Sr Manager/Director, Channel Sales & Distribution Performance – Fire Service
United States · Remote OK
Senior+
Overview Are you someone who is passionate, motivated, and driven to make a difference? If so, MSA Safety is the perfect fit for your career. At MSA, SAFETY is who we are AND it is what we do. We are a purpose-driven com…
Cranberry Township, Pennsylvania, United States · Remote OK
Senior
Overview Are you someone who is passionate, motivated, and driven to make a difference? If so, MSA Safety is the perfect fit for your career. At MSA, SAFETY is who we are AND it is what we do. We are a purpose-driven com…
Murrysville, Pennsylvania, United States · On-site
Entry level
Overview Are you someone who is passionate, motivated, and driven to make a difference? If so, MSA Safety is the perfect fit for your career. At MSA, SAFETY is who we are AND it is what we do. We are a purpose-driven com…
Skills: Assembly, Blueprint Reading, Testing Apparatuses, Troubleshooting, SAP
Cranberry Township, Pennsylvania, United States · On-site
Entry level
Overview Are you someone who is passionate, motivated, and driven to make a difference? If so, MSA Safety is the perfect fit for your career. At MSA, SAFETY is who we are AND it is what we do. We are a purpose-driven com…
Overview Le/La Technicien(ne) en machines à coudre industrielles est responsable de l’installation, de la maintenance, du diagnostic des pannes et de la réparation des machines à coudre industr…
Overview Are you someone who is passionate, motivated, and driven to make a difference? If so, MSA Safety is the perfect fit for your career. At MSA, SAFETY is who we are AND it is what we do. We are a purpose-driven com…
Jacksonville, North Carolina, United States · On-site
Mid level
Overview Are you someone who is passionate, motivated, and driven to make a difference? If so, MSA Safety is the perfect fit for your career. At MSA, SAFETY is who we are AND it is what we do. We are a purpose-driven com…
Descripción General Are you someone who is passionate, motivated, and driven to make a difference? If so, MSA Safety is the perfect fit for your career. At MSA, SAFETY is who we are AND it is what we do. We are a purpose…
Skills: Double Entry Bookkeeping, Account Reconciliation, SAP, Microsoft Excel, Data Analysis
Cranberry Township, Pennsylvania, United States · On-site
Entry level
Overview Are you someone who is passionate, motivated, and driven to make a difference? If so, MSA Safety is the perfect fit for your career. At MSA, SAFETY is who we are AND it is what we do. We are a purpose-driven com…
Skills: Schematic Capture, PCB Layout, Altium Designer, Digital Circuit Design, Analog Circuit Design
Cranberry Township, Pennsylvania, United States · On-site
Entry level
Overview Are you someone who is passionate, motivated, and driven to make a difference? If so, MSA Safety is the perfect fit for your career. At MSA, SAFETY is who we are AND it is what we do. We are a purpose-driven com…
Skills: Electrical Circuit Schematics, PCB Layout, Circuit Board Debugging, Digital Circuit Design, Analog Circuit Design
Overview Are you someone who is passionate, motivated, and driven to make a difference? If so, MSA Safety is the perfect fit for your career. At MSA, SAFETY is who we are AND it is what we do. We are a purpose-driven com…
Jacksonville, North Carolina, United States · On-site
Mid level
Overview Are you someone who is passionate, motivated, and driven to make a difference? If so, MSA Safety is the perfect fit for your career. At MSA, SAFETY is who we are AND it is what we do. We are a purpose-driven com…
Skills: Forklift Operation, Inventory Management, Shipping And Receiving, DOT Regulations, SAP
Overview Are you someone who is passionate, motivated, and driven to make a difference? If so, MSA Safety is the perfect fit for your career. At MSA, SAFETY is who we are AND it is what we do. We are a purpose-driven com…
Skills: Site Installations, Equipment Testing, Maintenance, Height Safety Equipment, Fall Protection
Overview Are you someone who is passionate, motivated, and driven to make a difference? If so, MSA Safety is the perfect fit for your career. At MSA, SAFETY is who we are AND it is what we do. We are a purpose-driven com…
Overview Are you someone who is passionate, motivated, and driven to make a difference? If so, MSA Safety is the perfect fit for your career. At MSA, SAFETY is who we are AND it is what we do. We are a purpose-driven com…
Skills: Preventative Maintenance, Mechanical Troubleshooting, Electrical Knowledge, Hand and Power Tools, Facility Maintenance
Descripción General Are you someone who is passionate, motivated, and driven to make a difference? If so, MSA Safety is the perfect fit for your career. At MSA, SAFETY is who we are AND it is what we do. We are a purpose…
Skills: Excel, Business Intelligence, Macros, Customer Service, Lead Qualification
Cranberry Township, Pennsylvania, United States · On-site
Mid level
Overview Are you someone who is passionate, motivated, and driven to make a difference? If so, MSA Safety is the perfect fit for your career. At MSA, SAFETY is who we are AND it is what we do. We are a purpose-driven com…
Skills: SAP Material Master, Project Management, Lean Continuous Improvement, Engineering Change Management, Data Stewardship
Overview Are you someone who is passionate, motivated, and driven to make a difference? If so, MSA Safety is the perfect fit for your career. At MSA, SAFETY is who we are AND it is what we do. We are a purpose-driven com…
Skills: Quality Control, Team Management, ISO 9001, FMEA, 8D
Cranberry Township, Pennsylvania, United States · On-site
Senior+
Overview Are you someone who is passionate, motivated, and driven to make a difference? If so, MSA Safety is the perfect fit for your career. At MSA, SAFETY is who we are AND it is what we do. We are a purpose-driven com…
Overview Are you someone who is passionate, motivated, and driven to make a difference? If so, MSA Safety is the perfect fit for your career. At MSA, SAFETY is who we are AND it is what we do. We are a purpose-driven com…
Skills: Electronics Troubleshooting, Equipment Installation, Maintenance, Commissioning, Microsoft Office Suite
Sr Manager/Director, Channel Sales & Distribution Performance – Fire Service
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Full-time
bachelor degree, postgraduate degree
Posted 16d ago
Apply by Jul 21
~40 hrs/week
Remote in United States
Responsibilities
The role is responsible for driving revenue growth and partner productivity across the Fire Service business through a network of distributors in the U.S. and Canada. This includes managing channel structure, implementing performance scorecards, and ensuring effective field execution of pricing and go-to-market strategies.
