San Diego, California, United States · Remote OK
$173k–$303k/yr
Company Description It all started when engineer Fred Luddy wrote code that automated a tedious task for his coworker, Phyllis. She cried tears of joy. That moment inspired Fred to build a company that could do that for …
Skills: Product Marketing, Go-To-Market Strategy, Positioning, Messaging, Category Creation
Melbourne, Victoria, Australia · Hybrid
Company Description It all started when engineer Fred Luddy wrote code that automated a tedious task for his coworker, Phyllis. She cried tears of joy. That moment inspired Fred to build a company that could do that for …
Skills: Pre-Sales, Solution Architecture, Security Operations Center (SOC), Vulnerability Management, Threat Intelligence
Sydney, New South Wales, Australia · Hybrid
Company Description It all started when engineer Fred Luddy wrote code that automated a tedious task for his coworker, Phyllis. She cried tears of joy. That moment inspired Fred to build a company that could do that for …
Skills: Pre-Sales, Security Operations, Solution Architecture, Security Incident Response, Threat Intelligence
Petah Tikva, Center District, Israel · Hybrid
Company Description It all started when engineer Fred Luddy wrote code that automated a tedious task for his coworker, Phyllis. She cried tears of joy. That moment inspired Fred to build a company that could do that for …
Skills: Python, Java, Distributed Systems, Application Security, Cloud Engineering
Petah Tikva, Center District, Israel · Hybrid
Company Description It all started when engineer Fred Luddy wrote code that automated a tedious task for his coworker, Phyllis. She cried tears of joy. That moment inspired Fred to build a company that could do that for …
Skills: Python, Java, Distributed Systems, Application Security, Cloud Engineering
Mumbai, Maharashtra, India · Hybrid
Company Description It all started when engineer Fred Luddy wrote code that automated a tedious task for his coworker, Phyllis. She cried tears of joy. That moment inspired Fred to build a company that could do that for …
Skills: Executive Relationship Management, Customer Success Management, Digital Transformation, AI Integration, Strategic Account Management
Seoul, South Korea · Hybrid
Company Description It all started when engineer Fred Luddy wrote code that automated a tedious task for his coworker, Phyllis. She cried tears of joy. That moment inspired Fred to build a company that could do that for …
Skills: Pre-sales Solution Consulting, Sales Engineering, ServiceNow Platform, Cloud Software Solutions, AI Integration
Atlanta, Georgia, United States · Remote OK
Company Description It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today — ServiceNow stands as a global market le…
Skills: New Logo Sales, Territory Planning, SaaS Sales, Account Strategy, Prospecting
San Diego, California, United States · Hybrid
$140k–$245k/yr
Company Description It all started when engineer Fred Luddy wrote code that automated a tedious task for his coworker, Phyllis. She cried tears of joy. That moment inspired Fred to build a company that could do that for …
Skills: Content Strategy, Content Operations, Information Architecture, Enterprise Governance, Taxonomy Design
City of London, England, United Kingdom · Remote OK
Company Description It all started when engineer Fred Luddy wrote code that automated a tedious task for his coworker, Phyllis. She cried tears of joy. That moment inspired Fred to build a company that could do that for …
Skills: SaaS Sales, Account Planning, Territory Planning, C-Suite Relationship Management, Cybersecurity Solutions
Montreal, Quebec, Canada · Remote OK
Company Description It all started when engineer Fred Luddy wrote code that automated a tedious task for his coworker, Phyllis. She cried tears of joy. That moment inspired Fred to build a company that could do that for …
Skills: Generative AI, LLM Integration, Prompt Engineering, Evaluation Engineering, Distributed Systems
West Palm Beach, Florida, United States · On-site
Company Description It all started when engineer Fred Luddy wrote code that automated a tedious task for his coworker, Phyllis. She cried tears of joy. That moment inspired Fred to build a company that could do that for …
Skills: People Leadership, Compensation Operations, Benefits Administration, HR Operations, Workday HCM
New York, New York, United States · Remote OK
Company Description It all started when engineer Fred Luddy wrote code that automated a tedious task for his coworker, Phyllis. She cried tears of joy. That moment inspired Fred to build a company that could do that for …
Skills: Go To Market Strategy, Insurance Industry Expertise, Pipeline Management, C-Suite Engagement, Consultative Selling
West Palm Beach, Florida, United States · On-site
Company Description It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today — ServiceNow stands as a global market le…
Skills: Strategic Planning, Program Management, Quantitative Analysis, Qualitative Analysis, Stakeholder Management
San Diego, California, United States · Hybrid
$172k–$301k/yr
Company Description It all started when engineer Fred Luddy wrote code that automated a tedious task for his coworker, Phyllis. She cried tears of joy. That moment inspired Fred to build a company that could do that for …
Skills: Java, Compiler Design, Runtime Systems, JIT/AOT Compilation, Memory Management
Staines-upon-Thames, England, United Kingdom · Hybrid
Company Description It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today — ServiceNow stands as a global market le…
Skills: Business Strategy, Strategy Consulting, Data Analysis, SaaS, AI Integration
San Diego, California, United States · Hybrid
$172k–$301k/yr
Company Description It all started when engineer Fred Luddy wrote code that automated a tedious task for his coworker, Phyllis. She cried tears of joy. That moment inspired Fred to build a company that could do that for …
