New York, New York, United States · Hybrid
$120k–$135k/yr
Job Title: Sr. Manager, Lifecycle Marketing Location: New York, NY (Flatiron HQ) – 3 days onsite, 2 days remote About The Job TileBar is an innovative industry leader transforming the tile, interiors and surfaces m…
Skills: Lifecycle Marketing, Email Marketing, Retention Marketing, SMS Marketing, Customer Segmentation
New York, New York, United States · On-site
$115k–$130k/yr
Location: New York, NY Schedule: Monday - Friday About The Job TileBar is an innovative industry leader transforming the tile, interiors and surfaces market in the United States. As a rapidly growing company, we are rede…
Skills: Sales leadership, Consultative selling, Showroom operations, Business acumen, P&L management
Phoenix, Arizona, United States · On-site
$65k–$80k/yr
Job Title: Human Resources Manager Location: Phoenix, AZ About The Job TileBar is an innovative industry leader transforming the tile, interiors and surfaces market in the United States. As a rapidly growing company, we …
Skills: Human Resources Management, Recruiting, Staffing, Performance Management, Employee Relations
Atlanta, Georgia, United States · On-site
$105k–$115k/yr
Location: Atlanta, GA About The Job TileBar is an innovative industry leader transforming the tile, interiors and surfaces market in the United States. As a rapidly growing company, we are redefining how homeowners and d…
Skills: Sales Leadership, Retail Management, Design Consultation, Consultative Selling, Showroom Operations
Burlington, New Jersey, United States · On-site
Warehouse Associate Schedule: 3rd shift (+$2 shift differential) Sunday-Thursday 10:30pm-7am About The Job TileBar is an innovative industry leader transforming the tile, interiors and surfaces market in the United State…
Skills: Warehouse organization, Inventory management, Order processing, Packing, Labeling
McLean, Virginia, United States · On-site
$105k–$115k/yr
Location: McLean, VA About The Job TileBar is an innovative industry leader transforming the tile, interiors and surfaces market in the United States. As a rapidly growing company, we are redefining how homeowners and de…
Skills: Sales leadership, Retail management, Design consultation, P&L management, Customer experience
Houston, Texas, United States · On-site
$100k–$110k/yr
Location: Houston, TX About The Job TileBar is an innovative industry leader transforming the tile, interiors and surfaces market in the United States. As a rapidly growing company, we are redefining how homeowners and d…
Skills: Sales leadership, Retail management, Design consultation, Consultative selling, Showroom operations
Phoenix, Arizona, United States · On-site
Warehouse- IT Support Specialist Schedule- Mon-Fri 9am-5pm About The Job TileBar is an innovative industry leader transforming the tile, interiors and surfaces market in the United States. As a rapidly growing company, w…
Skills: IT Support, Hardware Troubleshooting, Software Troubleshooting, Network Connectivity, Barcode Scanners
Phoenix, Arizona, United States · On-site
$60k–$65k/yr
Human Resources- Business Partner Market: About The Job TileBar is an innovative industry leader transforming the tile, interiors and surfaces market in the United States. As a rapidly growing company, we are redefining …
Skills: Human Resources, Recruiting, Staffing, Performance Management, Employee Relations
Tolleson, Arizona, United States · On-site
$20/hr–$20/hr
Job description Job Title PIT, Receiving Department Receiving Reports To Assistant Department Manager or Department Manager Position Overview As a Receiving PIT Operator you will be responsible for the movement and stora…
Skills: Reach truck operation, Sit-down forklift operation, Pacer operation, Warehouse organization, Inventory management
New York, New York, United States · Hybrid
$100k–$120k/yr
Job Title: Sr. Manager, Demand Planning Location: New York, NY (Flatiron HQ) – 3 days onsite, 2 days remote About The Job TileBar is an innovative industry leader transforming the tile, interiors and surfaces marke…
Skills: Demand Forecasting, Supply Chain Planning, Inventory Management, Statistical Forecasting, Data Visualization
Burlington, New Jersey, United States · On-site
$60k–$65k/yr
Warehouse- Department Manager Market: 2nd shift Flexible: Monday-Friday About The Job TileBar is an innovative industry leader transforming the tile, interiors and surfaces market in the United States. As a rapidly growi…
Skills: Warehouse Management, Leadership, Communication, Analytical Skills, Problem-Solving
San Francisco, California, United States · On-site
$65k–$80k/yr
Location: San Francisco, CA About The Job TileBar is an innovative industry leader transforming the tile, interiors and surfaces market in the United States. As a rapidly growing company, we are redefining how homeowners…
Skills: Customer Service, Sales Consulting, CRM Management, Time Management, Interpersonal Skills
St. Louis, Missouri, United States · Hybrid
$60k–$65k/yr
