Jobs at PopUp Bagels (Now Hiring) — 2 open

Social Media Manager

Reporting to: VP of Marketing

Position type: Full-time, Non-Exempt

Location: Hybrid with three (3) days required at 232 Madison Ave, New York, NY 10016, unless traveling as required to perform duties associated with your position.

Travel requirements: Up to 20%, or as needed, to attend company events, grand openings, and content capture.

Manages: Social Media Coordinator

Works closely with: Manager, Creator & Talent Partnerships

About PopUp Bagels

PopUp Bagels is not just a bagel company—we’re a cultural movement. Our stores are small, our vibes are loud, and our energy is contagious. From signature neon and iconic bullhorns to our “Not Famous but Known” mirror, we’ve reimagined not just how a bagel is created, but how it’s enjoyed: Grip, Rip and Dip! With a cult-like following and massive social presence, PopUp Bagels is defining a new food lifestyle brand. We keep things simple, but we do them really, really well. And our customers agree.

Position Overview

The Social Media Manager is a hands-on executor who lives and breathes social media. This role owns the daily publishing of content across all PopUp Bagels platforms, from feed posts to story responses, and ensures the brand shows up consistently, creatively, and on time. Reporting to and working closely with the VP of Marketing, this person brings a scrappy, high-energy approach to content, jumping into trends, engaging with our community in real time, and turning everyday moments into compelling brand content. This is a role for someone who loves to execute, built for someone who is deeply fluent in social and motivated by the process of building something great. This role will also work closely with our Manager, Creator & Talent Partnerships, who owns social media strategy and content for our brand and creator partnerships, ensuring a consistent brand voice and a coordinated content calendar across both functions. The Social Media Manager directly manages the Social Media Coordinator and oversees social media across all PopUp Bagels franchise and local store accounts, including local TikTok accounts, ensuring consistency with the national brand voice and content standards.

Essential Responsibilities

Social Media Execution

Content & Analytics

Cross-Functional Support and Leadership

Experience and Education Requirement:

Physical Requirements

This is primarily a light-duty role performed in an office or remote work environment.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of this role.

PopUp Bagels is proud to be an Equal Opportunity Employer.

We do not discriminate based on race, age, ancestry, creed, color, religion, gender, sexual orientation, pregnancy, childbirth or related condition, unemployment status, gender identity or expression, transgender status, marital status, domestic violence or sexual violence victim status, national origin, citizenship, disability, covered veteran and/or military status, genetic information, familial status, or any other characteristic protected under applicable federal, state, and local law. PopUp Bagels conducts pre-employment screenings in compliance with local, state, and federal laws, and utilizes E-Verify to confirm U.S. employment eligibility.

The duties of this position may change from time to time. PopUp Bagels reserves the right to add or delete duties and responsibilities at its discretion. This posting describes the general nature and level of work expected and is not intended to be all-inclusive.