Bengaluru, Karnataka, India · On-site
About We're building the future of storytelling and video editing. We're a small team that moves fast and builds things we're proud of. We care obsessively about taste: in design, in product, in every word. We're solving…
Skills: Copywriting, Content strategy, Social media management, Brand voice development, Ghostwriting
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You will be responsible for crafting and evolving the brand voice across all channels including social media, email, web, and product copy. This role involves working closely with founders and the growth team to create high-impact content that drives acquisition and retention.
The ideal candidate is a prolific writer who is deeply familiar with online culture and platform-specific content strategies. You must be AI-native, capable of adapting voices for ghostwriting, and possess a strong understanding of the marketing funnel.
We're building the future of storytelling and video editing.
We're a small team that moves fast and builds things we're proud of.
We care obsessively about taste: in design, in product, in every word.
We're solving these hard problems.
We're backed by a Tier-1 global fund, YC, and founders of billion dollar companies.
We're hiring a Writer to express and evolve Cardboard’s brand.
Write. A lot. Captions for every social channel. Blogs. The newsletter. Lifecycle emails. Website copy that ranks in search and shows up in AI answers. Refine/write drafts for Linkedin, X (formerly Twitter), Substack, and Ads - think in hooks and CTAs. Product microcopy. Update announcements. Reports and case studies. If it has a sentence/word on it, it's yours.
Create well researched thoughtful content and then scale it to post across all our socials channels.
Work closely with founders, growth, and media team. Shape Cardboard’s voice and carry that voice across social, email, web, product, and launches.
Live inside customer calls, Slack, support tickets, social media comments and timelines. The phrases customers use and the questions they ask are your raw material.
You already write, on your own, without anyone asking. We'll look at what you've written before we look at your qualifications/resume.
You have taste. You're terminally online. You know why one creator's caption works and another doesn't, and you can articulate it well.
You think in outcomes and understand the funnel - acquire, activate, convert, and retain. Every piece of writing has a job/goal, and you grade yourself on whether the job got done.
You are terminally online, and just understand the banter that goes online.
You understand what works on each platform - X, LinkedIn, Instagram, YouTube, Reddit. You know the same idea needs to be written differently for each one.
You are flexible and adaptable and hence ghostwrite well. You can adapt someone’s voice and have it come out better than they would have written it.
You're AI-native. Claude and other AI friends are your drafting partners, but you have a strong eye for an AI output - when it’s good and when it's slop.
We're building the tool we wished we had. You should also feel that.
Competitive salary and founding team equity.
Unlimited PTOs
Unlimited tokens. Use whatever you want, as much as you want.
A healthy budget for tools, and anything you need to do your best work.
Creative control over every word the world reads about Cardboard.
Founders who value the brand as a moat.
Weekly team dinners, sport matches, and outings ✨
The AI powered video editor that runs in your browser
Cardboard is an agentic video editor for growth/marketing teams and serious creators who need to ship videos consistently. Instead of agencies, long timelines, and infinite review cycles, teams give cardboard a footage + a goal (“3 variants”, “30s hook”, “testimonials”) to get a strong first cut in minutes on which they can iterate quickly.
Offices: San Francisco, CA 94107, US
View all jobs at CardboardThe AI powered video editor that runs in your browser
Cardboard is an agentic video editor for growth/marketing teams and serious creators who need to ship videos consistently. Instead of agencies, long timelines, and infinite review cycles, teams give cardboard a footage + a goal (“3 variants”, “30s hook”, “testimonials”) to get a strong first cut in minutes on which they can iterate quickly.
Offices: San Francisco, CA 94107, US
View all jobs at Cardboard