Requirements
Requires 8-12+ years of experience in channel or indirect sales leadership, specifically managing distributor or dealer networks in industrial or safety markets. A bachelor's degree is required, with a master's degree preferred.
Full job description
Overview
Are you someone who is passionate, motivated, and driven to make a difference? If so, MSA Safety is the perfect fit for your career.
At MSA, SAFETY is who we are AND it is what we do. We are a purpose-driven company committed to deploying innovation and technology to deliver on our Mission to help protect people and assets all around the world. We continue to be relentless in our pursuit of solving our customers greatest problems so they can go home safe each and every day.
Are you in? Read on for more details about this particular role.
Responsibilities
The Sr. Manager/Director, Channel Sales & Distribution Performance is responsible for driving revenue growth and partner productivity across the Fire Service business through a network of distributors across the U.S. and Canada.
This role owns the performance, structure, and effectiveness of the channel—ensuring the right partners are in place, expectations are clear, and results are consistently delivered. The Director will operate as a hands-on leader, actively managing partner performance, strengthening accountability, and improving overall channel execution.
Key Responsibilities
Channel Ownership & Growth
Own performance of the Fire Service channel, including revenue growth, market share, and partner productivity
Drive growth by improving channel coverage, increasing partner output, and expanding within existing accounts
Translate business objectives into clear, actionable channel priorities with measurable outcomes
Partner Performance Management (Core Focus)
Drive performance across distributors, dealers, and partner reps through:
Defined KPIs and performance scorecards
Regular business reviews (QBRs/MBRs)
Structured performance management and accountability
Identify performance gaps and take action to improve results, including partner development, escalation, or replacement
Balance strong partner relationships with clear expectations and measurable outcomes
Distribution Network Leadership
Manage and optimize a network of channel partners across the U.S. and Canada
Ensure effective territory coverage, partner alignment, and clear roles within the channel
Evaluate and refine the channel structure to support growth and customer access
Field Execution & Alignment
Partner closely with sales and field teams to ensure consistent execution through the channel
Ensure adoption of pricing strategies, promotions, and go-to-market programs by partners
Align internal teams and partners around shared priorities and execution plans
Channel Analytics & Insights
Use data to assess partner performance, pipeline health, and coverage gaps
Develop and execute plans to improve underperforming areas of the channel
Provide clear visibility into channel performance, risks, and growth opportunities
Operating Discipline & Process Rigor
Establish and maintain a structured cadence for partner engagement, forecasting, and reporting
Drive consistency and accountability in channel management processes
Improve visibility into channel performance through standardized tools and metrics
Qualifications
Required
8–12+ years of experience in channel / indirect sales leadership
Proven experience managing distributor and/or dealer networks (not just direct sales teams)
Demonstrated success improving channel partner performance and accountability
Experience leading structured partner management processes (QBRs, scorecards, performance plans)
Background in industrial, safety, fire service, or related B2B markets
Preferred
Experience optimizing or restructuring a channel network
Experience working within multi-tier distribution environments
Track record of improving underperforming partner networks
Strong analytical capability with ability to translate insights into action
MSA Safety Incorporated (NYSE: MSA) is the global leader in advanced safety products, technologies and solutions. Driven by its singular mission of safety, the Company has been at the forefront of safety innovation since 1914, protecting workers and facility infrastructure around the world across a broad range of diverse end markets while creating sustainable value for shareholders. With 2023 revenues of $1.8 billion, MSA Safety is headquartered in Cranberry Township, Pennsylvania and employs a team of over 5,000 associates across its more than 40 international locations. For more information, please visit www.MSASafety.com
Offices: 1000 Cranberry Woods Dr, Cranberry Township, Pennsylvania 16066, US · Thiemannstraße 1, Berlin, Berlin D-12059, DE
Safety Product ManufacturingGas and Flame DetectionHead ProtectionFall ProtectionRespiratory ProtectionEye/Face/Hearing ProtectionThermal Imaging CamerasSafety Trainingand Personal Protective EquipmentTraining
MSA Safety Incorporated (NYSE: MSA) is the global leader in advanced safety products, technologies and solutions. Driven by its singular mission of safety, the Company has been at the forefront of safety innovation since 1914, protecting workers and facility infrastructure around the world across a broad range of diverse end markets while creating sustainable value for shareholders. With 2023 revenues of $1.8 billion, MSA Safety is headquartered in Cranberry Township, Pennsylvania and employs a team of over 5,000 associates across its more than 40 international locations. For more information, please visit www.MSASafety.com
Offices: 1000 Cranberry Woods Dr, Cranberry Township, Pennsylvania 16066, US · Thiemannstraße 1, Berlin, Berlin D-12059, DE
Safety Product ManufacturingGas and Flame DetectionHead ProtectionFall ProtectionRespiratory ProtectionEye/Face/Hearing ProtectionThermal Imaging CamerasSafety Trainingand Personal Protective EquipmentTraining