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Contract
bachelor degree
Posted 60d ago
~40 hrs/week
Responsibilities
Drive commercial success and market growth for UK EFL products in South Korea through strategic sales planning and business development. Manage key agent accounts and collaborate with global teams to ensure a seamless student journey from enquiry to enrolment.
Requirements
Requires a bachelor's degree and experience in international student recruitment within South Korea, with fluency in both Korean and English. Candidates must have the legal right to work in South Korea and a strong network of EFL agents.
Full job description
Regional Manager, South Korea – UK EFL
Application Deadline: 5 July 2026
Department: Sales
Employment Type: Contract
Location: South Korea
Compensation: Competitive
Description
Job purpose
Oxford International is a leading global provider of high-quality education, with over 30 years of experience empowering students on their academic journeys. We operate a network of accredited English language schools across the UK, Canada, the USA, and Australia, alongside digital institutes and pathway programmes into higher education.
The Regional Manager for South Korea (UK EFL) is a pivotal role responsible for driving the commercial success and market growth of the EFL (English as a Foreign Language) business unit within the South Korean region. This individual will be the product and commercial expert for our UK language study products, developing and executing a strategic sales plan to meet and exceed regional revenue targets. The role encompasses business development and key account management in South Korea.
Main Duties and Responsibilities
Business Development & Strategy:
Develop and implement a comprehensive regional business development and sales strategy for OIEG’s UK EFL products with a focus on Adult English opportunities
Identify and target new business opportunities within the agent network, corporate clients, and direct-to-student channels.
Conduct thorough market analysis to understand competitor activity, market trends, and customer needs to inform product positioning and strategy.
Represent OIEG at key industry events, exhibitions, and agent workshops across South Korea.
Sales & Revenue Delivery:
Be ultimately responsible for achieving and exceeding regional sales targets and revenue goals for the UK EFL business unit.
Manage and grow a portfolio of key accounts (agents and partners), ensuring strong, productive relationships and maximizing conversion rates.
Drive the entire sales cycle from initial lead generation to final conversion and enrolment.
Provide expert product knowledge and sales support to the agent network and internal teams.
Product & Market Expertise:
Act as the in-region subject matter expert on the entire OIEG EFL product suite, including: Destinations: UK (London, Brighton, Oxford, Edinburgh) and Programmes: Year-Round Groups, Junior Programmes, Adult English etc. i.e. the full EFL portfolio.
Effectively communicate the unique selling propositions (USPs) of each school and programme, tailoring the message to the South Korean market.
Leadership & Collaboration:
Work closely with the Marketing team to develop and localize marketing collateral, campaigns, and digital strategies tailored for the South Korean audience.
Liaise with products, admissions and operations teams at global destinations to ensure a smooth student journey from enquiry to arrival.
Reporting & Analysis:
Provide regular, accurate sales forecasts and performance reports to the Regional Director of North Asia.
Work closely with Head of EFL for China and Korea for market development
Monitor key performance indicators (KPIs) and market data to measure effectiveness and adjust strategies accordingly.
Manage the budget for business development activities.
Person Specifications
Legal status
Eligibility to live and work in South Korea
Undergo an Enhanced DBS disclosure check or overseas equivalent.
Qualifications
Bachelor graduates
Experience and knowledge
Experience of working within international student recruitment within South Korea
Candidates in being a study abroad agent are welcomed.
Having a EFL agents’ network connections will be an advantage.
Skills and abilities
Fluent in Korean
Fluent in English
Personal Qualities
Enthusiastic
Sales and target driven
Strong team player
Flexible approach to work
Disclaimer
This job description is provided as a guide to the role. It is not intended to be an exhaustive description of duties and responsibilities and may be subject to periodic revision.
Oxford International is committed to safeguarding and promoting the welfare of children. Recruitment checks, including checks with past employees, are undertaken in accordance with our Recruitment and Selection policy.
Oxford International is an equal opportunity employer. Every applicant and employee has the same opportunities regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status.
We reserve the right to close this vacancy earlier than the advertised closing date should we receive a high volume of suitable applications. We therefore encourage interested candidates to apply as early as possible.
Related keywords
EFLEnglish as a Foreign LanguageInternational Student RecruitmentStudy AbroadUK EducationBusiness DevelopmentSales TargetsAgent NetworkMarket TrendsAdult EnglishJunior ProgrammesConversion RatesSouth Korea MarketEducational ConsultingRevenue Growth
Oxford International is a global education platform that works with universities and institutions worldwide to help students access international education and progress into higher education and careers.
Founded in 1991, our portfolio includes university pathway programmes, English language and academic preparation, higher education and vocational courses, English testing and digital learning through Oxford International Digital Institute, supporting learning without limits for students worldwide.
Each year, we help almost 80,000 students from more than 100 countries access education opportunities through our growing portfolio of programmes and partnerships across the UK, Canada, Australia, India, Germany and the USA, as well as through our digital learning.
Our global team of 250+ recruitment, admissions and conversion specialists, based in 50+ locations worldwide, works alongside a network of 2,500+ educational consultants to support international students and connect institutions with the right talent.
With over 30 years of heritage, Oxford International combines global market expertise with strong institutional partnerships to help students succeed and institutions connect with international talent.
Offices: 259 Greenwich High Road, London, SE10 8NB, GB
Higher EducationHigh School EducationEnglish Language Educationand Educational ToursEducation
Oxford International is a global education platform that works with universities and institutions worldwide to help students access international education and progress into higher education and careers.
Founded in 1991, our portfolio includes university pathway programmes, English language and academic preparation, higher education and vocational courses, English testing and digital learning through Oxford International Digital Institute, supporting learning without limits for students worldwide.
Each year, we help almost 80,000 students from more than 100 countries access education opportunities through our growing portfolio of programmes and partnerships across the UK, Canada, Australia, India, Germany and the USA, as well as through our digital learning.
Our global team of 250+ recruitment, admissions and conversion specialists, based in 50+ locations worldwide, works alongside a network of 2,500+ educational consultants to support international students and connect institutions with the right talent.
With over 30 years of heritage, Oxford International combines global market expertise with strong institutional partnerships to help students succeed and institutions connect with international talent.
Offices: 259 Greenwich High Road, London, SE10 8NB, GB
Higher EducationHigh School EducationEnglish Language Educationand Educational ToursEducation