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Jobs at FirmPilot (Now Hiring) — 5 open

FirmPilot logoFirmPilot

Director, SEO

Miami, Florida, United States · Remote Solely

$120k–$145k/yr

Senior$31M raised

We are looking for a Director of SEO who lives and breathes search. This is not a people manager who delegates strategy from a spreadsheet. We are looking for someone who still enjoys getting into the weeds, solving tech…

Skills: Technical SEO, SEO Strategy, Generative Engine Optimization, Local SEO, Content Strategy

FirmPilot logoFirmPilot

Conversion Rate Optimization & WordPress Landing Page Manager

Miami, Florida, United States · Remote Solely

$100k–$135k/yr

Senior$31M raised

At FirmPilot, we're redefining how law firms grow through AI powered marketing. We combine cutting edge technology with world class digital marketing to help law firms generate more qualified leads, signed cases, and mea…

Skills: Conversion Rate Optimization, WordPress, Google Ads Quality Score, A/B Testing, Copywriting

FirmPilot logoFirmPilot

Paid Media Manager

Miami, Florida, United States · On-site

$90k–$110k/yr

Senior$31M raised

We're looking for a Paid Media Manager to lead Google Ads strategy across our portfolio of law firm clients. This role is focused primarily on Google Search, managing campaigns in some of the most competitive and expensi…

Skills: Google Ads, Lead Generation, Google Analytics 4, Google Tag Manager, Offline Conversion Tracking

FirmPilot logoFirmPilot

Account Executive

New York, New York, United States · On-site

$130k–$150k/yr

Senior$31M raised

We're hiring an Account Executive to sell FirmPilot, the AI marketing platform replacing the agencies that have been overcharging and underdelivering for law firms (and soon, every other local services business worth win…

Skills: Full Cycle Sales, Consultative Selling, Discovery, Pipeline Generation, Closing

FirmPilot logoFirmPilot

DevOps Engineer

United States · On-site

$115k–$130k/yr

Mid level$31M raised

At FirmPilot, we are looking for a mid-level DevOps Engineer who is excited about Continuous Delivery and enjoys building reliable, frequent deployment pipelines. You're someone people can trust: honest when something is…

Skills: AWS, Terraform, GitHub Actions, Continuous Delivery, Docker

FirmPilot logo

Director, SEO

FirmPilot

Miami, Florida, United States • Remote Solely

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  • $120k–$145k/yr
  • Full-time
  • Health Insurance, Dental Insurance, Vision Insurance, Discretionary Paid Time Off, 11 Observed Holidays, 2 Floating Holidays
  • Posted 4d ago
  • ~40 hrs/week
  • Remote in Miami, Florida, United States

Responsibilities

Lead and execute technical SEO and content strategies to increase organic visibility and leads for competitive law firm clients. Collaborate with product and engineering teams to automate SEO processes using AI and mentor team members on best practices.

Requirements

Requires 7+ years of SEO experience with deep technical expertise and proficiency in tools like Ahrefs, GA4, and Screaming Frog. Candidates must have strong client presentation skills and knowledge of AI Overviews and modern search trends.

Full job description

We are looking for a Director of SEO who lives and breathes search.

This is not a people manager who delegates strategy from a spreadsheet. We are looking for someone who still enjoys getting into the weeds, solving technical SEO and GEO problems, building winning content strategies, and staying ahead of every major change in Google Search, AI Overviews, and answer engines. Ultimately, working with our product team to use AI to automate and improve the effectiveness of these strategies.

Our clients are primarily highly competitive law firms where SEO directly impacts revenue. Every recommendation must be backed by data, prioritization, and measurable business outcomes.

The ideal candidate combines deep technical SEO expertise with strong leadership, operational discipline, and an obsession with continuous learning.

What You'll Do

SEO Strategy

  • Develop and lead SEO strategies that increase organic visibility, qualified leads, and client growth.
  • Conduct technical SEO audits and create prioritized action plans based on business impact.
  • Stay ahead of Google's evolving algorithms, AI Overviews, and emerging search trends.

Client Leadership

  • Serve as the strategic SEO partner for key client accounts.
  • Present recommendations and performance updates with confidence.
  • Partner with internal teams to execute SEO initiatives successfully.

