Customer Engagement Marketing Manager, Central and Eastern Europe
Frankfurt, Hesse, Germany · Hybrid
Senior
AVEVA is a global leader in industrial software. Our cutting-edge solutions are used by thousands of enterprises to deliver the essentials of life – such as energy, infrastructure, chemicals and minerals – safely, effici…
ETAP permet à ses clients de prendre des décisions éclairées tout au long du cycle de vie des systèmes électriques et de leurs projets grâce à des solutions logicielles innovantes. En utilisant les solutions et la platef…
Skills: Sales Administration, Customer Data Management, Quote Validation, Order Processing, Microsoft Office Suite
AVEVA is a global leader in industrial software. Our cutting-edge solutions are used by thousands of enterprises to deliver the essentials of life – such as energy, infrastructure, chemicals and minerals – safely, effici…
AVEVA is creating software trusted by over 90% of leading industrial companies. Salary Range: $117,600.00 - $196,200.00 This pay range represents the minimum and maximum compensation that the position offers, and final c…
ETAP empowers customers to make informed decisions throughout the life cycle of their projects with innovative software solutions for electrical systems. By applying ETAP solutions, customers experience continuous intell…
AVEVA is creating software trusted by over 90% of leading industrial companies. Job Title: Senior MES Software Engineer Location: [Bangalore / Hyderabad] Employment Type: Full-Time The job We are seeking a skilled and ex…
Skills: C#, .NET Framework/Core, MS SQL Server, JavaScript, RESTful Web APIs
AVEVA is creating software trusted by over 90% of leading industrial companies. Job Title: Consultant, MES Location: Bangalore Job Type: Full-Time, regular, hybrid work arrangemet The Job We are seeking a skilled and exp…
Skills: C#, .NET Framework/Core, MS SQL Server, JavaScript, RESTful Web APIs
AVEVA is creating software trusted by over 90% of leading industrial companies. Job Title: Fulfilment Process Analyst Location: Cambridge or London, hybrid Employment Type: full-time The job The Fulfilment Process Analys…
Skills: Process Improvement, Change Management, Process Governance, Stakeholder Management, Problem Solving
AVEVA is creating software trusted by over 90% of leading industrial companies. Job Title: Third-Party Risk Management Officer Location: UK (London / Cambridge / Londonderry) Employment Type: Full Time (Hybrid) The job T…
Skills: Third-Party Risk Management, Procurement Concepts, Information Security, ISO 27001, NIST Cybersecurity Framework
AVEVA is creating software trusted by over 90% of leading industrial companies. Job Title: IT Infrastructure Solutions Architect Location: Cambridge | London Employment Type: Full-time (Hybrid) The job We are seeking an …
AVEVA is creating software trusted by over 90% of leading industrial companies. Salary Range: $124,200.00 - $207,000.00 This pay range represents the minimum and maximum compensation that the position offers, and final c…
Skills: Process Simulation, Optimization Engineering, Chemical Engineering, APO/APS, Open-Equation Modeling
AVEVA is creating software trusted by over 90% of leading industrial companies. Job Title: Senior Sales Account Manager Location: Mumbai/Bangalore/Remote Employment Type: full-time About the Role The Senior Account Manag…
Skills: Account Management, Direct Sales, Business Acquisition, Strategic Planning, C-Level Engagement
AVEVA is creating software trusted by over 90% of leading industrial companies. External Job Title: Senior Executive Engagement Program Manager Reports to: Alicia Douglas, Executive Engagements Director Region & Area: Si…
Senior Presales Solutions Consultant - Operations Control & CONNECT
Courbevoie, Ile-de-France, France · Hybrid
Senior+
AVEVA is a global leader in industrial software. Our cutting-edge solutions are used by thousands of enterprises to deliver the essentials of life – such as energy, infrastructure, chemicals and minerals – safely, effici…
Skills: Presales, Technical Sales, HMI, SCADA, MES
AVEVA is creating software trusted by over 90% of leading industrial companies. Job Title: Senior Software Developer Location: Cambridge, United Kingdom (Hybrid) Employment Type: Full-time The job As part of our Industri…
Skills: C# .NET, Object-Oriented Design, RESTful APIs, Microservices, Microsoft Azure
ETAP empowers customers to make informed decisions throughout the life cycle of their projects with innovative software solutions for electrical systems. By applying ETAP solutions, customers experience continuous intell…
