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Full-time
bachelor degree, postgraduate degree
Bonus program, 401(k) with company match, Employee stock purchase program, Medical benefits, Dental benefits, Vision benefits
Posted 5d ago
Apply by Aug 17
~40 hrs/week
Responsibilities
The Marketing Analyst will support the execution and optimization of targeted marketing campaigns to drive business growth and customer engagement. Responsibilities include analyzing campaign performance, managing lead pipelines, and collaborating with cross-functional teams to implement effective marketing strategies.
Requirements
Candidates must have a bachelor's degree with at least 2 years of experience, or 6 years of experience in lieu of a degree. Proficiency in Microsoft Office Suite and strong analytical, communication, and coordination skills are required.
Full job description
Who We Are
As the largest private-sector power producer in the world and the nation's largest producer of clean and reliable energy, Constellation is focused on our purpose: lighting the way to a brilliant tomorrow for all. We have been the leader in clean energy production for more than a decade, and we are cultivating a workplace where our employees can grow, thrive, and contribute. Now integrated with Calpine, our portfolio includes 55 gigawatts of capacity from nuclear, natural gas, geothermal, hydro, wind and solar facilities, with the generating capacity to power the equivalent of 27 million homes.
Our culture and employee experience make it clear: We are powered by passion and purpose. Together, we're creating healthier communities and a cleaner planet, and our people are the driving force behind our success. At Constellation, you can build a fulfilling career with opportunities to learn, grow and make an impact. By doing our best work and meeting new challenges, we can accomplish great things. Join us in meeting the country's energy needs today and tomorrow.
Total Rewards
Constellation offers an extensive selection of benefits and rewards to help our employees thrive professionally and personally. We provide competitive compensation and a wide-range of benefits that support both employees and their families, helping them prepare for the future. In addition to highly competitive salaries, eligible employees are offered a bonus program, 401(k) with company match, employee stock purchase program; comprehensive medical, dental and vision benefits, including robust wellbeing programs; disability and life insurance benefits; paid time off for vacation, holidays, and sick days; and much more.
Expected salary range of $78,300 to $87,000, varies based on experience, along with comprehensive benefits package that includes bonus and 401(k).
Primary Purpose of Position
As a Marketing Analyst, you will support the execution and optimization of targeted marketing campaigns aimed at driving business growth and engagement. You will be involved in all aspects of campaign management, from initial strategy to performance evaluation, with a focus on prospecting, customer retention, and cross-selling initiatives. The role involves close collaboration with cross-functional teams, third-party vendors, and internal stakeholders to implement effective marketing activities and communication plans. This role is ideal for someone who is eager to learn and grow in the field of marketing, bringing fresh ideas and enthusiasm to the team.
Primary Duties and Accountabilities
Analyze data and incorporate insights into ongoing marketing efforts to improve campaign targeting and effectiveness.
Utilize marketing platforms to identify prospects, manage lead pipelines, and optimize campaigns with available headroom.
Support the creation of marketing materials, including emails, digital advertising, and promotional content, with a focus on driving engagement.
Conduct A/B testing and incentive management to refine campaign performance and improve customer conversion rates.
Generate reports on campaign performance, former customer engagement, and lost leads. Provide actionable insights to improve future marketing strategies.
Work with internal teams and external vendors to align marketing strategies with business goals, cross-sell opportunities, and customer outreach initiatives.
Coordinate with sales and marketing on the execution of marketing campaigns
Additional duties as assigned.
Minimum Qualifications
Bachelor's degree and 2-years experience, in lieu of degree 6-years experience
Proficiency with Microsoft Office Suite applications
Highly organized with demonstrated ability to manage multiple projects simultaneously
Excellent communication and presentation skills, with ability to collaborate across teams
Overall understanding of general marketing principles
Strong coordination skills · Strong proofing and grammatical skills
Travel required as necessary to meet business needs and in-person attendance for trainings, all-hands meetings, and other moments that matter
Preferred Qualifications
Advanced degree in a related field
Demonstrated strong technical and analytical skills
Familiarity with lead generation tools, customer segmentation and targeting strategies
Experience in market planning
Detail-oriented with a commitment to delivering high-quality work
Analytical mindset with the ability to interpret data and draw actionable insights
Strong creative thinking and problem-solving abilities
Constellation Energy Corporation (Nasdaq: CEG), a Fortune 200 company headquartered in Baltimore, is the nation’s largest producer of reliable, emissions-free energy and a leading energy supplier to businesses, homes and public sector customers nationwide, including three-fourths of Fortune 100 companies. With annual output that is nearly 90% carbon-free, our hydro, wind and solar facilities paired with the nation’s largest nuclear fleet have the generating capacity to power the equivalent of 16 million homes, providing about 10% of the nation’s clean energy. We are committed to investing in innovative technologies to drive the transition to a reliable, sustainable and secure energy future.
https://www.constellationenergy.com/our-company/what-we-stand-for/our-purpose.htm
Learn more at www.constellationenergy.com or on Twitter at @ConstellationEG.
Subscribe to our blog at www.constellation.com/subscribe
Offices: 1310 Point Street, Baltimore, MD 21231, US
Natural ResourcesResidentialHome ServicesRenewable EnergyOil and GasRetailEnterprise SoftwareEnergyVenture CapitalVideo
Constellation Energy Corporation (Nasdaq: CEG), a Fortune 200 company headquartered in Baltimore, is the nation’s largest producer of reliable, emissions-free energy and a leading energy supplier to businesses, homes and public sector customers nationwide, including three-fourths of Fortune 100 companies. With annual output that is nearly 90% carbon-free, our hydro, wind and solar facilities paired with the nation’s largest nuclear fleet have the generating capacity to power the equivalent of 16 million homes, providing about 10% of the nation’s clean energy. We are committed to investing in innovative technologies to drive the transition to a reliable, sustainable and secure energy future.
https://www.constellationenergy.com/our-company/what-we-stand-for/our-purpose.htm
Learn more at www.constellationenergy.com or on Twitter at @ConstellationEG.
Subscribe to our blog at www.constellation.com/subscribe
Offices: 1310 Point Street, Baltimore, MD 21231, US
Natural ResourcesResidentialHome ServicesRenewable EnergyOil and GasRetailEnterprise SoftwareEnergyVenture CapitalVideo