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Digital Marketing Manager - Aravaipa Colorado

Colorado Springs, Colorado, United States · Hybrid

$18/hr–$22/hr

Mid level

About Aravaipa Running Aravaipa Running produces trail and ultrarunning events across the Southwest and beyond. We have been building races for over a decade and today operate more than 80 events across seven states. We …

Skills: Social Media Management, Short-form Video Production, Photography, Copywriting, Email Marketing

Aravaipa Runnning logo

Digital Marketing Manager - Aravaipa Colorado

Aravaipa Runnning

Colorado Springs, Colorado, United States • Hybrid

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Mid level

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  • $18/hr–$22/hr
  • Part-time
  • Complimentary Entries To Aravaipa Running Events, Comp Time Following Race Weekends
  • Posted 34d ago
  • ~40 hrs/week

Responsibilities

Manage day-to-day social media and email marketing for Aravaipa Colorado, focusing on content creation and community engagement. Provide on-site race day coverage for at least 10 events to capture and publish real-time content.

Requirements

Requires 1-3 years of social media management experience and proficiency in short-form video and photography tools. Candidates must reside in Colorado's Front Range and be active in the endurance sports community.

Full job description

About Aravaipa Running

Aravaipa Running produces trail and ultrarunning events across the Southwest and beyond. We

have been building races for over a decade and today operate more than 80 events across

seven states. We take event production seriously, and we take the community we serve even

more seriously.

About the Role

This is a part-time, hybrid position based in Colorado Springs, CO and the surrounding area. Candidates must live in Colorado’s Front Range region or be willing to relocate prior to start date.

The Digital Marketing Manager owns the day-to-day execution of Aravaipa Colorado’s social media and e-mail presence. Working directly with the Director of Marketing, this person is responsible for content creation, community engagement, and race day coverage across our Colorado race portfolio. This is an individual contributor role with no direct reports.

Race coverage is a significant part of this job. You will be on-site at a minimum of 10 events throughout the year, often starting before sunrise. The content you capture and publish in real time is one of the most visible things Aravaipa puts into the world.

What You'll Do

Social Media Management

  • Own day-to-day publishing across Aravaipa Colorado’s core social media accounts
  • Plan and schedule content in alignment with the campaign calendar set by the Director of Marketing
  • Engage with the community by responding to comments, DMs, and tags in a timely and authentic way
  • Monitor incoming messages for customer service needs and route them to the right person
  • Flag partnership, sponsorship, and collaboration inquiries to the Director of Marketing
  • Track performance and bring insights and recommendations to regular check-ins

Content Creation

  • Shoot, edit, and publish short-form video optimized for each platform
  • Capture photography at races and events for use across social, email, and other channels
  • Write copy for posts, captions, and social-first content
  • Maintain a consistent visual and tonal identity across all content


Race Day Coverage

This role attends and produces social content at a minimum of 10 of the following 15 race weekends throughout the year:

  • Mountain Ridge Trail Race
  • Royal Gorge Groove
  • Ram Party
  • North Fork Ultras
  • Barr Lake Trail Race
  • Ring the Springs
  • Chase the Moon
  • Silverton Alpine / Kendall Mountain
  • Aspen Backcountry
  • Westminster Trail Race
  • Rock Hawk Trail Races
  • Snow Mountain Ranch Trail Running Festival
  • The Bear Chase Race
  • Bobcat Trail Races
  • Louisville Trail Race

Email Marketing & Written Content

  • Write and produce email campaigns for Colorado Races including but not limited to: registration opening, price increases, general promotion emails, and community newsletters.
  • Coordinate with the Director of Marketing on campaign timing, brand alignment, and list segmentation to ensure the local Colorado voice ladders up to the broader Aravaipa brand strategy and standards.
  • Source and coordinate stories and blog posts written by local runners and community members, helping connect and amplify local voices to through the Aravaipa website.

