At MERGE, we are Built Different. We are a marketing and technology agency purpose-built for the intersection of health and wellness—where human impact matters most. By weaving storytelling through technology, we move be…
Skills: Digital Analytics, Adobe Analytics, Google Analytics, Adobe Launch, Google Tag Manager
At MERGE, we are Built Different. We are a marketing and technology agency purpose-built for the intersection of health and wellness—where human impact matters most. By weaving storytelling through technology, we move be…
Skills: Adobe Analytics, Google Analytics, Adobe Launch, Google Tag Manager, A/B Testing
At MERGE, we are Built Different. We are a marketing and technology agency purpose-built for the intersection of health and wellness—where human impact matters most. By weaving storytelling through technology, we move be…
Skills: Digital Analytics, Adobe Analytics, Google Analytics, Adobe Launch, Google Tag Manager
At MERGE, we are Built Different. We are a marketing and technology agency purpose-built for the intersection of health and wellness—where human impact matters most. By weaving storytelling through technology, we move be…
Skills: Digital Analytics, Adobe Analytics, Google Analytics, Adobe Launch, Google Tag Manager
At MERGE, we are Built Different. We are a marketing and technology agency purpose-built for the intersection of health and wellness—where human impact matters most. By weaving storytelling through technology, we move be…
Skills: Digital Analytics, Adobe Analytics, Google Analytics, Adobe Launch, Google Tag Manager
At MERGE, we are Built Different. We are a marketing and technology agency purpose-built for the intersection of health and wellness—where human impact matters most. By weaving storytelling through technology, we move be…
Skills: Digital Analytics, Adobe Analytics, Google Analytics, Adobe Launch, Google Tag Manager
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$88k–$130k/yr
Full-time
bachelor degree
Medical Insurance, Dental Insurance, Vision Insurance, Life Insurance, 401K, Lifestyle Spending Account
Posted 1d ago
~40 hrs/week
Responsibilities
Lead performance reporting and analysis for client engagements to maximize marketing ROI through measurement and testing. Act as the primary analytics resource to design web solutions, perform exploratory data analysis, and guide digital transformation.
Requirements
Requires 5-7 years of digital analytics experience, including proficiency in Adobe/Google Analytics and tagging tools. A bachelor's degree and experience mentoring data teams are expected, with a strong understanding of digital marketing channels.
Full job description
At MERGE, we are Built Different. We are a marketing and technology agency purpose-built for the intersection of health and wellness—where human impact matters most. By weaving storytelling through technology, we move beyond traditional engagement to Whole Human Marketing. This approach recognizes that humans are multidimensional and complex, and uses AI to ensure every brand interaction feels natural, contextual, and relevant.
This commitment to human-first innovation is what brings us together and propels us forward. We are united by our North Star: to unite people and brands to empower healthier, happier lives.
Emerge to the Top of Your Career
At MERGE, we strive to create a superior work experience where talented and ambitious people grow. An experience that encourages people to think higher and feel deeper. An experience where people engage their minds and hearts to do the best work of their careers.
As our Manager, Applied Intelligence you will…
Lead the performance reporting and analysis for various client engagements, including traditional, digital, and social media programs. The goal is to maximize our clients’ return on marketing investment through ongoing program measurement, disciplined in-market testing, and results-based performance management.
Be Accountable and Responsible
Work closely with clients to understand measurement and reporting needs, bring thought leadership, and tailor viable web analytics solutions, visualizations, and analytics models
Proactive at performing exploratory data analysis to understand patterns, identify business drivers, and unearth insights to fuel optimization to improve customer experiences
Be an expert at creating innovative solutions to solve complex business problems and guide digital transformation for brands across different industries
Be responsible for owning all aspects of A/B testing from test design to delivering learnings and passionate about harvesting a strong testing culture
Be the day-to-day analytics resource on multiple client workstreams
Have the ability to partner with cross-functional teams and manage time efficiently across multiple projects
Define, drive, and track key performance indicators and success metrics for marketing content/experiences and web development operations
Be adept at communicating and representing results of analysis in a simple way to clients
These are the qualifications we’re looking for
5-7 years of digital analytics experience with at least 2+ years of experience designing Adobe Analytics or Google Analytics solutions, tagging via Adobe Launch or Google Tag Manager
5-7 years of experience in digital measurement, strategic planning, analysis, quantitative research, data modeling, and/or management consulting work in a data-driven environment
5-7 years of hands-on experience using data to conclude and presenting to clients and then proposing a learning agenda
Bachelor's Degree in related discipline or equivalent experience
Experience in engaging in constructive dialogues with client partners
Experience managing and mentoring data analytics teams
Advanced Excel or Google Sheets experience, proficiency with PowerPoint, and comfortability with Google Workspace
Functional understanding of HTML, CSS, and JavaScript for analytics and marketing tagging purposes
Knowledge of statistics: hypothesis setting, experimental design, modeling, etc.
Proficient in applying shared learnings across client engagements
Exposure to Customer Data Platforms (CDPs), Customer Relationship Management (CRM) or Data Management Platforms (DMPs)
Strong understanding of digital marketing channels including Email, Display, Paid Search, and Social Media Marketing
Self-starter with a solution-oriented mindset and experience communicating with clients and cross-functional internal teams
Exposure to retail, financial, or health industry is a plus
Basic proficiency with SQL, Python, or R is a plus
Familiarity with Data Cloud Platforms (e.g. Google BigQuery) is a plus
Understanding of best practices in web/app tracking and implementation and campaign tracking expertise is a plus
#LI-JK1
#LI-HYBRID
At MERGE, we’re committed to fostering an environment where our team members can thrive in both their careers and personal lives, ensuring they feel supported and empowered to succeed.
