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Senior Marketing Manager

Stockholm, Sweden · On-site

Senior

About the position Do you want a role where you can make a real impact on growth, brand, and business performance? We are looking for a Senior Marketing Manager to join Aloi, where you will play a key role at the interse…

Skills: Marketing Strategy, Brand Positioning, Demand Generation, Digital Marketing, Content Development

Aloi logo

Senior Marketing Manager

Aloi

Stockholm, Sweden • On-site

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Senior

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  • Full-time
  • Pension, Equity Program, Healthcare Benefits
  • Posted 1d ago
  • ~40 hrs/week

Responsibilities

Lead and execute the marketing strategy to drive growth, brand positioning, and demand generation across various channels. Collaborate with product and sales teams to support go-to-market initiatives and investor communications.

Requirements

Requires a strategic yet hands-on professional with experience in GTM strategies, budget responsibility, and brand building. Must be fluent in English and comfortable working within a matrix organization.

Full job description

About the position

Do you want a role where you can make a real impact on growth, brand, and business performance? We are looking for a Senior Marketing Manager to join Aloi, where you will play a key role at the intersection of business, marketing, and execution. You will operate in an environment where company-level commercial priorities meet the wider strategic direction of the group and where your work will influence both.

About us

Aloi was founded on a simple belief: the next era of legal advice will be powered not only by individual expertise, but by the full experience of the institution.

Legal teams already hold a powerful data edge, what has been negotiated, approved, signed, and learned across thousands of matters. Aloi makes that knowledge usable in daily work by bringing the most relevant evidence, risks, and mitigations directly into drafting and negotiation workflows.

Our mission is to help legal teams make decisions that are informed, defensible, and risk-aware, while preserving the standards, judgement, and trust that define the legal profession.

About the role

Lead and execute Aloi’s marketing strategy to support growth, brand positioning, and commercial objectives. Shape the company’s brand, messaging, PR, and thought leadership while building visibility among customers, partners, investors, and industry stakeholders.

Drive demand generation and digital marketing across owned, earned, and paid channels, using data and analytics to optimize performance. Develop compelling content and events that engage prospects, customers, and the broader legal and technology community.

Collaborate closely with product, sales, and leadership teams to support go-to-market initiatives, fundraising activities, and investor communications. Over time, build and lead a high-performing marketing function that strengthens both customer acquisition and employer branding.

About you

You are both strategic and hands-on, and you thrive in a role where you set direction while also driving execution and follow-up. You have a strong business focus and are used to connecting marketing initiatives to concrete results. You collaborate easily across functions and navigate confidently in a matrix organization. At the same time, you are curious about new ways of working and technologies, such as AI, and see opportunities to develop both ways of working and the customer experience.

We believe you have:

  • Experience driving marketing initiatives together with specialist teams

  • Experience with budget responsibility and project management

  • Experience with go-to-market strategies

  • Experience in both marketing communication, investor meetings and brand building

  • Fluency in English, both spoken and written

Practicalities

Form of employment: Full time

Location: Central Stockholm

Salary: Competitive salary, pension, equity program and healthcare benefits

Related keywords

Marketing StrategyBrand PositioningDemand GenerationDigital MarketingPRThought LeadershipGo-To-MarketInvestor RelationsAILegal TechContent MarketingData AnalyticsEmployer BrandingCustomer AcquisitionMatrix Organization

About Aloi

LinkedInVisit site

Bridging Financial Inclusion | Empowering Entrepreneurs | Aloi: Fintech company

Industry
Financial Services
Company size
11-50 employees
Headquarters
Kathmandu
LinkedIn followers
2,981

Aloi is enabling climate financing for grassroots entrepreneurs through real-time loan journey insights. Our cashless-financing platform offers 3 features to track a full loan cycle for informal sector business loans: monitor loan usage, loan repayments, and payments. Our platform connects small business owners, banks, vendors, and funders in a digital financial system. We focus on improving the financial health and inclusion of micro-entrepreneurs. We are headquartered in Singapore, operating in Nepal, and expanding to Indonesia next year.

Offices: Kathmandu, NP · Singapore, SG

GreenTechFinTechFinancial Services
View all jobs at Aloi

About Aloi

LinkedInVisit site

Bridging Financial Inclusion | Empowering Entrepreneurs | Aloi: Fintech company

Industry
Financial Services
Company size
11-50 employees
Headquarters
Kathmandu
LinkedIn followers
2,981

Aloi is enabling climate financing for grassroots entrepreneurs through real-time loan journey insights. Our cashless-financing platform offers 3 features to track a full loan cycle for informal sector business loans: monitor loan usage, loan repayments, and payments. Our platform connects small business owners, banks, vendors, and funders in a digital financial system. We focus on improving the financial health and inclusion of micro-entrepreneurs. We are headquartered in Singapore, operating in Nepal, and expanding to Indonesia next year.

Offices: Kathmandu, NP · Singapore, SG

GreenTechFinTechFinancial Services
View all jobs at Aloi

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