Skills: Java, Compiler Design, Runtime Systems, JIT/AOT Compilation, Memory Management
Madrid, Community of Madrid, Spain · Remote OK
Company Description It all started when engineer Fred Luddy wrote code that automated a tedious task for his coworker, Phyllis. She cried tears of joy. That moment inspired Fred to build a company that could do that for …
Skills: Operational Technology, Industrial Control Systems, Network Segmentation, Asset Visibility, Passive Monitoring
Munich, Bavaria, Germany · Remote OK
Company Description Who we are: Armis from ServiceNow, protects the entire attack surface and manages an organization’s cyber risk exposure in real time. Combined with ServiceNow’s Security and Risk capabilities, as well…
Skills: Customer Success Management, Cybersecurity, AI Integration, Project Management, English Fluency
Madrid, Madrid Community, Spain · Remote OK
Company Description It all started when engineer Fred Luddy wrote code that automated a tedious task for his coworker, Phyllis. She cried tears of joy. That moment inspired Fred to build a company that could do that for …
Skills: Application Security, SAST, DAST, SCA, Threat Modeling
San Diego, California, United States • Remote OK
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Define the portfolio-level narrative and GTM strategy for Autonomous IT, connecting various product lines into a single coherent category. Act as the primary voice for Autonomous IT with customers, analysts, and press while leading a team of product marketers.
Requires 10+ years of experience in product marketing or leadership with a proven track record of building platform narratives and managing portfolios. Must possess technical fluency in IT operations (ITSM, ITOM) and a deep understanding of agentic AI.
It all started when engineer Fred Luddy wrote code that automated a tedious task for his coworker, Phyllis. She cried tears of joy. That moment inspired Fred to build a company that could do that for everyone—freeing people from busywork so they could focus on meaningful work. Today, ServiceNow is the AI control tower for business reinvention. Our ServiceNow AI platform brings together any AI, any data, and any workflow— helping 85% of the Fortune 500® work smarter, faster, and better. We're building an AI-native culture where technology and talent are unstoppable together. And we're just getting started.
Join us to put AI to work for people.
IT is being rewritten in real time, and ServiceNow is leading it. We're looking for a product marketing leader to own the story that ties our AI-native IT portfolio together — how Autonomous Service Operations, Autonomous IT, and the products underneath them add up to one market-defining category, not a list of features.
Reporting to the Sr. Director, Product & Solutions Marketing, Technology Workflows, this is a portfolio-level role, not a product-line one. Product-line PMMs on ITSM, ITOM, and the rest of the Technology Workflows team already own positioning, messaging, and GTM execution for their own products. Your job is to define how those stories connect: the category narrative, the AI-native thesis, and the through-line that makes ServiceNow's Autonomous IT vision bigger than the sum of its products.
You're a product marketer at your core — sharp on positioning, messaging, and GTM — but you operate at the altitude of a CMO. You think across business units, not within one, and you can turn a fragmented set of product stories into a single, credible narrative that CIOs and CTOs actually believe. This role has no direct authority over the product-line teams whose stories it connects, so your currency is the quality of your thinking and the relationships you build with your PSM peers.
JV19
For positions in this location, we offer a base pay of $173,200 - $303,100, plus equity (when applicable), variable/incentive compensation and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies, and work location. We also offer health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan and family leave programs. Compensation is based on the geographic location in which the role is located and is subject to change based on work location.
We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location. Learn more here. To determine eligibility for a work persona, ServiceNow may confirm the distance between your primary residence and the closest ServiceNow office using a third-party service.
ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, national origin, age, disability, gender identity, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements.
We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact for assistance.
For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities.
From Fortune. ©2026 Fortune Media IP Limited. All rights reserved. Used under license.
ServiceNow (NYSE: NOW) makes the world work better for everyone. Our cloud-based platform and solutions help digitize and unify organizations so that they can find smarter, faster, better ways to make work flow. So employees and customers can be more connected, more innovative, and more agile. And we can all create the future we imagine. The world works with ServiceNow. For more information, visit www.servicenow.com.
Offices: 2225 Lawson Lane, Santa Clara, CA 95054, US · 680 George St, Sydney, New South Wales 2000, AU · 90 Collins St, Melbourne, VIC 3000, AU · Staines, GB · Amsterdam, NL
ServiceNow (NYSE: NOW) makes the world work better for everyone. Our cloud-based platform and solutions help digitize and unify organizations so that they can find smarter, faster, better ways to make work flow. So employees and customers can be more connected, more innovative, and more agile. And we can all create the future we imagine. The world works with ServiceNow. For more information, visit www.servicenow.com.
Offices: 2225 Lawson Lane, Santa Clara, CA 95054, US · 680 George St, Sydney, New South Wales 2000, AU · 90 Collins St, Melbourne, VIC 3000, AU · Staines, GB · Amsterdam, NL
