London, England, United Kingdom · Hybrid
Company Description BlueOptima is an engineering intelligence platform trusted by some of the world's largest banks, insurers, and enterprises. We give CTOs, CIOs, and engineering leaders the objective data they need to …
Skills: B2B Marketing, Enterprise SaaS, Pipeline Generation, HubSpot, Account Based Marketing
Greater London, England, United Kingdom · Hybrid
Company Description BlueOptima is an engineering intelligence platform trusted by some of the world's largest banks, insurers, and enterprises. We give CTOs, CIOs, and engineering leaders the objective data they need to …
Skills: Outbound Pipeline Generation, SDR Management, Sales Coaching, B2B Enterprise SaaS Sales, AI-Driven Process Improvement
Greater London, England, United Kingdom · Hybrid
$65k–$75k/yr
Company Description BlueOptima is an engineering intelligence platform trusted by some of the world's largest banks, insurers, and enterprises. We give CTOs, CIOs, and engineering leaders the objective data they need to …
Skills: Outbound Pipeline Generation, SDR Management, Sales Coaching, B2B Enterprise SaaS Sales, AI-Driven Process Improvement
Greater London, England, United Kingdom · Hybrid
$80k–$90k/yr
Company Description BlueOptima is an engineering intelligence platform trusted by some of the world's largest banks, insurers, and enterprises. We give CTOs, CIOs, and engineering leaders the objective data they need to …
Skills: B2B Marketing, Enterprise SaaS, Pipeline Generation, HubSpot, Account Based Marketing
London, England, United Kingdom · Hybrid
$30k–$34k/yr
Company Description BlueOptima is a company built on transparency, collaboration, and accountability. We provide organisations with an objective, data-driven insight into developer efficiency, and how we operate internal…
Skills: Lead Generation, Stakeholder Management, Enterprise Sales, Problem Solving, Communication
Greater London, England, United Kingdom · Hybrid
$80k–$100k/yr
Company Description BlueOptima is an engineering intelligence platform trusted by some of the world's largest banks, insurers, and enterprises. We give CTOs, CIOs, and engineering leaders the objective data they need to …
Skills: B2B Marketing, Enterprise SaaS, Pipeline Generation, HubSpot, Account Based Marketing
Greater London, England, United Kingdom · Hybrid
$70k–$90k/yr
Company Description BlueOptima is an engineering intelligence platform trusted by some of the world's largest banks, insurers, and enterprises. We give CTOs, CIOs, and engineering leaders the objective data they need to …
Skills: Channel Program Development, Partner Recruitment, Co-selling, Partner Enablement, Pipeline Management
Greater London, England, United Kingdom · Hybrid
$70k–$90k/yr
Company Description BlueOptima is an engineering intelligence platform trusted by some of the world's largest banks, insurers, and enterprises. We give CTOs, CIOs, and engineering leaders the objective data they need to …
Skills: Channel Program Development, Partner Recruitment, B2B Channel Sales, Alliances Management, Commercial Modeling
London, England, United Kingdom · Hybrid
$30k–$34k/yr
Company Description BlueOptima is a company built on transparency, collaboration, and accountability. We provide organisations with an objective, data-driven insight into developer efficiency, and how we operate internal…
Skills: Lead Generation, Stakeholder Management, Enterprise Sales, Problem Solving, Communication
London, England, United Kingdom · Hybrid
$30k–$34k/yr
Company Description BlueOptima is a company built on transparency, collaboration, and accountability. We provide organisations with an objective, data-driven insight into developer efficiency, and how we operate internal…
Skills: Lead Generation, Stakeholder Management, Enterprise Sales, Problem Solving, Communication
Bangalore, Karnataka, India · Hybrid
Company Description At BlueOptima, our vision is to become the global reference for optimizing software engineering performance across all industries. We provide industry-leading, objective metrics in software developmen…
Skills: Project Planning, Technical Implementation, Tier 1 Technical Support, Linux, Docker
Greater London, England, United Kingdom · Hybrid
$80k–$100k/yr
Company Description BlueOptima is an engineering intelligence platform trusted by some of the world's largest banks, insurers, and enterprises. We give CTOs, CIOs, and engineering leaders the objective data they need to …
Skills: B2B Marketing, Enterprise SaaS, Pipeline Generation, HubSpot, Account Based Marketing
Vancouver, British Columbia, Canada · Hybrid
$110k–$135k/yr
Company Description BlueOptima is a company built on transparency, collaboration, and accountability. We provide organizations with an objective, data-driven insight into developer efficiency, and how we operate internal…
Skills: Enterprise Sales, Consultative Selling, Solutions Selling, Pipeline Management, Upselling
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Own the full marketing function with a primary focus on driving marketing-sourced pipeline and discovery meetings. Lead content-driven campaigns, manage paid channels, and coordinate with sales and RevOps to optimize the go-to-market motion.
