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Futurity Investment Group logoFuturity Investment Group

Marketing Content Specialist

Melbourne, Victoria, Australia · Hybrid

Senior

About the opportunity Join Futurity as a Marketing Content Specialist and help bring our brand and strategy to life through clear, engaging and compliant content. You will create high-quality content across digital, prin…

Skills: Content Strategy, B2B Content Writing, Financial Services Compliance, SEO Principles, Stakeholder Management

Futurity Investment Group logo

Marketing Content Specialist

Futurity Investment Group

Melbourne, Victoria, Australia • Hybrid

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Senior

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  • Part-time
  • bachelor degree
  • Hybrid Working Model, 7hr Working Days, Progressive Employee Benefits, Growth Opportunities, Flexible Ways Of Working
  • Posted 10d ago
  • ~40 hrs/week

Responsibilities

Develop and execute a content strategy to drive brand awareness and customer engagement across digital and print channels. Translate complex financial product information into clear, compliant, and compelling messaging for advisers and customers.

Requirements

Requires a Bachelor's degree in Business or Marketing and over 8 years of experience in content writing or communications. Must have strong experience within financial services and a deep understanding of regulatory compliance.

Full job description

About the opportunity

Join Futurity as a Marketing Content Specialist and help bring our brand and strategy to life through clear, engaging and compliant content.

You will create high-quality content across digital, print and campaigns while translating complex product information into simple, compelling messaging.

You will be responsible for driving brand awareness, customer engagement, and measurable impact across both Financial Adviser and direct-to-customer segments.

Key responsibilities:

  • Develop and execute a content strategy aligned to marketing and organisational objectives.
  • Create engaging content for website, social media, EDMs, sales materials, product brochures, case studies and testimonials.
  • Translate complex products, research and business information into clear, accessible and audience-appropriate messaging.
  • Partner with internal stakeholders to deliver campaigns that drive acquisition, engagement, and retention.
  • Develop white-label newsletter content for financial advisers.
  • Ensure all content aligns with brand guidelines, regulatory requirements, and governance standards.
  • Contribute to continuous improvement of content quality, consistency and effectiveness.
  • Manage content calendars and workflows to ensure timely and coordinated delivery.
  • Support key initiatives including product launches, campaigns, and thought leadership.

What you will bring to the position:

  • Bachelor’s degree in business administration, or Marketing,
  • 8+ years’ experience in content writing, content marketing, editorial or communications roles.
  • Demonstrated experience writing across multiple channels, including B2B content, web, EDMs, social media, brochures, case studies, sales presentations and internal communications.
  • Strong experience within financial services, with a clear understanding of compliance, regulation and audience sensitivities.

Competencies:

  • Strong writer and storyteller with the ability to translate and simplify complex information into clear engaging, compliant content.
  • Proven experience in content development within a marketing or communications function.
  • Strong understanding of digital channels, SEO principles, and content optimisation.
  • Highly developed stakeholder management skills, with the ability to collaborate across teams.
  • Attention to detail and a focus on delivering content that drives measurable outcomes.
  • Strong interpersonal, communication skills (written and verbal).
  • Highly organised with strong time management skills, and the ability to prioritise work appropriately to successfully manage competing priorities and deadlines.
  • Excellent computer skills, including the Microsoft Office Suite (Outlook, Word, PowerPoint, and Excel).



What we have to offer:

Futurity Investment Group is committed to fostering a positive and collaborative workplace culture, with a strong focus on employee wellbeing, engagement and flexible ways of working to support work-life balance.

At the heart of our success is a high-performing, people-first culture. We embrace diversity and inclusion as essential to building strong teams and achieving great outcomes and are committed to attracting and retaining talent from all backgrounds.

Some of our perks include:

  • Hybrid working model (balance home + office).
  • Purpose-led: member value at the centre of everything we do.
  • 7hr working days.
  • Progressive employee benefits.
  • Supportive team + genuine growth opportunities.

Related keywords

Content MarketingFinancial ServicesEDMsSocial MediaWhite-label ContentCase StudiesThought LeadershipBrand GuidelinesGovernance StandardsContent CalendarsB2BSEOMicrosoft WordMicrosoft PowerPointMicrosoft Excel

About Futurity Investment Group

LinkedInVisit site

Australia’s leading provider of tax-effective education saving products.

Industry
Financial Services
Company size
51-200 employees
Founded
1974
Headquarters
Melbourne, Victoria
LinkedIn followers
1,347

Futurity is an independent and mutually structured financial institution and Australia’s leading issuer of tax-effective, life-event Education Bonds. With 46,000 members and more than $1.002 billion in Funds under Management, Futurity has been supporting Australians to save for education costs since 1974. To date, Futurity have supported the education journey of more than 576,600 beneficiaries and returned over A$3.9 billion in educations benefits. Planning for your family’s education is a big responsibility. We are here to make that important task a little easier. In addition, we advocate for quality education that is affordable, accessible and inclusive and support philanthropic endeavours that enable education pathways for people experiencing disadvantage.

Offices: Level 15, 333 Collins Street, Melbourne, Victoria 3000, AU

Education BondInvestmentsFinancial servicesEducationAdvocacy
View all jobs at Futurity Investment Group

About Futurity Investment Group

LinkedInVisit site

Australia’s leading provider of tax-effective education saving products.

Industry
Financial Services
Company size
51-200 employees
Founded
1974
Headquarters
Melbourne, Victoria
LinkedIn followers
1,347

Futurity is an independent and mutually structured financial institution and Australia’s leading issuer of tax-effective, life-event Education Bonds. With 46,000 members and more than $1.002 billion in Funds under Management, Futurity has been supporting Australians to save for education costs since 1974. To date, Futurity have supported the education journey of more than 576,600 beneficiaries and returned over A$3.9 billion in educations benefits. Planning for your family’s education is a big responsibility. We are here to make that important task a little easier. In addition, we advocate for quality education that is affordable, accessible and inclusive and support philanthropic endeavours that enable education pathways for people experiencing disadvantage.

Offices: Level 15, 333 Collins Street, Melbourne, Victoria 3000, AU

Education BondInvestmentsFinancial servicesEducationAdvocacy
View all jobs at Futurity Investment Group

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