Please see related compensation & benefits details below
Sandisk is a leading developer, manufacturer and provider of data storage devices and solutions based on NAND flash technology. With a differentiated innovation engine driving advancements in storage and semiconductor technologies, our broad and ever-expanding portfolio delivers powerful flash storage solutions for AI workloads in datacenters, edge devices, and consumers. Our technologies enable everyone from students, gamers and home offices, to the largest enterprises and public clouds to produce, analyze, and store data. Our solutions include a broad range of solid state drives, embedded products, removable cards, and universal serial bus drives.
Offices: 951 Sandisk Drive, Milpitas, CA 95035-3683, US · Attir Yeda, Kfar Sava, Merkaz 44643, IL
Flash Memory StorageMemory CardsEmbedded StorageUSB StorageSolid State DrivesEnterprise Softwareand Software and ServicesData StorageSemiconductorManufacturing
How much do Data & Analytics jobs in Milpitas, CA pay?
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