London, England, United Kingdom · Hybrid
Business Development Manager at Propelr Reports to: Director of Sales & GTM GROUND-UP TECH STARTUP OPPORTUNITY Join a fast-growing proptech founded by ex-unicorn and property industry leaders. Our Mission Buying and sell…
Skills: Business development, Sales funnel management, Relationship management, Lead qualification, Pitching
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You will own and manage the full sales funnel, from identifying and qualifying prospects to pitching, closing, and retaining estate agency clients. Additionally, you will build and maintain strong relationships with agency leadership and staff to ensure long-term product adoption and success.
The ideal candidate has prior experience selling into the estate agency industry and possesses a strong network or the ability to build one rapidly. You must be a proactive, self-managing professional with the ability to run a full sales process and effectively communicate value to diverse stakeholders.
Business Development Manager at Propelr
Reports to: Director of Sales & GTM
Join a fast-growing proptech founded by ex-unicorn and property industry leaders.
Our Mission
Buying and selling a property in the UK is a nightmare. Transactions drag on for months and have a 40% chance of collapsing completely. We’re on a mission to change this - helping customers get the keys to their new home up to 95% faster than it currently takes.
To do this, we’re combining a new approach to residential property sales with a platform built on modern technology - making the experience faster, clearer, and dramatically better for everyone involved.
We’d love you to join us and help bring this model to the agents and offices who need it most.
The Role
This is a relationship-led, full-cycle BD role where you’ll be out in the market - pitching our proposition to estate agents, getting offices signed up, and keeping the momentum going long after the contract is signed.
You’ll need to be credible with decision-makers, trusted by staff on the ground, and able to sell the value of Propelr in a way that lands with both. You’re not here to sell a dream - you’re here to show them a proven, better way to sell homes.
You’ll own your own pipeline, manage your own process, and help us refine how we take Propelr to market as we grow.
Key responsibilities:
Own and manage your full sales funnel: identify prospects, qualify, pitch, close, and retain
Build trust and credibility with both estate agency leadership (franchise owners, directors) and front-line negotiators
Run in-person and virtual meetings with estate agents, adapting your pitch to different personalities and levels of influence
Tailor the Propelr proposition to the specific challenges and goals of each office or brand
Work closely with the Onboarding and Account Management teams to ensure smooth handovers and long-term engagement
Keep your CRM, pipeline, and priorities sharp and up to date - this is a self-managed role
Hit your activity and deal targets with pace, precision, and strong follow-through
Bring market feedback into the business to help refine our positioning, materials, and process
Here’s the Reality of the Role:
This isn’t a SaaS sale to a homogenous buyer. You’ll be dealing with multi-office franchise owners, one-branch independents, and sharp negotiators who’ve seen it all. You’ll need to read the room, build rapport fast, and show them why Propelr is worth trying.
We’ll give you the core pitch, a product that works, and support from a great team — but you’ll still need to build your own rhythm, tactics, and funnel. You’ll be responsible for making deals happen, not waiting for leads to land in your lap.
Signing an office is the start, not the finish line. Your job is to make sure the team actually adopts Propelr — and keeps using it. That means revisiting offices, checking in, and keeping relationships warm so momentum doesn’t die on the vine.
Estate agency is fast-paced, instinctive, and relentlessly focused on the deal on the table. Agents make decisions quickly - and move on just as fast. If you want to land and keep their attention, you need to bring value fast, build genuine relationships, and stay top of mind without wasting their time. The best agents are brilliant at closing - but not always at process. That’s where you come in: translating Propelr into something that helps them win more instructions and get deals over the line faster.
What You’re Signing Up For:
Ownership of your patch and pipeline - with the trust to go out and execute
The chance to bring a genuinely useful, tangible product to a market crying out for something better
A seat at the table: we’re still early, and the way we go to market is still evolving - your ideas will shape the next stage
Opportunities to grow: you’ll be one of our first senior hires in BD - future roles could include leading a regional team, owning partnerships, or building out a vertical
Who This Is For:
You’ve sold into estate agency before and know how to land a pitch with both the principal and the negotiator
You’ve got a strong network - or the confidence and persistence to build one fast
You understand the incentives and frustrations in this industry and can talk the language of deal flow, fall-through rates, and pipeline pressure
You know how to run a sales process - qualify, multi-thread, close, and keep the momentum going
You’re relationship-driven but commercially sharp - you know how to read the room and when to push for the close
You’re proactive, self-managing, and hungry to get deals done
How We Work:
Our sales and operations teams operate a hybrid model designed to give you flexibility while maintaining strong team connection.
You’ll be in the office three days a week - usually for all-in days, team lunches, focus sessions, or socials. The rest of the time, you can work from anywhere in the UK. Our office near Barbican is always open, and you're welcome to use it as much as you like.
We prioritise high trust and high performance. That means autonomy, flexibility, and the expectation that you own your patch and drive results.
Our Interview Process
Intro chat with one of the team (20–40 mins)
Take-home case study to show how you’d approach a BD opportunity (max 2 hours)
Presentation & Q&A with the BD team (60 mins)
Values-alignment interview with two founders (60 mins)
We aim to complete the process in 2–3 weeks. After an offer, we’ll take you to lunch or drinks so you can meet the rest of the team.
Our Perks
Learning and development – request any book, course, or training you need
Modern tools – new MacBook, monitor, and anything else you need
AI tools – subscription to ChatGPT Premium or GitHub Copilot
Flexible hours – work around your life, not the other way round
3 days in, 2 days from home – with full office access any time
Your birthday off – take it any time two weeks either side
Propelr cuts out the time, effort and stress of buying and selling a home.
Propelr cuts out the time, effort and stress of buying and selling a home. We're on a mission to solve the biggest problem in UK residential property sales
Offices: London, GB
View all jobs at PropelrPropelr cuts out the time, effort and stress of buying and selling a home.
Propelr cuts out the time, effort and stress of buying and selling a home. We're on a mission to solve the biggest problem in UK residential property sales
Offices: London, GB
View all jobs at Propelr