MERGE believes in transparency and equity. In accordance with state regulations, we’re proud to include salary ranges in our job postings to ensure fair compensation practices.
The salary range for this role is $88,450 - $129,750, based on the individual’s skills, experience, qualifications, location, and other relevant factors. The salary pay range is subject to change and may be modified at any time.
MERGE is proud to invest in benefits that include meaningful Medical, Dental, Vision, Life Insurance, 401K, Lifestyle Spending Account, Employer Paid Life & Disability Insurance, Flexible Time off & Holidays plus many other benefits and rewards.
Applicants for employment in the US must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States.
And here’s how we live our values at MERGE
Ability. Mastering our craft
Agility. Delivering with a growth mindset
Humility. Collaborating for shared success
MERGE is proud to be an Equal Opportunity Employer
MERGE welcomes and celebrates diversity regardless of race, religion, color, national origin, gender, sexual orientation, veteran status or people with abilities. We believe that the more diverse we are, the more creative our work will be!
We merge storytelling through technology to promote health, wellness and happiness in the world.
Industry
Advertising Services
Company size
501-1,000 employees
Headquarters
Chicago, Illinois
LinkedIn followers
37,531
MERGE is a marketing and technology agency built for the intersection of health and wellness. We help brands navigate complex consumer journeys and unlock growth through data-driven storytelling, AI-powered personalization, and bold creativity.
Powered by human insight, creativity, and AI, we unite people and brands.
Our expertise spans health and consumer brands, with demonstrated experience across industries including: Pharma and Medtech, Health Providers, Insurance, Health, Financial Services, Retail, Connected Living, and Food.
We provide deep platform expertise and services in: Strategy, Creative, Public Relations, Experience, Performance Marketing, Media, and Platforms.
Our success is best illustrated in our enduring client partnerships with marquee brands such as Abbott, Blue Cross Blue Shield, GE Healthcare, Supernus, American Express, T-Mobile, Coach, and Meta.
With teams across offices in Atlanta, Boston, Chicago, Denver, Kansas City, Los Angeles, New York City, and Raleigh. MERGE’s culture embraces agility, ability, and humility to consistently deliver exceptional client results.
Recruitment Fraud Alert Notice: Please be aware of potential fraud or scams by individuals, organizations, or websites falsely claiming to represent MERGE in recruitment activities. MERGE follows a well-defined recruitment process for all positions, which includes formal interviews before issuing any offers of employment. Importantly, we do not require any payments or fees from job applicants. Additionally, MERGE does not conduct interviews through texting platforms such as RingCentral. If you receive any suspicious emails claiming to recruit on behalf of MERGE, do not share personal information or make any payments. Qualified candidates should only apply to current openings directly through MERGE’s
Offices: 220 E Randolph St, Chicago, Illinois 60601, US · 35 Thomson Pl, Boston, Massachusetts 02210, US · 1 Concourse Pkwy NE, Atlanta, Georgia 30328, US · 300 Wyandotte St, Kansas City, Missouri 64105, US · 695 Town Center Dr, Costa Mesa, California 92626, US
business strategybrandingcreativeSocial MediaMedia ServicesUI & UX DesignTechnology InfrastructureeCommerceDigital Asset ManagementMarketing
We merge storytelling through technology to promote health, wellness and happiness in the world.
Industry
Advertising Services
Company size
501-1,000 employees
Headquarters
Chicago, Illinois
LinkedIn followers
37,531
MERGE is a marketing and technology agency built for the intersection of health and wellness. We help brands navigate complex consumer journeys and unlock growth through data-driven storytelling, AI-powered personalization, and bold creativity.
Powered by human insight, creativity, and AI, we unite people and brands.
Our expertise spans health and consumer brands, with demonstrated experience across industries including: Pharma and Medtech, Health Providers, Insurance, Health, Financial Services, Retail, Connected Living, and Food.
We provide deep platform expertise and services in: Strategy, Creative, Public Relations, Experience, Performance Marketing, Media, and Platforms.
Our success is best illustrated in our enduring client partnerships with marquee brands such as Abbott, Blue Cross Blue Shield, GE Healthcare, Supernus, American Express, T-Mobile, Coach, and Meta.
With teams across offices in Atlanta, Boston, Chicago, Denver, Kansas City, Los Angeles, New York City, and Raleigh. MERGE’s culture embraces agility, ability, and humility to consistently deliver exceptional client results.
Recruitment Fraud Alert Notice: Please be aware of potential fraud or scams by individuals, organizations, or websites falsely claiming to represent MERGE in recruitment activities. MERGE follows a well-defined recruitment process for all positions, which includes formal interviews before issuing any offers of employment. Importantly, we do not require any payments or fees from job applicants. Additionally, MERGE does not conduct interviews through texting platforms such as RingCentral. If you receive any suspicious emails claiming to recruit on behalf of MERGE, do not share personal information or make any payments. Qualified candidates should only apply to current openings directly through MERGE’s
Offices: 220 E Randolph St, Chicago, Illinois 60601, US · 35 Thomson Pl, Boston, Massachusetts 02210, US · 1 Concourse Pkwy NE, Atlanta, Georgia 30328, US · 300 Wyandotte St, Kansas City, Missouri 64105, US · 695 Town Center Dr, Costa Mesa, California 92626, US
business strategybrandingcreativeSocial MediaMedia ServicesUI & UX DesignTechnology InfrastructureeCommerceDigital Asset ManagementMarketing