Regional Sales Manager – Hospitality (Central Region)

Position Summary

The Regional Sales Manager – Hospitality is responsible for driving sales growth across a multi-state territory by developing strategic relationships with casinos, convention hotels, resort properties, hospitality management companies, and national hotel brands.

This role focuses on identifying and converting large-scale opportunities through a consultative sales approach centered on operational solutions, food safety workflows, sanitation programs, and hospitality-focused product categories. The Regional Sales Manager serves as the primary field representative for the territory and is expected to develop long-term relationships with key decision makers while executing national hospitality growth initiatives.

Primary Responsibilities

Territory Development

• Develop and execute a strategic territory plan across assigned states. 
• Prioritize high-value hospitality opportunities including casinos, convention hotels, resorts, and hospitality management companies. 
• Maintain a robust pipeline of opportunities and projects within Salesforce CRM. 

Account Management

• Build relationships with Executive Chefs, Directors of Food & Beverage, Executive Stewards, Procurement Leaders, General Managers, and Corporate Hospitality Executives. 
• Identify opportunities for operational standardization and multi-property implementation. 
• Support pilot programs and property-level conversions that can scale across larger portfolios. 

Business Development

• Prospect and secure new business opportunities within targeted hospitality segments. 
• Conduct on-site property evaluations and operational walkthroughs. 
• Present solutions that improve food safety, sanitation, stewarding efficiency, food storage organization, and hospitality operations. 

Strategic Execution

• Partner with distributors, manufacturer representatives, and internal stakeholders to execute growth initiatives. 
• Support national account strategies and regional implementation efforts. 
• Collaborate with hospitality management companies and brand organizations to expand successful programs across multiple locations. 

Reporting & CRM Management

• Maintain accurate opportunity tracking and forecasting within Salesforce. 
• Provide regular updates regarding pipeline activity, key projects, and strategic account development. 
• Utilize CRM data to support territory planning and business reviews. 

Preferred Qualifications

• 5+ years of B2B sales experience. 
• Hospitality, foodservice, gaming, hotel, resort, or restaurant industry experience preferred. 
• Experience managing large geographic territories. 
• Strong presentation and relationship-building skills. 
• Comfortable working independently with a high level of autonomy. 
• Proficient with Salesforce CRM, Microsoft Excel, and Microsoft Office Suite. 
• Willingness to travel regularly throughout assigned territory. 

Success Profile

The ideal candidate is:

• Self-motivated and highly organized. 
• Comfortable managing a large territory independently. 
• Skilled at building executive-level relationships. 
• Strategic in pursuing large opportunities while maintaining pipeline discipline. 
• Collaborative and willing to work across teams, distributors, and national account initiatives. 
• Excited by the challenge of developing new business within complex hospitality environments. 

Key Target Segments

• Casinos (Tribal and Commercial Gaming) 
• Convention Hotels 
• Resort Properties 
• Hospitality Management Companies 
• National Hotel Brands 
• Large Banquet & Catering Operations

Why CFS Brands

CFS Brands is a leading provider of innovative, high-quality foodservice and retail solutions. We combine operational expertise, a broad product portfolio, and customer-centric thinking to help our partners succeed. This role offers the opportunity to make a real impact, shape strategy, and grow alongside a respected and entrepreneurial organization.

Benefits include:

• Medical Insurance, Dental and Vision
• Health Savings Account (HSA)
• 401(k) matching
• Employment Assistance Program
• Paid Time Off
• Employee Discount

CFS Brands:

Headquarters located in Oklahoma City, Oklahoma, CFS BRANDS is a market-leading designer, manufacturer and distributor of commercial foodservice, healthcare, and industrial hygiene products.

CFS BRANDS has maintained its industry-leading position and consistent growth with a strong focus on customer support and satisfaction, product variety and availability, and a unique ability to be a “one-stop shop” solution for a wide range of organizations. CFS BRANDS enjoys this competitive market advantage through its extensive network of brands and global manufacturing and distribution facilities.

CFS BRANDS’s core products include dinnerware, drinkware, professional cookware, industrial hygiene products brushes and cleaning tools, dispensing systems, and healthcare meal service equipment. These products are provided through major distributors customers across the country.

CFS BRANDS became a portfolio company of The Jordan Company (“TJC”), a private equity firm, in 2018. More information on CFS BRANDS can be found at www.cfsbrands.com.

CFS Brands is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age or veteran status. This employer participates in E-Verify. The employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS) with information from each new employee’s I-9 to confirm work authorization.