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The University of Virginia’s Darden School of Business seeks a visionary, enterprise-level strategist to serve as Chief Marketing & Communications Officer (CMCO). Operating under the bold brand mantra, "Not business scho…
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Albemarle County, Virginia, United States · On-site
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Albemarle County, Virginia, United States · On-site
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Albemarle County, Virginia, United States • On-site
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The CMCO will lead the global brand strategy and communications for the Darden School of Business, overseeing the Marketing Hub of Excellence. Responsibilities include managing the school's international reputation, driving enrollment through data-driven marketing, and directing executive messaging.
Requires a bachelor's degree and at least 10 years of professional experience, including 5 years of formal managerial experience. An advanced degree in a related field such as an MBA or Master's in Communications is highly preferred.
The University of Virginia’s Darden School of Business seeks a visionary, enterprise-level strategist to serve as Chief Marketing & Communications Officer (CMCO). Operating under the bold brand mantra, "Not business school as usual," the CMCO will step into a high-visibility, enterprise-wide role.
This opportunity comes at a moment of historic momentum for the school as Darden welcomes its 10th dean, Yael Grushka-Cockayne. The School is celebrating record enrollments; the growth of UVA Darden DC Metro in Rosslyn, Virginia; a triumphant $632 million campaign; the execution of an ambitious master plan; and a sustained position as the No. 1 global public Full-Time MBA program.
As a core member of the Dean’s senior leadership team, the CMCO will shape, protect and project the global narrative of this premier business school, ensuring its faculty thought leadership, academic excellence and transformational impact are powerfully articulated on the world stage. Darden’s footprint is global — anchored by its residential Grounds in Charlottesville, its newer Grounds in Rosslyn with views of the nation’s capital and strategic representation in Shanghai, China and Mumbai, India.
Reporting directly to the Dean, this position will lead a high-performing team of experienced professionals.
The CMCO leads a centralized Marketing Hub of Excellence — a high-performance “hub” designed to: optimize resources; scale creative assets; and deploy leading-edge marketing technologies, including generative AI tools and automated workflows. The CMCO provides the strategic vision, enterprise leadership and governance required to manage and elevate this premium global brand. Moving beyond traditional functional leadership, the CMCO sits at the intersection of institutional strategy, program growth and enterprise leadership.
In alignment with the UVA brand, the leader sets the School’s global brand standards that govern School units and the Darden School Foundation. The CMCO also provides direction for data analytics, creative, media buying and user experience methodologies, providing Darden leaders with excellent and scalable tools to drive enrollment and engagement.
The role works closely with senior leaders of the School and Foundation and the marketing and communication faculty to build a shared understanding of the School's long-term reputation and growth goals and actions aligned with the strategic plan.
The CMCO is the primary architect of Darden’s global reputation, establishing a sophisticated messaging architecture that resonates internationally and maintains institutional alignment.
The CMCO owns the international brand experience and degree program marketing funnel, deploying sophisticated, data-driven strategies to catalyze global growth and enrollment.
The ideal candidate will be an inspiring leader of people, a culturally adept diplomat, and a sharp, metrics-driven strategist who thrives in a collaborative academic environment.
Knowledge, Skills and Abilities
About the Darden School of Business
The University of Virginia Darden School of Business prepares responsible leaders through unparalleled, transformational learning experiences.
Darden offers top-ranked graduate degree programs, including the Full-Time MBA, Part-Time MBA, Executive MBA, MSBA and Ph.D., as well as Executive Education & Lifelong Learning delivered by the Darden School Foundation. Darden’s faculty is renowned for teaching excellence and consistently ranked No. 1 in the world for bringing out the best in learners.
Driven by innovation and a bold vision reflected in the brand mantra “Not business school as usual,” Darden serves a global network of students, alumni, faculty and partners through world-class degree programs and lifelong learning.
Darden has Grounds in Charlottesville, Virginia, and the Washington, D.C., area, with strategic representation in Shanghai, China and Mumbai, India. Its Charlottesville learning hub includes The Forum Hotel operated by Kimpton Hotels & Restaurants and the Tahija Arboretum and LaCross Botanical Gardens. UVA Darden DC Metro is located in Rosslyn, Virginia, in a skyrise with 360-degree views of the capital region. Darden’s global community includes approximately 1,250 degree-seeking students, 4,000 Executive Education participants, 20,000 alumni across 90 countries and millions of online learners.
