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Jobs at Paceline, Inc. (Now Hiring) — 1 open

Paceline, Inc. logoPaceline, Inc.

VP of Product

San Francisco, California, United States · Hybrid

$210k–$230k/yr

Senior+

Paceline is looking for a senior product leader to own our product strategy and personally drive the launch of our premium subscription offering — the foundation for our future personalized financial products that synerg…

Skills: Product Strategy, Subscription Model Management, Product Marketing, Agile Delivery, Product-Led Growth

Paceline, Inc. logo

VP of Product

Paceline, Inc.

San Francisco, California, United States • Hybrid

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Senior+

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  • $210k–$230k/yr
  • Full-time
  • Health Insurance, Dental Insurance, Vision Insurance, Life Insurance, AD&D Insurance, 401(k) With Company Matching
  • Posted 12d ago
  • ~40 hrs/week

Responsibilities

Lead the product strategy and drive the launch of a premium subscription offering that integrates health and fitness with financial benefits. Act as a player-coach by managing the product organization while personally owning the day-to-day delivery of the subscription product.

Requirements

Requires extensive experience growing mobile consumer apps via organic levers and managing freemium or subscription models. Candidates should have a background in healthcare, fintech, or insurance and be proficient in agile delivery and PM mentorship.

Full job description

Paceline is looking for a senior product leader to own our product strategy and personally drive the launch of our premium subscription offering — the foundation for our future personalized financial products that synergize users’ health & fitness with real financial benefits. This is a player-coach role: you'll set direction across the product org while operating hands-on as the subscription product owner, running delivery day to day. You will partner with our CPO, CTO, and our product managers and engineers.

\nResponsibilities
  • Define the launch product, set the go/no-go criteria and decisions, and drive the team to ship with urgency and clarity.
  • Lead pricing strategy, tier and paywall design, and conversion experimentation.
  • Build out product marketing: positioning, messaging, packaging, and launch motions.
  • Partner with engineering to expand and harden our QA practice as we scale across a broader range of users, devices, and wearables.
  • Lead organic and product-led growth — ASO, lifecycle, referral, and retention — without relying on paid UA.
  • Set roadmap direction, mentor and level up our PM team, and partner closely with engineering leads across our core product verticals.
  • Bring operational rigor to our commerce, rewards, and offers surfaces so they stay reliable, not just shipped.
  • Lead our understanding of user behavior through directly operating data analysis and visualization in collaboration with our data team
  • Advocate for the users’ experience in our roadmap and priorities.
  • Lead by example the integration of AI tooling as a means to accelerate and enhance our feature development and operations.
  • Work closely with the adjacent functions of brand marketing, performance marketing, and commercial to ensure that our products enhance our social contract with users and our company’s business outcomes.
Qualifications
  • Experience growing a mobile consumer app primarily through organic and product-led levers.
  • Experience building and owning a product marketing function from the ground up.
  • Owned a freemium or subscription model: pricing, tiering, paywall design, and conversion testing.
  • Runs agile delivery directly: backlog refinement, ticket-writing, ceremonies.
  • Has owned live consumer or commerce surfaces and kept them reliable.
  • Brings launch-readiness discipline: go/no-go gates, GTM / product marketing, CS enablement, support scaling.
  • Experiencing managing and leveling up PMs.
  • Experience in healthcare, insurance, fintech, or rewards/loyalty.
  • Familiarity with multi-platform environments (native + React Native).
  • Partnership or BD instincts for assembling value-prop bundles with brand partners.
\n
$210,000 - $230,000 a year
Additional benefits include:
  • Health, dental, and vision coverage
  • Life and AD&D insurance
  • 401(k) with company matching
  • Voluntary plans — accident insurance and more
  • Unlimited PTO
  • Commuter benefits
  • Wellness benefits
  • Company equity
  • Hybrid —  San Francisco office with flexibility to work remotely
 
\n

At this point, we hope you're feeling excited about the job description you’re reading. Even if you don't meet every single preferred qualification above, we still encourage you to apply.

 

We're eager to meet people that believe in our mission and can contribute to our team in a variety of ways - not just candidates who check all the boxes.

Related keywords

Product ManagementSubscriptionFreemiumASOLifecycle MarketingReferralRetentionQA PracticeAI ToolingReact NativeFintechHealthcareInsuranceRewardsLoyaltyCommerce

About Paceline, Inc.

LinkedInVisit site

Providing quality products for a variety of medical applications – orthopedic, prosthetic, orthotic, surgical and more.

Industry
Medical Equipment Manufacturing
Company size
51-200 employees
Founded
1985
Headquarters
Matthews, NC
LinkedIn followers
192

Paceline has been delivering trusted medical solutions since 1985. With a portfolio of 2,000+ high-quality products, we support a broad and growing range of medical markets worldwide. We specialize in meeting both standard and highly specialized needs through rapid, expert custom solutions in product development, private labeling, and inventory management. Trusted by medical distributors, manufacturers, and healthcare professionals, Paceline is the first choice for consistent quality, value, reliability, and creative problem-solving.

Offices: 10737 Independence Pointe Parkway, Matthews, NC 28105, US

Medical TextilesComposite MaterialsProduct DevelopmentProstheticsOrthoticsOrthopedicsSurgicalMedical ManufacturerTextilesResins
View all jobs at Paceline, Inc.

About Paceline, Inc.

LinkedInVisit site

Providing quality products for a variety of medical applications – orthopedic, prosthetic, orthotic, surgical and more.

Industry
Medical Equipment Manufacturing
Company size
51-200 employees
Founded
1985
Headquarters
Matthews, NC
LinkedIn followers
192

Paceline has been delivering trusted medical solutions since 1985. With a portfolio of 2,000+ high-quality products, we support a broad and growing range of medical markets worldwide. We specialize in meeting both standard and highly specialized needs through rapid, expert custom solutions in product development, private labeling, and inventory management. Trusted by medical distributors, manufacturers, and healthcare professionals, Paceline is the first choice for consistent quality, value, reliability, and creative problem-solving.

Offices: 10737 Independence Pointe Parkway, Matthews, NC 28105, US

Medical TextilesComposite MaterialsProduct DevelopmentProstheticsOrthoticsOrthopedicsSurgicalMedical ManufacturerTextilesResins
View all jobs at Paceline, Inc.

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