Skills: Technical Support, Asset Management, Microsoft 365, Entra ID, Intune
Global Portfolio Marketing Analyst - Reporting & Analytics
London, England, United Kingdom · Hybrid
Mid level
AVEVA is creating software trusted by over 90% of leading industrial companies. Job Title: Global Portfolio Marketing Analyst – Reporting & Analytics Location: London, UK - Hybrid (50% working time at the office) Employm…
Skills: Marketing Analytics, Reporting, Business Intelligence, Power BI, Tableau
ETAP empowers customers to make informed decisions throughout the life cycle of their projects with innovative software solutions for electrical systems. By applying ETAP solutions, customers experience continuous intell…
Skills: Power System Studies, ETAP, PSCAD, CDEGS, Project Management
AVEVA is a global leader in industrial software. Our cutting-edge solutions are used by thousands of enterprises to deliver the essentials of life – such as energy, infrastructure, chemicals and minerals – safely, effici…
Skills: Pre-sales Engineering, Technical Sales, Enterprise SCADA, MES Systems, Cloud/SaaS
AVEVA is creating software trusted by over 90% of leading industrial companies. Job Title: Strategic Account Manager Location: UK, London - Hybrid Employment Type: full-time The job The Strategic Account Manager's purpos…
Skills: Account Management, Business Development, Cross-selling, Upselling, C-Level Relationship Management
Customer Engagement Marketing Manager, Central and Eastern Europe
Sign up with Clera and we'll reach out the moment a role actually fits you — no more spraying applications into the void.
Full-time
Posted 42d ago
~40 hrs/week
Responsibilities
Develop and execute integrated online and offline customer engagement strategies to drive cross-sell opportunities and customer retention. Lead strategic communications and foster a customer user community to enhance satisfaction and knowledge-sharing.
Requirements
Requires over 5 years of marketing experience with a focus on customer engagement and fluency in both German and English. Candidates should have a proven track record of partnering with sales to achieve revenue goals and experience with B2B sales cycles.
Full job description
AVEVA is a global leader in industrial software. Our cutting-edge solutions are used by thousands of enterprises to deliver the essentials of life – such as energy, infrastructure, chemicals and minerals – safely, efficiently and more sustainably.
We’re the first software business in the world to have our sustainability targets validated by the SBTi, and we’ve been recognized for the transparency and ambition of our commitment to diversity, equity, and inclusion. We’ve also recently been named as one of the world’s most innovative companies.
If you’re a curious and collaborative person who wants to make a big impact through technology, then we want to hear from you! Find out more at AVEVA Careers.
For more information about our privacy policy and how to manage cookies, visit our Privacy Policy.
Job Title: Customer Engagement Marketing Manager, Central and Eastern Europe (M/F)
Location: Frankfurt, Germany - Hybrid (3 days at the office)
Employment Type: Full-time, permanent
The Job
You will be responsible for enhancing the customer experience through the implementation of integrated online and offline programs. You role focuses on driving cross-sell opportunities, customer retention and increasing our strategic relationships with customers by building C-level executive engagements and support your local area with digital campaigns and events. You will lead integrated marketing campaigns, manage customer communications, and foster a customer user community to facilitate knowledge-sharing.
Key Responsibilities
Develop the customer engagement strategy for the local market and develop close understand and relationships with our customers.
Work with global performance and content team to develop and execute integrated and targeted upsell and cross sell campaigns for existing customers to influence pipeline, increase customer lifetime value, and reincluding optimizing campaign performance.
Organise and promote events in your local area in accordance with the local marketing plan and priorities
Oversee strategic customer communications to enhance customer engagement and satisfaction, keeping them aware of the latest technology advancements and benefits, whilst ensuring consistent messaging and branding across all communication channels.
Establish and nurture a customer user community for knowledge-sharing and collaboration, using both online and offline channels, and including monitoring and enhance community engagement.