Requires at least eight years of B2B marketing experience, specifically within enterprise SaaS, with a proven track record of owning pipeline targets. Must be proficient in HubSpot and experienced in managing long sales cycles targeting C-level engineering leadership.
BlueOptima is an engineering intelligence platform trusted by some of the world's largest banks, insurers, and enterprises. We give CTOs, CIOs, and engineering leaders the objective data they need to measure software engineering productivity, prove AI ROI, and reduce delivery risk.
The conversation we sit in the middle of is one of the most pressing in enterprise technology right now. Every large organisation is rolling out AI coding tools and nobody can tell their board whether it is actually working. We can. Our research and our platform provide the answer, and we are building the commercial engine to get that message in front of the people who need to hear it.
This is a senior marketing hire reporting directly to the CRO. You will own the full marketing function including strategy, budget, campaign execution, and pipeline contribution. Your primary accountability is marketing-sourced pipeline. Not impressions, not MQL volume for its own sake, but discovery meetings that turn into revenue.
You will have direct access to the CRO, full ownership of the marketing budget, and the ability to make decisions and move fast without layers of approval. You will manage a content manager, work with external creative support, and partner closely with our sales development and account executive teams to run a joined-up go-to-market motion. You will also work with RevOps to make sure HubSpot, lead scoring, and attribution are working the way they should.
This is a hands-on role. You will be setting strategy and executing it yourself. If you are looking for a role where you brief agencies and review decks, this is not it.
You will have at least eight years in B2B marketing with a meaningful chunk of that in enterprise SaaS. You have owned a pipeline number before and you are comfortable being held to one. You know the difference between a marketing qualified lead and a real buying signal and you build programmes around that distinction.
You are strong on HubSpot. Not at an admin level but at a level where you can look at a lead scoring model, a routing workflow, or an attribution report and know immediately whether it is set up correctly. You understand how long enterprise deals take to close and you build your campaigns accordingly.
You are a good writer and a good briefer. The campaigns we run are research-led and content-heavy. You do not need to produce everything yourself but you need strong enough judgement to know what good looks like and to get it out of the people around you.
Experience in developer tooling, DevOps, cybersecurity, or any SaaS product sold to engineering leadership is a genuine advantage. You will understand the buyer faster and the learning curve will be shorter.
Someone who has spent their career in high-velocity SMB or product-led growth environments will find this role a difficult adjustment. Our sales cycles run five to eight months and our buyers are CTOs and CFOs. The motion is deliberate, account-based, and relationship-driven.
We are also not looking for someone who leads with brand. Brand matters but it is not the job. The job is pipeline.
After twelve months you will have delivered the marketing-sourced pipeline target, improved MQL to meeting conversion meaningfully, executed four major campaigns with measurable pipeline contribution, and built a marketing motion that the sales team trusts and relies on.
Stay connected with us on LinkedIn or keep an eye on our career page for future opportunities!
Better, Leaner, Faster, Safer Software Delivery.
We provide objective analytics for engineering leaders, giving them full visibility into software development output and AI impact. Our platform helps enterprises improve productivity, defend ROI, reduce security risks, and deliver software that lasts. Built on a benchmark of 800,000+ developers, 1.2 million repositories, and 9 billion code revisions, BlueOptima provides the insight and control businesses need in the AI era.
Offices: 63-67 Newington Causeway, 3rd Floor, London, England SE1 6BD, GB · 651 13th Cross Road, Bengaluru, Karnataka 560102, IN · Av. Miguel Hidalgo y Costilla 1995, Guadalajara, Jalisco 44600, MX · Galvanize, 515 E Grant St, Phoenix, Arizona 85004, US
Better, Leaner, Faster, Safer Software Delivery.
We provide objective analytics for engineering leaders, giving them full visibility into software development output and AI impact. Our platform helps enterprises improve productivity, defend ROI, reduce security risks, and deliver software that lasts. Built on a benchmark of 800,000+ developers, 1.2 million repositories, and 9 billion code revisions, BlueOptima provides the insight and control businesses need in the AI era.
Offices: 63-67 Newington Causeway, 3rd Floor, London, England SE1 6BD, GB · 651 13th Cross Road, Bengaluru, Karnataka 560102, IN · Av. Miguel Hidalgo y Costilla 1995, Guadalajara, Jalisco 44600, MX · Galvanize, 515 E Grant St, Phoenix, Arizona 85004, US
