Social Media Content Creator (UGC/Baby food brand) (Part time)
United States · Remote Solely
Mid level
Title: Social Media Content Creator (UGC/Baby food brand) (Part time) Location: Remote (candidates must be located in the United States) Company: Fortune 100 Food & Beverage Manufacturing (FuseGlobal has worked with this…
Skills: Content creation, Social media management, Video editing, Adobe Photoshop, Illustrator
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HR Coordinator – Learning & Capability Development
St. Louis, Missouri, United States · Hybrid
Mid level
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The role involves creating engaging video and static content for TikTok and Instagram to build brand community and trust. Responsibilities include social listening, end-to-end content production, on-camera performance, and analyzing performance metrics to optimize growth.
Requirements
Candidates should have 2-3 years of experience in content creation or social media management with proficiency in design and video editing tools. A bachelor's degree is preferred, along with strong communication skills and the ability to manage multiple projects independently.
Full job description
Title: Social Media Content Creator (UGC/Baby food brand) (Part time) Location: Remote (candidates must be located in the United States) Company: Fortune 100 Food & Beverage Manufacturing (FuseGlobal has worked with this company for 20 years) Initial term: 12 months (position expected to run longer) Schedule: Mon-Fri 9-4; 25 hours per week; travel up to 20% (once per quarter)
About This Role:
Bring baby feeding journeys to life through scroll-stopping content that parents trust.
We’re looking for a motivated, self-starting content creator with a passion for producing engaging video and static content across platforms like TikTok and Instagram for a leading baby food brand. The ideal candidate is comfortable on camera, understands parent and caregiver mindsets, and can bring infant nutrition to life through relatable, trustworthy, and thumb-stopping content. From showcasing age-appropriate feeding moments to creating educational, feel-good storytelling, you’ll help connect with millennial and Gen Z parents to build confidence, community, and brand love.
What You'll Do:
Social Listening: Perform social listening across channels to identify relevant trends and opportunities for content to drive engagement and relevancy.
Develop and Pitch Creative Ideas: Generate and present innovative social concepts and recipes for both static design and lo-fi lifestyle video content to be published on TikTok and Instagram, that ladder to the brand’s strategy.
End-to-End Content Creation: Design, produce, edit, and write post copy for all social content across TikTok and Instagram. Some content will be adapted for use in paid media campaigns, so an understanding of creative best practices for paid social is a plus.
Perform On-Camera: Serve as on-camera talent as needed, bringing energy and engagement to each piece of content.
Analyze and Optimize Performance: Track content performance metrics and share continuous optimization strategies to drive growth in engagements, reach, followers, etc.
Trend-Savvy: Keep up to date with the latest trends and formats in short-form content to maintain relevance and audience appeal.
Collaboration: Bring social-led ideas and continuously collaborate closely with the social media strategist and community manager on execution.
What You Bring:
Bachelor’s Degree preferred, not required.
Minimum of 2-3 years’ experience in content creation and/or social media management representing a brand or organization.
Strong content creation skills that are distinctive and reflect the brand’s strategy and voice.
Demonstrated ability to think creatively and have a strong understanding of culture.
Proficiency with Adobe Photoshop, Illustrator, Canva Pro, InShot, CapCut, social media platforms – Instagram, TikTok and video editing knowledge required.
Exceptional understanding of the social media landscape, including Instagram and TikTok.
Ability to synthesize data to identify insights to inform creative content and opportunities.
Exceptional communication (written and oral) skills.
Experience successfully managing multiple projects simultaneously, self direction, and collaborating successfully with multiple stakeholders and teams.
Bonus Points:
Experience using social listening and publishing tools.
Previous experience working with large brands and partner agencies.
Familiarity with paid social media content formats and performance metrics.
Compensation & Benefits:
Up to $40.00 per hour + Overtime
Dental insurance
Vision insurance
401(k)
Disability insurance
About FuseGlobal: FuseGlobal is a partnership of people and brand-leading companies, working together to make things run better. For 25 years we have brought functionality to complex business and production processes and supply chains, resulting in enterprises that run smarter and more sustainably. Interested in digital manufacturing, industrial engineering, supply chain management, all-things tech, and energy & the environment? This is where we live. Engage with us!
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Related keywords
Social Media Content CreatorBaby FoodTikTokInstagramContent CreationVideo EditingAdobe PhotoshopIllustratorCanva ProInShotCapCutSocial ListeningPaid SocialMillennialGen ZBrand Strategy
FUSE is a highly skilled team of innovators, recognized for its collaborative approach and world-class practices in delivering turnkey business and property solutions—setting new benchmarks in excellence, creativity, sustainability, and lasting impact.
FUSE is a highly skilled team of innovators, recognized for its collaborative approach and world-class practices in delivering turnkey business and property solutions—setting new benchmarks in excellence, creativity, sustainability, and lasting impact.