Dallas, Texas, United States · Hybrid
About Vogo Vogo is a global travel platform that brings all types of accommodations into one place, making it easy for travelers to find the perfect stay. From downtown hotels and luxury resorts to private vacation renta…
Skills: Growth Marketing, Performance Marketing, P&L Management, Paid Search Acquisition, Lifecycle Marketing
Dallas, Texas, United States · Hybrid
About Vogo Vogo is a global travel platform that brings all types of accommodations into one place, making it easy for travelers to find the perfect stay. From downtown hotels and luxury resorts to private vacation renta…
Skills: Product Management, B2C Product Strategy, Conversion Rate Optimization, Funnel Optimization, Customer Retention
Dallas, Texas, United States · Hybrid
About Vogo Vogo is a global travel platform that brings all types of accommodations into one place, making it easy for travelers to find the perfect stay. From downtown hotels and luxury resorts to private vacation renta…
Skills: Node.js, PostgreSQL, Redis, SQL Optimization, AI Coding Tools
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Lead the company's growth and brand engines end-to-end, owning the growth P&L to translate marketing investment into profitable revenue. Oversee the full growth funnel across web and app experiences, including paid acquisition, retention, and AI-driven marketing infrastructure.
Requires 10+ years of experience in growth or performance marketing with a proven track record of scaling functions and owning a P&L. Must possess deep expertise in machine-learning-driven paid search, data attribution, and leading high-performing teams in a startup environment.
Vogo is a global travel platform that brings all types of accommodations into one place, making it easy for travelers to find the perfect stay.
From downtown hotels and luxury resorts to private vacation rentals and remote cabins, Vogo offers the widest selection of accommodations worldwide. Vogo's proprietary technology then scans billions of data points to surface the best deals across millions of properties, streamlining discovery, and booking for every traveler.
Since launching out of Wilbur Labs in 2018, Vogo has rapidly become one of the most trusted travel platforms globally, surpassing $1 billion in gross bookings in just two years. Vogo is headquartered in Dallas and led by a team of travel industry veterans.
About this Role
Vogo is seeking a hands-on, data-driven Chief Marketing Officer (CMO) to lead the next stage of our growth and own the company's growth and brand engines end-to-end. As the senior-most marketing and growth leader in the business, you will own a profit-and-loss line for growth and be responsible for translating marketing investment into durable, profitable revenue while continuing to build and strengthen the Vogo brand.
You will own and oversee the full growth funnel across both web and app experiences, including paid acquisition across search, social, affiliate, metasearch, and hotel ads, as well as lifecycle marketing, retention, SEO, organic growth, brand, and the attribution and measurement infrastructure that ties it all together.
You will inherit a lean, high-performing team and a sophisticated, data-driven acquisition engine, and will be expected to both set the strategy and lead its execution. Throughout, you will champion AI and automation to streamline workflows, accelerate creative development and experimentation, and extend the reach and effectiveness of the team.
The ideal candidate combines exceptional growth marketing expertise with a builder mindset: pragmatic, ownership-driven, and excited to make a measurable impact.
This role reports directly to the CEO, serves as a member of the executive leadership team, and is a full-time hybrid position based in Dallas.
Performance Marketing: Lead a high-volume, multi-channel acquisition engine across paid search, paid social, affiliates, metasearch, hotel advertising, and emerging channels, leveraging best-in-class infrastructure, profit-based bidding, and rigorous measurement
Full-Funnel Growth Strategy: Define and execute acquisition and retention strategies across paid, owned, and earned channels in every market Vogo operates, balancing both paid and organic growth initiatives
Lifecycle Marketing, Retention & CRO: Increase repeat bookings and customer lifetime value through lifecycle marketing, CRM, and conversion rate optimization initiatives across the customer journey in partnership with Product
Brand & Communications: Own Vogo's brand strategy, positioning, voice, and market narrative while leading creative development, communications, and public relations efforts
Growth Infrastructure & AI: Own the marketing technology stack, including attribution, conversion tracking, first-party data, and measurement systems, while continuing to develop and expand Vogo's proprietary AI-powered marketing capabilities alongside Product and Engineering
Agency & Partner Management: Lead relationships with external agencies and vendors across SEO, creative, and other marketing functions, setting clear performance expectations and determining the right balance between in-house and outsourced capabilities
Team Leadership & Talent Development: Lead, mentor, and selectively scale the marketing organization by recruiting exceptional talent, setting a high performance bar, and creating the operating cadence that allows a lean team to outperform its size
Cross-Functional Leadership: Partner closely with Product, Engineering, Business Intelligence, Partnerships, and Finance teams to improve the end-to-end customer journey, run continuous experimentation, and translate growth insights into product and business decisions
Vogo is the modern travel platform that brings the world’s accommodations into one place.
Vogo is the modern travel platform that brings the world’s accommodations into one place, making it easy to find the perfect stay. From downtown hotels and luxury resorts to private vacation rentals and remote cabins, Vogo offers the widest selection of accommodations worldwide. Vogo’s proprietary technology then scans billions of data points to surface the best deals across millions of properties, streamlining discovery and booking for every traveler. Since launching in 2018, Vogo has rapidly become one of the most trusted travel platforms globally, surpassing $1 billion in gross bookings in just two years. Vogo is headquartered in Dallas and led by a team of travel industry veterans.
Offices: Dallas, Texas, US
Vogo is the modern travel platform that brings the world’s accommodations into one place.
Vogo is the modern travel platform that brings the world’s accommodations into one place, making it easy to find the perfect stay. From downtown hotels and luxury resorts to private vacation rentals and remote cabins, Vogo offers the widest selection of accommodations worldwide. Vogo’s proprietary technology then scans billions of data points to surface the best deals across millions of properties, streamlining discovery and booking for every traveler. Since launching in 2018, Vogo has rapidly become one of the most trusted travel platforms globally, surpassing $1 billion in gross bookings in just two years. Vogo is headquartered in Dallas and led by a team of travel industry veterans.
Offices: Dallas, Texas, US