This is a pivotal moment for Darden at a time when the school is experiencing great momentum. Darden has reached record enrollments, recently launched a part-time MBA and expanded its Executive MBA at its Washington, D.C., Metro grounds. With record rankings as the No. 1 global public Full-time MBA program, record-setting success with $632M in philanthropic impact in its recently concluded capital campaign and record scholarship resources available to top talent, Darden continues to innovate in a competitive global admissions landscape.
The Darden School Foundation is an independent, nonprofit organization that advances Darden's mission by fostering philanthropic support, stewarding the School's endowment, and overseeing its world-renowned Executive Education programs and The Forum Hotel.
This position will remain open until filled. This is an exempt level, benefited position. The University will perform background checks on all hires (if required) prior to employment. Applicants must be currently authorized to work in the United States. For this role, the University will not sponsor or consider candidates requiring sponsorship for employment visas now or in the future. For questions about the application process, please contact Daniel Strong, Senior Recruiter at [email protected].
Please apply online, and search for R0084951. Complete an application online with the following documents:
Resume
Cover letter
Upload all materials into the resume submission field; multiple documents can be submitted into this one field. Alternatively, merge all documents into one PDF for submission. Applications that do not contain all required documents will not receive full consideration.
Internal applicants: Search and apply for jobs on the UVA Internal Careers website
Education: Bachelor's degree required.
Experience: 10+ years relevant professional experience, to include 5+ years of formal managerial experience required.
This is primarily a sedentary job involving extensive use of desktop computers. The job does occasionally require traveling some distance to attend meetings, and programs.
The University of Virginia is an equal opportunity employer. All interested persons are encouraged to apply, including veterans and individuals with disabilities. Learn more about UVA’s commitment to non-discrimination and equal opportunity employment.
UVA Health is an academic health system that recently expanded to include four hospitals across Charlottesville, Culpeper and Northern Virginia, along with the UVA School of Medicine, UVA School of Nursing, UVA Physicians Group and the Claude Moore Health Sciences Library. With more than 1,000 inpatient beds, approximately 40,000 inpatient stays annually and more than 1 million outpatient encounters annually at UVA Health, more than 1,000 employed and independent physicians provide high-quality, comprehensive and specialized care to patients across the Commonwealth and beyond. Founded in 1819 as just the 10th medical school in America, the UVA School of Medicine – with 20 clinical departments, nine research departments and seven research centers – consistently attracts some of the nation’s most prominent researchers to develop breakthrough treatments to benefit patients around the world. Those research efforts are backed by more than $200 million in grant funding. UVA Health Children's is recognized as the No. 1 hospital in Virginia for children by U.S. News & World Report, with nine specialties rated among the top in America. For career opportunities, visit https://careers.uvahealth.org/.
Offices: 1215 Lee Street, Charlottesville, Virginia 22903, US
UVA Health is an academic health system that recently expanded to include four hospitals across Charlottesville, Culpeper and Northern Virginia, along with the UVA School of Medicine, UVA School of Nursing, UVA Physicians Group and the Claude Moore Health Sciences Library. With more than 1,000 inpatient beds, approximately 40,000 inpatient stays annually and more than 1 million outpatient encounters annually at UVA Health, more than 1,000 employed and independent physicians provide high-quality, comprehensive and specialized care to patients across the Commonwealth and beyond. Founded in 1819 as just the 10th medical school in America, the UVA School of Medicine – with 20 clinical departments, nine research departments and seven research centers – consistently attracts some of the nation’s most prominent researchers to develop breakthrough treatments to benefit patients around the world. Those research efforts are backed by more than $200 million in grant funding. UVA Health Children's is recognized as the No. 1 hospital in Virginia for children by U.S. News & World Report, with nine specialties rated among the top in America. For career opportunities, visit https://careers.uvahealth.org/.
Offices: 1215 Lee Street, Charlottesville, Virginia 22903, US