Location: St. Louis, MO About The Job TileBar is an innovative industry leader transforming the tile, interiors and surfaces market in the United States. As a rapidly growing company, we are redefining how homeowners and…
Skills: Relationship Building, CRM Software, Business Development, Sales Cycle Management, Presentation Skills
San Francisco, California, United States · Hybrid
$60k–$70k/yr
Location: San Francisco, CA About The Job TileBar is an innovative industry leader transforming the tile, interiors and surfaces market in the United States. As a rapidly growing company, we are redefining how homeowners…
Skills: Relationship Building, Sales Cycle Management, CRM Software, Presentation Skills, Client Engagement
New York, New York, United States · Hybrid
$80k–$90k/yr
Job Title: IT Help Desk Analyst - Showrooms Location: New York, NY (Flatiron HQ) – 4 days onsite, 1 day remote On-site in our NYC office supporting showroom and corporate users, with up to 25% travel to domestic sh…
Skills: Level 2 Technical Support, Microsoft 365 Administration, Network Troubleshooting, Endpoint Management, AV Solutions
Wichita, Kansas, United States · Hybrid
$60k–$65k/yr
Location: Wichita, KS About The Job TileBar is an innovative industry leader transforming the tile, interiors and surfaces market in the United States. As a rapidly growing company, we are redefining how homeowners and d…
Skills: Relationship Building, Sales Cycle Management, CRM Software, Digital Communication, Presentation Skills
Burlington, Massachusetts, United States · On-site
$60k–$60k/yr
Job Title: Showroom Concierge Location: Burlington, MA About The Job TileBar is an innovative industry leader transforming the tile, interiors and surfaces market in the United States. As a rapidly growing company, we ar…
Skills: CRM Proficiency, Time Management, Interpersonal Skills, De-escalation, Problem-solving
Tolleson, Arizona, United States · On-site
$21/hr–$21/hr
Job description Job Title PIT, Order Picker, LTL Department Varies Reports To Assistant Department Manager or Department Manager Position Overview As a PIT, Order Picker, LTL you will be responsible for the movement and …
Skills: Reach Truck Operation, Electric Pallet Jack Operation, Order Picking, Inventory Management, Warehouse Safety
Tolleson, Arizona, United States · On-site
$20/hr–$20/hr
Job description Job Title PIT, Receiving Department Receiving Reports To Assistant Department Manager or Department Manager Position Overview As a Receiving PIT Operator you will be responsible for the movement and stora…
Skills: Reach Truck Operation, Sit-down Forklift Operation, Pacer Operation, Warehouse Organization, Inventory Management
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The Senior Manager will own the end-to-end lifecycle marketing strategy, including email and SMS campaigns, to drive customer engagement and retention. They will collaborate with cross-functional teams to optimize customer journeys for both residential homeowners and interior designers.
Candidates must have 5-7 years of hands-on experience in lifecycle, email, and retention marketing, preferably within a premium or luxury brand. Strong analytical skills and experience with segmentation and behavioral targeting are required for this role.
Job Title: Sr. Manager, Lifecycle Marketing
Location: New York, NY (Flatiron HQ) – 3 days onsite, 2 days remote
About The Job
TileBar is an innovative industry leader transforming the tile, interiors and surfaces market in the United States. As a rapidly growing company, we are redefining how homeowners and designers shop for projects. With an ambitious vision to lead the multi-billion-dollar tile category, we are seeking a visionary, strategic, and hands-on creative leader to shape the future of our brand and join our dynamic team. In this role, you will play a vital part in our growth trajectory.
The Senior Manager, Lifecycle Marketing owns TileBar's owned channel strategy end-to-end from campaign execution to the thoughtfully designed journeys that guide customers from first discovery to purchase and beyond.
This role serves two distinct audiences: residential homeowners and interior designers, each requiring their own messaging strategy and funnel approach. A significant focus is on increasing repeat rate and lifetime value among the design and architect community, where the opportunity is substantial. Beyond email campaigns and flows, this person will help build SMS into a fully realized channel alongside email, and will play a key role in TileBar's omnichannel growth, connecting the digital experience to a rapidly expanding showroom footprint, with 11 doors open by end of 2026 and 8 more slated for next year.
The role partners closely with Creative, Web/Ecomm, Digital Marketing, Analytics, and Sales, and reports to the VP of Marketing. It's the right fit for an analytical thinker who obsesses over customer journeys, enjoys building, testing and iterating, and has a passion for home and design.
