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Full-time
Posted 8h ago
~40 hrs/week
Responsibilities
Lead the visual strategy and production of scaled paid social advertising campaigns for global clients. Collaborate with developers to create automated creative tools and provide product feedback on platform usability.
Requirements
Requires at least 5 years of agency or in-house experience with a strong portfolio in direct response ads and branding. Must have deep knowledge of social media ad formats across platforms like Facebook, Instagram, and Google.
Full job description
Are you an Art Director with solid experience in leading paid social campaigns? Are you looking to include digital work for global brands in your repertoire? Are you interested in emerging technology (AI), data and creativity? Are you comfortable independently shaping conceptual ideas into fully developed social ad campaigns?
We are seeking a visionary, creative technologist who can handle the everyday production for our global creative service clients. Aside from production, your role includes strategic planning as a client-facing creative partner. As a Mid-level Art Director and part of the Global Creative Service team, you will help our clients improve and plan their social advertising campaigns. You will consider the client’s current offering and partner with them to set the visual strategy going forward. In addition, you will have the chance to work closely with our developers to create fully automated creative tools on our platform.
We're definitely looking for you, if you ...
At least 5 years’ of experience at an ad agency, digital agency, or an in-house team of an online advertiser (e-commerce, mobile apps, or gaming a huge plus)
Experience in creating tactical, direct response ads, as well as conceptual thinking and stunning branding
Knowledge of social media advertising, particularly Facebook, Instagram, Snapchat, Pinterest, Google & YouTube including all ad formats and placements
Knowledge of video production, motion design and editing
Experience in communicating and advising advertisers
Have a clear understanding of SaaS and scaled creative tools, tech and tactics
Cross-functional mindset and experience in working with product managers and developers
Strong vision for branding and excellent eye for high-quality ads
As an Art Director at Smartly.io, you will …
Join Smartly’s Global Creative Service team that creates and runs scaled Paid Social advertising campaigns on behalf of top global advertisers
Work closely with the Global Creative Director in their mission to deliver scalable cross-channel, full-funnel creative campaigns, unlock new customers to grow team revenue, leverage in-house AI models and tools to build campaigns for our global client list, enable and evangelize partners by showing what’s possible with Smartly creative tools
Guide the client in the style, visual strategy, and appearance of their digital advertising
Consult advertisers on creative best practices across the digital media suite
Understand data and be able to take action based on the performance of your creative work
Master the Smartly platform’s creative features (like templating, automating, and scaling) and leverage them in daily creative work
Provide product feedback on the usability of the creative functionalities in the Smartly platform
Collaborate with regional customer teams on new business pitches
About Smartly
Smartly is the AI-powered advertising technology company transforming ad experiences for brands and their consumers. Our comprehensive advertising platform seamlessly integrates the capabilities of media, creative, and intelligence to power more than 800 billion impressions and generate more than 300 billion creatives annually, delivering tangible business outcomes for brands and advertisers.
Smartly is the only company in the industry recognized as a Leader in The Forrester Wave: Creative Advertising Technologies with PwC validating the results it delivers for brands. We manage creative and media for 700+ brands worldwide and $6B in ad spend across the largest media platforms, including Facebook, Google, Instagram, Pinterest, Snap, and TikTok. Our end-to-end technology, unmatched access to media platforms and exceptional customer service help Fortune 500 brands to reach and engage consumers and learn what performs best.Smartly is a multinational and diverse team of 750+ Smartlies from 60+ nationalities, working in 13 countries. Together, we want to create and maintain an inclusive environment where everyone feels respected and heard. Our Diversity, Equity & Inclusion approach is at the heart of it.
Smartly is the leading AI-powered advertising technology company transforming ad experiences.
Industry
Advertising Services
Company size
501-1,000 employees
Founded
2013
Headquarters
Helsinki
LinkedIn followers
55,636
Total funding
$23M
Smartly is the AI-powered advertising technology company transforming ad experiences for brands and their consumers. Our comprehensive advertising platform seamlessly integrates the capabilities of media, creative, and intelligence to power more than 800 billion impressions and generate more than 300 billion creatives annually, delivering tangible business outcomes for brands and advertisers. We are the only company managing creative and media for 700+ brands worldwide and $5B in ad spend across the largest media platforms, including Facebook, Google, Instagram, Pinterest, Snap, and TikTok. Our end-to-end technology, unmatched access to media platforms and exceptional customer service help Fortune 500 brands to reach and engage consumers and learn what performs best.
Join our global team to transform ad experiences for brands and their consumers.
Offices: Elielinaukio 2G, Helsinki, FI · Schiffbauerdamm 12, Berlin, 10117, DE · 11 Hill’s Place, West End House, London, England W1F 7SE, GB · 101 Greenwich St, 24th Floor, New York, NY 10006, US · 300 Montgomery St, Suie 200, San Francisco, California 94104, US
Facebook AdvertisingDemand Side PlatformRetargetingCampaign OptimizationFeed-based AdsProgrammatic optimizationSelf-service ad management toolCustomizable reportingProduct feed based adsMulti-product ads