Brand and Campaign Alignment

  • Execute content within brand guidelines and campaign frameworks set by the Director of Marketing
  • Participate in regular check-ins to align on priorities, campaigns, and upcoming launches
  • Assist with content planning for major moments including Golden Ticket races, registration opens, and seasonal campaigns

Performance and Learning

  • Share a monthly performance summary covering what worked, what did not, and why
  • Stay current on platform updates, content trends, and emerging formats
  • Bring new ideas and platform insights into regular team check-ins

What We're Looking For
Required

  • 1 to 3 years managing social media accounts for a brand, organization, or public figure, or an equivalent body of demonstrated work
  • Strong short-form video skills including shooting, editing, and publishing for Instagram Reels and TikTok
  • Solid photography skills including comfort shooting outdoors and in low-light conditions
  • Proficiency with video editing tools such as CapCut, Edits, or equivalent
  • Proficiency with Canva or equivalent
  • Clear, confident writing ability for captions and social copy
  • Familiarity with Meta Business Suite and social media scheduling or analytics tools
  • Highly organized with the ability to manage multiple deadlines independently
  • Available to work a minimum of 10 race weekends per year with early morning start times
  • Genuine involvement in the trail running, ultrarunning, or broader endurance sports community
  • Colorado Front Range-based or willing to relocate before start date
  • A portfolio of social media content you have created and published

Preferred

  • Experience coordinating content with freelancers or contractors
  • Familiarity with livestream production or event media coverage
  • Experience working with outdoor, endurance, or lifestyle brands

Compensation and Benefits

  • Hourly Rate: $18 to $22/hr, depending on experience
  • Complimentary entries to Aravaipa Running events
  • Comp time provided following race weekends

Schedule and Physical Requirements

This role involves working a minimum of 10 race weekends per year. Race days often begin before sunrise and extend into the evening. On-site coverage requires extended time outdoors in varying weather and terrain. Comfort with early mornings, physical activity, and unpredictable schedules is essential.

How to Apply

Apply through Aravaipa Running's BambooHR portal. Submit a resume, cover letter, and a portfolio or link to social media accounts showcasing work you have created and published. Applications without a portfolio will not be reviewed.

Aravaipa Running is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, sex, national origin, age, disability, or any other characteristic protected by applicable law.

Related keywords

Instagram ReelsTikTokMeta Business SuiteCanvaCapCutTrail RunningUltrarunningEndurance SportsContent StrategyEmail CampaignsDigital MarketingSocial Media AnalyticsEvent ProductionShort-form VideoPhotography

About Aravaipa Runnning

LinkedInVisit site

Independent. Community-rooted. Endurance for all.

Industry
Events Services
Company size
51-200 employees
Founded
2009
Headquarters
Phoenix, Arizona
LinkedIn followers
1,406

Founded in 2009 by competitive trail runners, Aravaipa Running is an independent, founder-led endurance events company producing 80+ trail, road and ultramarathon events across seven states. From the Cocodona 250 and Javelina Jundred 100 to grassroots community races, we build experiences that meet runners where they are, whether that's a first trail 5K or a 250-mile odyssey across Arizona. We're runners who believe the sport belongs to its community, and we've spent over 15 years building events that reflect that. Aravaipa Running is part of a vertically integrated endurance platform that also includes UltraRunning Magazine, Mountain Outpost media production, Aravaipa Event Services and technology built specifically for the sport. Endurance for all.

Offices: 2401 S 24th St, Phoenix, Arizona 85034, US · 5070 List Dr, Colorado Springs, Colorado 80919, US · Munising, MI 49862, US · North Conway, NH 03860, US

Trail Running EventsEvent PromotionMountain Bike EventsVideographySports PhotographyMarketingOutdoor RecreationAwardsEvent TimingSports Marketing
View all jobs at Aravaipa Runnning

About Aravaipa Runnning

LinkedInVisit site

Independent. Community-rooted. Endurance for all.

Industry
Events Services
Company size
51-200 employees
Founded
2009
Headquarters
Phoenix, Arizona
LinkedIn followers
1,406

Founded in 2009 by competitive trail runners, Aravaipa Running is an independent, founder-led endurance events company producing 80+ trail, road and ultramarathon events across seven states. From the Cocodona 250 and Javelina Jundred 100 to grassroots community races, we build experiences that meet runners where they are, whether that's a first trail 5K or a 250-mile odyssey across Arizona. We're runners who believe the sport belongs to its community, and we've spent over 15 years building events that reflect that. Aravaipa Running is part of a vertically integrated endurance platform that also includes UltraRunning Magazine, Mountain Outpost media production, Aravaipa Event Services and technology built specifically for the sport. Endurance for all.

Offices: 2401 S 24th St, Phoenix, Arizona 85034, US · 5070 List Dr, Colorado Springs, Colorado 80919, US · Munising, MI 49862, US · North Conway, NH 03860, US

Trail Running EventsEvent PromotionMountain Bike EventsVideographySports PhotographyMarketingOutdoor RecreationAwardsEvent TimingSports Marketing
View all jobs at Aravaipa Runnning

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