Essential Duties and Responsibilities
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Other minor duties may be assigned.
• Own the full lifecycle marketing program, including strategy, execution, and optimization, serving both residential homeowners and interior designers with distinct journeys and messaging for each audience.
• Design and manage automated flows and campaign programs that move customers from discovery to purchase
• Own the strategy to drive repeat rate and LTV, with particular focus on the designer and architect community.
• Lead creative testing cadence across campaigns and flows; own reporting, communication of results, and development of best practices. Manage briefing to the creative team and internal review process.
• Build SMS into a fully realized channel alongside email, identifying opportunities to deepen engagement and extend the customer journey across both digital and showroom touchpoints.
• Partner with Analytics team to ensure first-party data is being fully utilized to send the right message, to the right customer, at the right time. Own ESP/vendor relationships and platform optimization.
• Define and track KPIs across the lifecycle program; report on performance regularly and translate data into actionable recommendations that improve engagement, conversion, and retention.
• Collaborate closely with Creative, Web/Ecomm, Digital Marketing, Analytics, and Sales to align lifecycle initiatives with broader business objectives and the omnichannel experience.
Qualifications
The requirements listed below are representative of the qualifications necessary to perform the job.
• 5-7 years of hands-on experience in lifecycle, email, and retention marketing, ideally within a premium consumer, luxury, or home design brand.
• Proven track record building and optimizing lifecycle programs with strong command of segmentation, personalization, and behavioral targeting.
• Experience designing for multiple distinct audiences, including trade or B2B segments, is a plus.
• Analytical by nature, with the ability to translate performance data into clear insights and actionable recommendations.
• Experience briefing and collaborating with creative teams, with strong written communication and attention to detail.
• Comfortable building in a fast-paced, entrepreneurial environment — this is a role for someone who likes to own things and move quickly.
• Experience with Listrak strongly preferred; familiarity with CDP platforms a plus.
• Passionate about home design and luxury consumer goods with a strong understanding of customer behaviors and trends.
Benefits
At Soho Studio/TileBar, each eligible employee receives a competitive total compensation package including Medical, Dental, Vision, Life Insurance, and Short-Term Disability in addition to a Company match on 401K, and Free Weekly Lunch. Our employees also receive Paid Time Off (PTO), Holidays, and Personal Days.
Compensation
$120,000 – 135,000 per year
Actual compensation is based on multiple factors that are unique to each candidate, including but not limited to skill set, level of relevant experience, and specific work location. Salary ranges for positions based in other locations may differ based on the cost of labor in that location.
About TileBar
At TileBar, we are committed to fostering a workplace that embraces and celebrates diversity, equity, and inclusion. We believe that a diverse and inclusive workforce not only enhances our ability to innovate and succeed but also creates a more enriching and supportive environment for our employees.
TileBar is an equal opportunity employer and welcomes applications from all qualified individuals, regardless of their race, color, religion, gender, sexual orientation, gender identity or expression, national origin, genetics, age, disability, or veteran status.
Your destination for premium surfaces, showcasing the world’s beauty through tile.
Founded in 2009 in New York City, TileBar is a leading design resource for tile and bath. With tailored, expert solutions that exceed the expectations of residential and trade clients alike, TileBar provides the most modern and inspiring tile and stone shopping experience in the industry. Through a curated product assortment, technical innovation, personalized service, and an elevated omnichannel experience, TileBar ensures that every project accomplishes a unique vision and aesthetic. TileBar currently serves residential and commercial clients across the United States, with thousands of ready-to-ship tiles available on tilebar.com and in its Manhattan, NY, Paramus, NJ, Washington D.C., Raleigh, NC, Burlington, MA, Dallas, TX, Charlotte, NC, Richmond, VA, and Manhasset, NY showrooms.
Offices: Inwood, NY 11096, US
Your destination for premium surfaces, showcasing the world’s beauty through tile.
Founded in 2009 in New York City, TileBar is a leading design resource for tile and bath. With tailored, expert solutions that exceed the expectations of residential and trade clients alike, TileBar provides the most modern and inspiring tile and stone shopping experience in the industry. Through a curated product assortment, technical innovation, personalized service, and an elevated omnichannel experience, TileBar ensures that every project accomplishes a unique vision and aesthetic. TileBar currently serves residential and commercial clients across the United States, with thousands of ready-to-ship tiles available on tilebar.com and in its Manhattan, NY, Paramus, NJ, Washington D.C., Raleigh, NC, Burlington, MA, Dallas, TX, Charlotte, NC, Richmond, VA, and Manhasset, NY showrooms.
Offices: Inwood, NY 11096, US
