Description The Digital Marketing Associate will play an integral role in building Diversified Power’s digital marketing capabilities across all product lines. This role will report to the President with a focus on digit…
Skills: Content Creation, Web Design, Web Development, CRO, SEO
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Full-time
bachelor degree
Posted 53d ago
~40 hrs/week
Responsibilities
The role focuses on building digital marketing capabilities through content management, creation, and the execution of ratings and reviews campaigns. It involves performing SEO, web design, and managing social media campaigns to improve digital presence and consumer engagement.
Requirements
A bachelor's degree or equivalent experience is required, with a preference for 2 years of experience in omni-digital marketing and content management. Proficiency in SEO platforms, WordPress, social media platforms, and Microsoft Office is highly desired.
Full job description
Description
The Digital Marketing Associate will play an integral role in building Diversified Power’s digital marketing capabilities across all product lines. This role will report to the President with a focus on digital content management, creation, and including ratings and reviews campaigns. This role has the opportunity to expand its scope to include social media management.
Essential Duties and Responsibilities
Maintenance and Content Creation
Lead enhanced content creation for existing items.
Perform web design, web development, CRO and SEO.
Execute product sampling programs for existing items.
Coordinate with customer service team to ensure questions and reviews are getting timely responses.
Deliver monthly reporting on status of new review programs, commonly seen consumer concerns or complaints, and general insights to be shared with the product development organization.
Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information.
Work with eCommerce sales teams to implement, track, and report on digital marketing programs.
Work to manage social media campaigns including social post reviews and approvals.
Perform other related tasks as required.
Requirements
A bachelor’s degree from an accredited institution or equivalent experience
2 Years of experience handling elements of content and omni digital marketing campaigns preferred.
Experience working with SEO platforms, WordPress, and other related platforms preferred.
Proficiency in social platforms such as Facebook, Instagram, TikTok, and Pinterest preferred.
Excellent consulting, writing, editing (photo/video/text), presentation and communication skills.
Enthusiasm and willingness to learn with an interest in eCommerce and/or Digital Marketing
Strong interpersonal skills, team player, detail oriented, and organized.
Ability to prioritize assignments to anticipate and meet multiple deadlines.
Proficient in Excel, and skilled in the use of Microsoft office software including Word, PowerPoint, and Outlook.
Must reside in Tri-Cities TN.
Related keywords
Digital MarketingSEOCROWordPressFacebookInstagramTikTokPinteresteCommerceContent ManagementWeb DevelopmentSocial Media MarketingMicrosoft ExcelMicrosoft PowerPointMicrosoft WordMicrosoft Outlook
Appliances, Electrical, and Electronics Manufacturing
Company size
11-50 employees
Founded
2016
Headquarters
Piney Flats, TN
LinkedIn followers
288
We are Diversified Power International (DPI), an electronic manufacturing company providing a range of services for our clients. We are committed to innovation and quality, and a trusted partner for your electronic manufacturing needs.
Headquartered in Piney Flats, TN, we develop solutions in house. Quality control is important at DPI, and we conduct rigorous testing and inspection procedures to ensure the highest product standards. We are compliant with ISO 9001:2015, IPC-A-610 Rev E quality assurance standards, as well as RoHS | FCC
Parts A & B product conformance standards
Offices: 414 Century Ct, Piney Flats, TN 37686, US
Appliances, Electrical, and Electronics Manufacturing
Company size
11-50 employees
Founded
2016
Headquarters
Piney Flats, TN
LinkedIn followers
288
We are Diversified Power International (DPI), an electronic manufacturing company providing a range of services for our clients. We are committed to innovation and quality, and a trusted partner for your electronic manufacturing needs.
Headquartered in Piney Flats, TN, we develop solutions in house. Quality control is important at DPI, and we conduct rigorous testing and inspection procedures to ensure the highest product standards. We are compliant with ISO 9001:2015, IPC-A-610 Rev E quality assurance standards, as well as RoHS | FCC
Parts A & B product conformance standards
Offices: 414 Century Ct, Piney Flats, TN 37686, US