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Open Influence logoOpen Influence

Creative Strategist

New York, New York, United States · On-site

$80k–$100k/yr

Mid level$5M raised

Do you catch yourself quoting TikToks more often than you’d comfortably admit? Do you see great brand + creator collabs and think “I wish I had thought of that…” ? Our team of creator marketing experts is growing, and we…

Skills: Creative Strategy, Creator Marketing, Social Media Strategy, AI Prompting, Graphic Design

Open Influence logo

Creative Strategist

Open Influence

New York, New York, United States • On-site

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Mid level

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  • $80k–$100k/yr
  • Full-time
  • Professional Development Stipend, Summer Fridays, No Meeting Fridays, Phone Bill Reimbursement, Full Benefits
  • Posted 10d ago
  • ~40 hrs/week

Responsibilities

Develop multi-platform creator marketing strategies and strategic concepts based on client briefs and research. Leverage AI tools to enhance ideation and create high-quality, on-brand assets and presentations.

Requirements

Requires 2-5 years of experience in creative strategy or social media with a strong background in graphic design and experiential marketing. Must be proficient in design tools like Photoshop and Canva, and possess a deep understanding of the creator economy.

Full job description

Do you catch yourself quoting TikToks more often than you’d comfortably admit? Do you see great brand + creator collabs and think “I wish I had thought of that…” ? Our team of creator marketing experts is growing, and we’re looking for people who not only understand the social media landscape but live and breathe on the cutting edge of it.

We’re also looking for a Creative Strategist who is genuinely excited by AI and its rapidly evolving role in shaping creativity. This includes a curiosity for and hands-on interest in tools like Claude and an understanding of how AI can supercharge ideation, streamline workflows, and unlock new forms of creative strategy today and in the future.

WHO WE ARE
Open Influence is a global, award-winning creator marketing company, providing premium, end-to-end creator marketing solutions. Since 2013, we have been pioneering the creator economy, executing social-first strategies for over 1,500 top brands—including Uber, Subaru, Coca-Cola, AT&T, and Disney. As a platform-agnostic and talent-agnostic partner, we connect brands with the right creators, on the right channels, to drive measurable impact and business growth.The company’s proprietary platform boasts the industry’s largest collection of influencer data and leverages machine learning and image recognition to analyze more than 500 million pieces of content. Additionally, OI’s suite of workflow management tools makes it easy to track progress and manage communication.Top brands we have proudly worked with include Under Armour, Google, Puma, P&G, Hyundai, Unilever, SoFi, Universal Studios, and Facebook.

We won’t bury the lead: success in this role requires a creative “free-range” mindset, paired with immaculate project management skills and attention to the finer details. We combine our passion for culture with an infectious commitment to driving meaningful results for our clients. Sure, every agency will have a ‘work hard, play harder’ environment. Our approach is: work smarter, play better. 

A job description won’t do Open Influence’s company culture justice, but we’ll give you a snapshot in a few bullets.

  • We understand that culture starts at the top. Our management team has an ‘‘open door’ policy at all times, and actively creates safe, inclusive spaces to connect, share, and strategize.
  • We recognize and celebrate each other’s wins, and pick each other up when we stumble (which, spoiler alert: we all do).
  • We aren’t afraid to look in the mirror. We continually learn, grow, and improve what we do and how we do it.
  • Plus, a bunch of other perks like a professional development stipend, Summer (+ ‘No Meeting’) Fridays, phone bill reimbursement, full benefits, and more.

Responsibilities

  • Work with the Creative Team to develop detailed, multi-platform creator marketing campaign strategies for multiple client verticals
  • Distill client briefs, conduct research, and analysis to develop strategic concepts and plans that address client needs
  • Leverage emerging AI tools (e.g., Claude and others) to enhance ideation, streamline workflows, and unlock new forms of creative expression
  • Contribute insights that provide strategic context and elevate the Creative Team’s work
  • Continue to develop and maintain a strong understanding of the main social media platforms and the latest social/creator-related trends
  • Create impactful presentations and reports that clearly articulate the key aspects of the strategic plan
  • Design high-quality, on-brand assets for internal and external use
  • Clearly communicate and defend the rationale behind the recommended strategy
  • Efficiently manage a high volume of work from start to finish 
  • Strong presentation and communication skills

Experience

  • 2 - 5 years of experience in creative strategy, creator marketing, social media, or other related creative fields
  • Proven experience in experiential marketing and production
  • Strong background in graphic design 
  • Expertise in leading creator-related concepts and strategies
  • Understanding of the social media, brand, and influencer marketing space
  • Bonus: Experience creating content!  

