Abu Dhabi, Abu Dhabi Emirate, United Arab Emirates · On-site
About Bodytree Established in Abu Dhabi in 2007, Bodytree is one of the city's longest-running premium wellness studios, with Reformer Pilates at its core alongside yoga, strength training, and holistic wellness. Known f…
Skills: Campaign Planning, Social Media Management, Performance Marketing, Email Marketing, CRM Management
Abu Dhabi, Abu Dhabi Emirate, United Arab Emirates · On-site
About Bodytree Established in Abu Dhabi in 2007, Bodytree is one of the city's longest-running premium wellness studios, with Reformer Pilates at its core alongside yoga, strength training, and holistic wellness. Known f…
Skills: Performance Marketing, CRM, Lifecycle Marketing, Meta Ads, TikTok Ads
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Lead B2C digital growth by managing social media, paid ads, and email marketing campaigns. Collaborate with a Video Producer to plan and distribute creative assets that drive client acquisition and retention.
Requires 2+ years of professional B2C digital marketing experience and proficiency in tools like Canva, CapCut, and AI software. A proactive, hands-on mindset and a passion for wellness or hospitality marketing are highly valued.
Established in Abu Dhabi in 2007, Bodytree is one of the city's longest-running premium wellness studios, with Reformer Pilates at its core alongside yoga, strength training, and holistic wellness. Known for precision-based training, refined aesthetics, and a strong community, Bodytree delivers a high-quality client experience across every digital and in-studio touchpoint. We are now entering a major expansion phase, and we're building the team to scale with us.
We are looking for a hands-on, independent, and versatile Digital Marketer with 2+ years of experience to drive our B2C digital growth. You will step into a fully established marketing tech stack and take ownership of daily operations across social media, paid ads, email marketing, and reporting.
You will work closely with a dedicated Video Producer, taking the lead on campaign ideation, content planning, and creative briefing to ensure all assets align with our brand, offers, and business goals. Your role is to take those assets, combine them with your own content creations, and distribute them strategically across channels to drive engagement, client acquisition, and retention. You will report directly to the CEO.
Campaign Planning & Creative Direction: Lead campaign ideation across launches, offers, and community activations. Build content plans, brief the Video Producer, and ensure all creative assets are delivered on time and aligned with business objectives.
Social Media Content & Community: Plan, schedule, and manage organic content on Instagram, Facebook, and TikTok. Handle community management to keep our audience engaged.
Asset Creation & Curation: While our Video Producer creates the main video content, you will handle basic image and asset production using tools like Canva, CapCut, and AI generation tools to support daily posting and ad variations.
Performance Marketing: Manage and optimize campaigns across Meta Ads, TikTok Ads, and Google Ads to drive class bookings, package sales, and cost-effective client acquisition.
Newsletter & CRM: Broadcast weekly/monthly newsletters, maintain automated email flows, support client retention campaigns, and manage CRM segmentation.
Tech Stack Operations & Reporting: Confidently navigate and utilize our established marketing tools and automations to track, analyze, and report on weekly/monthly performance.
Community &Events: Support the promotion of workshops, community events, launches, and brand collaborations.
Experience: 2+ years of professional digital marketing experience in a B2C environment.
Mindset: A true hands-on, get-things-done mindset with a strong sense of ownership. You are proactive, take initiative, and are comfortable driving things forward independently.
Tool Agility: You are comfortable using AI and software tools. Even if a tool is new to you, you have a natural ability to quickly figure out and handle various AI marketing tools and CRMs.
Creative Execution: Proficient in Canva, basic CapCut editing, and utilizing AI tools to speed up asset creation.
Bonus Points: Experience or a deep personal passion for boutique gym & wellness marketing or hospitality marketing is a plus.
Competitive salary package
Employment visa sponsored by Bodytree
Medical health insurance according to company policy
A visible, high-impact role shaping Bodytree’s wellness experience strategy
A collaborative, passionate, wellness-driven team environment
Opportunities to grow with a fast-expanding premium wellness brand
Ready to join the Bodytree team?
Apply now - we can’t wait to meet you.
Abu Dhabi's longest running home of wellness. Talk to us about Corporate Wellbeing Programmes!
Bodytree Studio is Abu Dhabi's original and longest-running home of Wellness, specialising in Yoga, Pilates, Dance, Functional Training and Wellbeing Therapies since 2007. -------- Established in 2007, Bodytree has evolved into a reputable provider of health and wellness services within Abu Dhabi. Originally recognised as Soma Pilates and Yogatree Studios, the founders amalgamated the two entities in 2011, giving rise to Bodytree Studio. This transformation aimed to offer a more comprehensive approach to exercise and well-being. The studio's primary objective was to cultivate a supportive environment where individuals of all ages could prioritise their mental and physical health. Rapidly evolving into a community centre, Bodytree Studio became a sanctuary for those seeking respite from their hectic lives, enabling them to work towards their wellness objectives. Committed to delivering the best health and fitness classes, workshops, and treatments in Abu Dhabi, Bodytree Studio's overarching mission is to champion holistic health and instigate positive behaviours in society. In response to the increasing demand for accessible wellness services, Bodytree rebranded itself in 2020 to reinforce its standing as a focal point for well-being education and practice in the capital. Continuously staying at the forefront, the studio offers a diverse array of services, encompassing group classes, workshops, massage therapy, Reiki, and nutrition counseling. Bodytree prides itself on a meticulously curated schedule of classes and workshops led by international experts. Moreover, a team of adept professionals provides services such as massage therapy, Reiki healing, and nutrition advice. Additionally, the studio organises high-quality events catering to both corporate and community audiences, solidifying its position as a trailblazer in the wellness industry.
Offices: Abu Dhabi, Abu Dhabi, AE
Abu Dhabi's longest running home of wellness. Talk to us about Corporate Wellbeing Programmes!
Bodytree Studio is Abu Dhabi's original and longest-running home of Wellness, specialising in Yoga, Pilates, Dance, Functional Training and Wellbeing Therapies since 2007. -------- Established in 2007, Bodytree has evolved into a reputable provider of health and wellness services within Abu Dhabi. Originally recognised as Soma Pilates and Yogatree Studios, the founders amalgamated the two entities in 2011, giving rise to Bodytree Studio. This transformation aimed to offer a more comprehensive approach to exercise and well-being. The studio's primary objective was to cultivate a supportive environment where individuals of all ages could prioritise their mental and physical health. Rapidly evolving into a community centre, Bodytree Studio became a sanctuary for those seeking respite from their hectic lives, enabling them to work towards their wellness objectives. Committed to delivering the best health and fitness classes, workshops, and treatments in Abu Dhabi, Bodytree Studio's overarching mission is to champion holistic health and instigate positive behaviours in society. In response to the increasing demand for accessible wellness services, Bodytree rebranded itself in 2020 to reinforce its standing as a focal point for well-being education and practice in the capital. Continuously staying at the forefront, the studio offers a diverse array of services, encompassing group classes, workshops, massage therapy, Reiki, and nutrition counseling. Bodytree prides itself on a meticulously curated schedule of classes and workshops led by international experts. Moreover, a team of adept professionals provides services such as massage therapy, Reiki healing, and nutrition advice. Additionally, the studio organises high-quality events catering to both corporate and community audiences, solidifying its position as a trailblazer in the wellness industry.
Offices: Abu Dhabi, Abu Dhabi, AE
