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Full-time
bachelor degree
Posted 13d ago
~40 hrs/week
Responsibilities
The role is responsible for generating incremental sponsorship revenue and closing enterprise partnership agreements for Penn State sports properties. Additionally, the Director will mentor a team of sales and services peers and collaborate with senior leadership to execute dynamic sales plans.
Requirements
A bachelor's degree and over 10 years of direct sales experience in a sports multi-media environment are required. Candidates should have a proven track record of hitting sales goals and experience with CRM systems like KORE.
Full job description
DIRECTOR, PARTNERSHIP SALES (PENN STATE SPORTS PROPERTIES)
University Park, PA
Remote/Hybrid
THE RUNDOWN
Playfly Sports is looking for a Director, Partnership Sales to join our team at Penn State.
The Director, Partnership Sales will be responsible for generating incremental sponsorship revenue on behalf of university to meet and exceed individual and team goals for Playfly. The person in this role will work on-site with the Athletics Director/ Senior Staff at university athletics and Playfly Sports Properties senior level staff to pitch and close enterprise partnership agreements. This role will also be responsible for mentoring a team of sales & services peers at the university.
WHAT YOU’LL ACCOMPLISH
Assist the VP, Corporate Partnerships with the development and execution of a dynamic sales plan to meet and exceed individual & overall property sales goals
Identify potential sponsors for university sports properties through networking with university stakeholders and business partners, researching local, regional and national companies
Help coach and develop a team of account executives and directors of partnership sales
Work with the VP, Corporate Partnerships to create sales inventory, revenue projections, outside the box ideas, and sponsorship strategy for the university athletics assets
Develop sales presentations for new marketing partners by incorporating research, category dynamics, and an understanding of partner’s marketing goals
Manage key objectives, create proposals, and draft/negotiate contracts throughout the sales process
Develop key marketing objectives with clients via thorough needs assessment and a collaborative sales process
Entertain and cultivate sponsors in non-game related settings
Fulfill all benefits of corporate partner agreements for any partner sold by themselves
Represent the university sports property, the university, and Playfly Sports Properties in a professional manner
Work with the VP, Corporate Partnerships to research sports sponsorship industry and stay current with relevant market trends and conditions
Help lead key initiatives to drive incremental growth, which may include leading campus-wide initiatives, sales contests, opening new revenue streams, and/or other PSU relationships
Other job-related duties as assigned
WHAT YOU’LL BRING
Bachelor’s degree required
10+ years of direct sales experience in the sports multi-media environment required
Some experience in a management, lead or mentorship role preferred
Proven success in hitting individual sales goals on a regular basis
Familiarity with KORE or similar CRM system
Experience with integrated and “conceptual” sales
Ability to generate and present ideas and concepts succinctly and provide creative solutions to prospects/clients
Outstanding communication skills
Demonstrated professional sales presentation skills
TRAVEL, LIFTING, PHYSICAL REQUIREMENTS
Must be available for game days and evening athletic events and coaches shows
Must be available to travel for client presentations
Must be able to work nights and weekends around sporting events
WHAT WE DO
Playfly Sports is the full-service, leading sports marketing and media company that enables brands to engage with sports fans on a local, regional, and national level through scaled linear, digital, and experiential assets. Playfly Sports drives outcome-based solutions into 90-million households via more than 7,800 live U.S. broadcasts of MLB, NBA, and NHL games; and influences sports fans of all ages through the management of college and high school multimedia rights, uniform branding, and high-profile sports sponsorship platforms. Playfly Sports has the unique ability to partner, innovate, and advance the aspirations of athletes, brands, academic institutions, and sports fans across the U.S. Playfly Sports is Powered by Partnership. Visit Playfly Sports online at playfly.com
WHAT WE STAND FOR
At Playfly, we know that a diverse, equitable, and inclusive company is a more innovative and successful one, but more importantly, we believe it’s just the right thing to do. Through conversations, company initiatives, community events and partnerships, policy changes, data analysis, workshops, and support groups, we are dedicated to creating a workplace where everyone can thrive. We are here for the long haul and to do the meaningful work that creates true institutional change within our workplace, with our partners, and in the communities we serve.
EEOC & DIVERSITY STATEMENT
Playfly Sports affirms that inequality is detrimental to our associates, our clients, and the communities we serve. Our goal is to impact lasting change through our actions. Together, we unite for equality and equity. Playfly Sports is committed to equal employment opportunities regardless of any protected characteristic, including race, color, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, or protected veteran status and will not discriminate against anyone on the basis of a disability. We support an inclusive workplace where associates excel based on personal merit, qualifications, experience, ability, and job performance.
ACCOMMODATIONS
Playfly Sports is committed to the full inclusion of all qualified individuals, and as part of this commitment, Playfly Sports will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact [email protected].
We are unable to sponsor or take over sponsorship of an employment visa for this role at this time
Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
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Playfly Sports is the leading REVENUE MAXIMIZER in the sports industry.
WHO WE ARE
Playfly Sports is the only scaled global commercial agency with exclusive access to media, sponsorship, and advisory & services across professional, college, & youth sports.
WHAT WE DO
Leveraging our proprietary data centered on local sports fans, the most valuable marketing asset, Playfly Sports provides 3 integrated services to our partners worldwide: Media, Sponsorship, and Advisory & Services.
WHO WE SERVE
We help 2,200+ brands achieve their brand objectives by optimizing their sports marketing investments. We maximize revenue for 250+ rightsholders across media, sponsorship, and advisory & services. Locally, regionally, nationally, globally.
Reach out today: [email protected]
Offices: 22 Cassatt Ave, Berwyn, Pennsylvania 19312, US
Playfly Sports is the leading REVENUE MAXIMIZER in the sports industry.
WHO WE ARE
Playfly Sports is the only scaled global commercial agency with exclusive access to media, sponsorship, and advisory & services across professional, college, & youth sports.
WHAT WE DO
Leveraging our proprietary data centered on local sports fans, the most valuable marketing asset, Playfly Sports provides 3 integrated services to our partners worldwide: Media, Sponsorship, and Advisory & Services.
WHO WE SERVE
We help 2,200+ brands achieve their brand objectives by optimizing their sports marketing investments. We maximize revenue for 250+ rightsholders across media, sponsorship, and advisory & services. Locally, regionally, nationally, globally.
Reach out today: [email protected]
Offices: 22 Cassatt Ave, Berwyn, Pennsylvania 19312, US