Qualifications

  • Excellent creative presentation deck-building skills 
  • Graphic design skills, including experience with Photoshop, Illustrator, and Canva
  • Excellent written and verbal communication skills. You are a creative and strategic thinker able to connect our client’s goals through a logical approach. You can take a complex concept and present it in a way that is easy to understand.
  • Familiarity with the RFP process, analyzing briefs, the problems brands are trying to solve, and how to deliver an effective response
  • Ability to process data and identify relative trends
  • Curiosity and enthusiasm for AI-driven creativity, with a willingness to experiment with tools and integrate them into the creative process
  • Dynamic and resourceful, with the ability to prioritize and be held accountable for multiple projects with fast turnarounds
  • Excellent time management skills
  • Deep understanding of the creator space, branded content, and the social/digital advertising landscape
  • Comfortable navigating the nuances of working with a diverse portfolio of clients including but not limited to Automotive, TV/Film, Lifestyle, Fashion & Beauty, CPG, and Gaming
  • Proficiency in Google Slides, Powerpoint, and/or Keynote

Please provide access to your online portfolio or work samples with your resume submission for consideration.


The expected salary range for this role is $80,000-$100,000/year, depending on experience.

Open Influence provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

 

Click here to view Open Influence's privacy policy 

Related keywords

TikTokClaude AICreator EconomyInfluencer MarketingPhotoshopIllustratorCanvaGoogle SlidesPowerpointKeynoteRFPBranded ContentDigital AdvertisingExperiential MarketingSocial-First Strategy

About Open Influence

LinkedInVisit site

Global Creator Marketing Company

Industry
Advertising Services
Company size
51-200 employees
Founded
2013
Headquarters
Los Angeles, California
LinkedIn followers
33,623
Total funding
$5M

Open Influence is a global, multi-award-winning creator marketing agency setting the standard for how brands connect with culture across every major social platform. Founded in 2013, Open Influence was among the first to recognize the power of creators as a transformative marketing force. Over the past decade, we have partnered with many of the world’s most influential brands across automotive, fashion, entertainment, technology, CPG, healthcare, finance, and beyond — delivering sophisticated, end-to-end creator strategies designed to drive measurable business impact. Our approach blends strategic insight, premium creative execution, and white-glove client service. We operate as a true extension of brand and agency teams, combining cultural fluency with operational excellence. Powering our work is proprietary technology built to support scale, precision, and long-term performance. As trusted partners across all major social platforms, we combine direct platform expertise with over 13 years of creator performance data — giving us a deep understanding of what drives engagement, brand lift, and conversion across industries. Our data intelligence platform leverages machine learning, image recognition, and historical campaign analysis to inform smarter creator discovery, predictive performance modeling, competitive benchmarking, and advanced brand safety protections. For clients, that means campaigns grounded in real insight — not guesswork — with the safeguards and measurement frameworks required to drive consistent, measurable results. Open Influence works with many of the largest global brands, helping them move from one-off activations to sustained creator ecosystems that deliver long-term relevance and growth.

Offices: 8455 Beverly Blvd, Los Angeles, California 90048, US · 900 Broadway, 504, New York, NY 10003, US · Via Savona 97 20144, Milano, IT

Mobile Advertisement PlatformProduct IntegrationInfluencer MarketingCampaign ManagementCreative DevelopmentSocial Campaign AnalyticsNative AdvertisingWord-of-Mouth MarketingSocial MediaBranded Content Strategy
View all jobs at Open Influence

About Open Influence

LinkedInVisit site

Global Creator Marketing Company

Industry
Advertising Services
Company size
51-200 employees
Founded
2013
Headquarters
Los Angeles, California
LinkedIn followers
33,623
Total funding
$5M

Open Influence is a global, multi-award-winning creator marketing agency setting the standard for how brands connect with culture across every major social platform. Founded in 2013, Open Influence was among the first to recognize the power of creators as a transformative marketing force. Over the past decade, we have partnered with many of the world’s most influential brands across automotive, fashion, entertainment, technology, CPG, healthcare, finance, and beyond — delivering sophisticated, end-to-end creator strategies designed to drive measurable business impact. Our approach blends strategic insight, premium creative execution, and white-glove client service. We operate as a true extension of brand and agency teams, combining cultural fluency with operational excellence. Powering our work is proprietary technology built to support scale, precision, and long-term performance. As trusted partners across all major social platforms, we combine direct platform expertise with over 13 years of creator performance data — giving us a deep understanding of what drives engagement, brand lift, and conversion across industries. Our data intelligence platform leverages machine learning, image recognition, and historical campaign analysis to inform smarter creator discovery, predictive performance modeling, competitive benchmarking, and advanced brand safety protections. For clients, that means campaigns grounded in real insight — not guesswork — with the safeguards and measurement frameworks required to drive consistent, measurable results. Open Influence works with many of the largest global brands, helping them move from one-off activations to sustained creator ecosystems that deliver long-term relevance and growth.

Offices: 8455 Beverly Blvd, Los Angeles, California 90048, US · 900 Broadway, 504, New York, NY 10003, US · Via Savona 97 20144, Milano, IT

Mobile Advertisement PlatformProduct IntegrationInfluencer MarketingCampaign ManagementCreative DevelopmentSocial Campaign AnalyticsNative AdvertisingWord-of-Mouth MarketingSocial MediaBranded Content Strategy
View all jobs at Open Influence

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