Forge a synergetic approach with corresponding market level peers for awareness, demand new business and engagement for strategy and seamless execution
Essential Requirements
Fluency in German and English (C1/C2)
5+ years of marketing experience with a focus on customer engagement.
Strong project management and analytical abilities.
Excellent communication and C-level influencing skills.
Marketing campaign management
Proven record of putting customer experience at the forefront of campaign and program planning
Successful record of enabling and partnering with sales to achieve revenue goals.
Leadership and initiative to drive business objectives.
Ability to understand the impact of decisions on other areas of the business.
Ability to gain acceptance from management for plans and budgets.
Excellent communicator with proven ability to clearly convey complex ideas and data
Driven by staying current and experimenting with marketing and marketing technology.
Readily adaptable to changing market and organizational requirements.
Highly collaborative team player who thrives in a fast-paced matrix organization and can motivate others.
Strong listening, information gathering, cultural awareness, and empathy skills for uncovering and defining deliverables, needs, and outcomes.
Deep understanding of what signals are important to a customer experience and buying process.
Deep understanding of the B2B sales cycle and how to identify opportunities to maximize revenue growth.
ITSMA certified / ABM practitioner experience is a plus
AVEVA requires all successful applicants to undergo and pass a comprehensive background check before they start employment. Background checks will be conducted in accordance with local laws and may, subject to those laws, include proof of educational attainment, employment history verification, proof of work authorization, criminal records, identity verification, credit check. Certain positions dealing with sensitive and/or third party personal data may involve additional background check criteria.
AVEVA is an Equal Opportunity Employer. We are committed to being an exemplary employer with an inclusive culture, developing a workplace environment where all our employees are treated with dignity and respect. We value diversity and the expertise that people from different backgrounds bring to our business.
Come and join AVEVA to create the transformative technology that enables our customers to engineer a better world.
Related keywords
Industrial SoftwareSBTiB2BITSMAABMCustomer Lifetime ValuePipeline InfluenceC-level EngagementDigital MarketingMarket StrategyCustomer ExperienceMatrix OrganizationCross-sellUpsellCentral and Eastern Europe
AVEVA is a global leader in industrial software and Industrial Intelligence.
Our software powers radical collaboration - connecting people, partners, and ecosystems to trusted information and AI-enriched insights across energy, manufacturing, infrastructure, and beyond - to drive a new way of working and propel industry forward.
For over 50 years, AVEVA has helped industries push boundaries and pioneer innovative technologies, like AI and machine learning.
Over 20,000 enterprises in over 100 countries rely on AVEVA to help them deliver life’s essentials.
Our solutions support the entire industrial lifecycle. Together, our technologies help you harness your industrial intelligence to improve reliability, safety, and profitability.
Efficiency and sustainability are core to all we do. Not only do we help customers decarbonize operations, increase circularity, and maximize efficiency by making better use of trusted, connected data, but sustainability is part of how we work every day
Learn more at www.aveva.com
Offices: High Cross, Madingley Road, Cambridge, CB3 0HB, GB
Oil and GasPowerMarinePaper and PulpChemicalsMiningDownstreamLNGSoftware3D
AVEVA is a global leader in industrial software and Industrial Intelligence.
Our software powers radical collaboration - connecting people, partners, and ecosystems to trusted information and AI-enriched insights across energy, manufacturing, infrastructure, and beyond - to drive a new way of working and propel industry forward.
For over 50 years, AVEVA has helped industries push boundaries and pioneer innovative technologies, like AI and machine learning.
Over 20,000 enterprises in over 100 countries rely on AVEVA to help them deliver life’s essentials.
Our solutions support the entire industrial lifecycle. Together, our technologies help you harness your industrial intelligence to improve reliability, safety, and profitability.
Efficiency and sustainability are core to all we do. Not only do we help customers decarbonize operations, increase circularity, and maximize efficiency by making better use of trusted, connected data, but sustainability is part of how we work every day
Learn more at www.aveva.com
Offices: High Cross, Madingley Road, Cambridge, CB3 0HB, GB
Oil and GasPowerMarinePaper and PulpChemicalsMiningDownstreamLNGSoftware3D