Technical SEO

  • Lead technical audits using tools such as Ahrefs, Screaming Frog, Google Search Console, and GA4.
  • Identify opportunities related to crawlability, indexation, schema, internal linking, site architecture, page performance, redirects, and content quality.
  • Work closely with developers to implement technical recommendations.

Local SEO & Content

  • Develop local SEO strategies focused on Google Business Profiles, citation consistency, and location page optimization.
  • Build content strategies that support both traditional search and AI driven search experiences while strengthening E-E-A-T signals.

Product Development and R&D

  • Work with our product and engineering teams to be at the forefront of automating and improving the ROI of what we deliver to our customers 

Leadership

  • Mentor SEO team members and establish best practices across the department.
  • Improve internal processes, documentation, and reporting standards.
  • Help shape the future direction of our SEO services.

Qualifications

Required

  • 7+ years of SEO experience with strong technical SEO expertise.
  • Experience leading SEO strategy for multiple clients or brands.
  • Advanced proficiency with Ahrefs and Google Search Console.
  • Experience with Screaming Frog, GA4, and Looker Studio.
  • Comfortable reading HTML and basic PHP.
  • Strong understanding of technical SEO, schema, internal linking, site architecture, local SEO, and Google Business Profiles.
  • Knowledge of AI Overviews, Generative Engine Optimization (GEO), and modern search trends.
  • Exceptional communication and client presentation skills.

Preferred

  • Law firm SEO experience.
  • Experience leading or mentoring SEO teams.
  • Familiarity with WordPress and technical website implementations.
  • Experience with BrightLocal or Whitespark.

Success in This Role

The ideal Director of SEO is curious, analytical, and constantly learning. They combine technical expertise with strategic thinking, prioritize work based on business impact, and help clients win in increasingly competitive search environments. Excited to and embraces AI and our engineering and product team to automate and improve the effectiveness of what we can deliver.

Compensation & Benefits

Pursuant to applicable pay transparency laws, the Company reasonably expects the salary range for this position to be $120,000 to $145,000 annually.

In addition to base salary and commission, FirmPilot offers:

  • 100% premium cost for employee: health, dental, and vision coverage
  • Discretionary paid time off
  • 11 holidays observed, and 2 floating holidays
  • Fully remote work environment

Related keywords

SEOTechnical SEOGEOAI OverviewsAhrefsScreaming FrogGoogle Search ConsoleGA4Looker StudioHTMLPHPSchemaInternal LinkingSite ArchitectureLocal SEOGoogle Business Profiles

About FirmPilot

LinkedInVisit site

AI and data-driven marketing that gets firms better clients, faster. Creating content optimized to outrank competitors.

Industry
Marketing Services
Company size
11-50 employees
LinkedIn followers
13,275
Total funding
$31M

FirmPilot is the first AI-driven marketing platform for law firms that intelligently suggests marketing tactics & generates high-quality content to get more cases on autopilot. We help law firms generate more high-intent leads using AI, automations, and real-time data. No templates. No static strategies. Traditional SEO targets keywords. We target signals. The searches that indicate someone is ready to hire, not just browsing. Traditional reporting shows traffic. We show ROI. Leads that became consultations. Consultations that became cases. More retained cases. Less wasted spend. FirmPilot turns your marketing into a growth system that actually scales.

marketingAIand legalLegalLegal TechSEOMarketing AutomationArtificial Intelligence (AI)
View all jobs at FirmPilot

About FirmPilot

LinkedInVisit site

AI and data-driven marketing that gets firms better clients, faster. Creating content optimized to outrank competitors.

Industry
Marketing Services
Company size
11-50 employees
LinkedIn followers
13,275
Total funding
$31M

FirmPilot is the first AI-driven marketing platform for law firms that intelligently suggests marketing tactics & generates high-quality content to get more cases on autopilot. We help law firms generate more high-intent leads using AI, automations, and real-time data. No templates. No static strategies. Traditional SEO targets keywords. We target signals. The searches that indicate someone is ready to hire, not just browsing. Traditional reporting shows traffic. We show ROI. Leads that became consultations. Consultations that became cases. More retained cases. Less wasted spend. FirmPilot turns your marketing into a growth system that actually scales.

marketingAIand legalLegalLegal TechSEOMarketing AutomationArtificial Intelligence (AI)
View all jobs at FirmPilot

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