Tracy E.
Founder & CEO | Ex-Google GM, UX, PM, TL, Engineering Manager & Area 120 Startup Founder (AI, Commerce & Equity Eng) | Patented Co-Inventor | 0→1 Product Builder | Problem Solver & Researcher | STEM & Design Educator
Updated 8 months ago
27+
Years Experience
19
Roles
26
Skills
4
Education
About
I lead with product strategy, design and research with empathy, engineer with precision—and bring all into harmony to build transformational, human-centered products. I design for transformation, and I can build it myself. With over 25 years of experience, I wear many hats: startup founder, human-centered product designer, GM, product manager, engineer, researcher, educator, creative problem solver, and patented co-inventor. My journey spans designing and engineering solutions that help people and organizations meet their needs—creating innovative products across industries like beauty, health and wellness, education, news, and Search; leading cross-functional teams; and crafting equitable, human-centered experiences with a recent focus on AI, commerce, and human life. I hold an MS in Human-Computer Interaction, a discipline blending formal sciences (like computer science and statistics); applied sciences (like design and engineering); UX, human-factors science and engineering; research; business and management practices (like product management and marketing); and social sciences (like psychology, sociology, and anthropology). I’ve taught design and coding at the collegiate level, and taught at the graduate level how to integrate technology and multimedia in classrooms. I also hold an MFA in Web Design & New Media, focused on physical and digital design, web development, UX and human-centered design, digital photography, graphic design, video production, drawing, motion and animation, audio production, printmaking, and art. My BS in Education focused on life sciences and chemistry, with experience teaching secondary science. My certifications in business design, innovation, Design Thinking, and Jungian Psychology—combined with experience teaching, coaching, and mentoring founders, designers, students, tech professionals, and educators—further deepen my multidisciplinary expertise. These experiences and credentials enable me to work seamlessly at the intersection of equitable, human-centered product and software design, life and human design, AI, research and innovation, business strategy, education, product development, and entrepreneurship. I’m passionate about leading 0-to-1 initiatives as well as executing tactical solutions—thriving in ambiguous and nascent spaces while also excelling in the design and development of mature products. I prioritize people-centered design and development to create impactful solutions that meet the needs of every life I design, design for, and serve. Let’s connect if our missions align or our work resonates.
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Experience (19 roles)
Founder and CEO
CurrentStealth AI Startup · Full-time
8 roles · Sep 2019 - Apr 2024
Product Design Lead - AI (Artificial Intelligence)
July 2023 - April 2024 Product Design - Project Lead Area & Team: Core - AI (Artificial Intelligence) Projects: Novel AI July 2022 - July 2023 Product Design Lead Area & Team: Shopping & Retail Ads: Product Inclusion & Equity | Consumer & Growth Projects: AR (Augmented Reality), Co-Inventor on a Be...
Founder and GM - Google Labs
Team: Curated Shopping, an Area 120 Startup in Google Labs. Successfully funded $X Million and founded Curated Shopping, an Area 120 Startup focused on personalization, AI (artificial intelligence), and ML (machine learning). Skills: Social Influence · Design Leadership · Presentations · Emerging ...
Head of Product - Google Labs
Team: Curated Shopping, an Area 120 Startup in Google Labs focused on personalization, AI (artificial intelligence), and ML (machine learning). Skills: Artificial Intelligence (AI) · Product Management · Business Strategy · Product Vision · Stakeholder Engagement · Team Leadership
Head of Product Design & Research - Google Labs
Team: Curated Shopping, an Area 120 Startup in Google Labs focused on personalization, AI (artificial intelligence), and ML (machine learning). Skills: Design Leadership · Design Research · Design Thinking · Product Design · Product Vision · Rapid Prototyping · Storytelling with Data · Strategy · UX...
Engineering Manager and TL (Technical Lead) - Google Labs
Team: Curated Shopping, an Area 120 Startup in Google Labs focused on personalization, AI (artificial intelligence), and ML (machine learning). Skills: Presentations · Strategy Alignment · Emerging Technologies · Communication · Strategic Planning · Teamwork · Build Strong Relationships · Strategy ·...
Product Design Lead - Google Labs
Apr 2021 - July 2022 Product Design Lead Area: Area 120 Projects: Search and Commerce focused shopping guides and review product (acquired). Curated Shopping product focused on personalization, AI (artificial intelligence), and ML (machine learning). Nov 2020 - July 2022 Product Design Lead Area: ...
Founder in Residence Product Manager - Google Labs
Area: Area 120 Skills: Social Influence · Design Leadership · Presentations · Strategy Alignment · Emerging Technologies · Communication · Strategic Planning · Entrepreneurship · Competitive Analysis · Creative Design · User Experience · New Business Development · Product Management · Build Strong R...
Product Design - Project Lead - Google Search
Google Search (News & Google News) 20% work in partnership with the Google News Initiative for Publisher Diversity initiatives
Founder and CPO
Founded a purpose-driven tech and design startup focused on creating digital and physical products that center the needs of women, with a strong emphasis on empowering women of color. Taught Design Thinking principles and product development practices to founders and aspiring entrepreneurs, small b...
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Education (4)
Howard University
DePaul University
Grade: Magna Cum Laude - All As and one A- (that damn A-) Activities and societies: Upsilon Pi Epsilon (International Honor Society for the Computing and Information Disciplines) - Recognizes high scholarship and outstanding talent in the field of computing science. This interdisciplinary master’s degree combines methods from computer science (programming & scripting), UX & graphic design, and social sciences—including psychology, sociology, and anthropology—to equip me with the skills to understand people’s behaviors, goals and challenges. The focus on social sciences offers insights into human behavior, social interactions, and cultural dynamics, shaping how people engage with technology. All enable me to design and build products that meet human needs by leveraging product management, UX design, research, & engineering skills. I also learned to plan & conduct ethical research using appropriate data collection methods and analyzing data with qualitative, quantitative or mixed-methods approaches. Finally, the program emphasized evaluating products and outcomes, exploratory UX research, IA, interaction design, prototype development, and product management as a strategic function that bridges user needs, Design Thinking, and technical execution. Skills: Human Computer Interaction · Product Design · UX Design · Interaction Design · User Interface Design · Web Design · Mobile Design · UX Research · Qualitative & Quantitative Research Methodologies · Social Science · Digital Product Development · Computer Science · Front-End Development · Back-End Web Development · Scripting · Prototyping
Grambling State University
Activities and societies: Delta Sigma Theta Sorority Inc. (Delta Iota Chapter), Louisiana Alliance for Minority Participation, and Grambling Student Mentorship Program (Mentor)
Skills (26)
Certifications (18)▼
From Ideas to Action Certificate
IDEO U
Unlocking Creativity Certificate
IDEO U
Human-Centered Service Design Certificate
IDEO U
Foundations of Jungian Psychology - Theory and Practice - Continuing Education Certificate
C.G. Jung Institute of New England
Storytelling for Influence Certificate
IDEO U
Leading Complex Projects Certificate
IDEO U
Innovating with Data Certificate
IDEO U
Advanced Design Thinking Certificate
IDEO U
Insights for Innovation Certificate
IDEO U
Communicating for Impact Certificate
IDEO U
Human-Centered Insights Certificate
IDEO U
Business Innovation Certificate
IDEO U
Impactful Presentations Certificate
IDEO U
Foundations in Design Thinking Certificate
IDEO U
Cultivating Creative Collaboration Certificate
IDEO U
Prototyping for Digital Experiences Certificate
IDEO U
Designing a Business Certificate
IDEO U
Designing Strategy Certificate
IDEO U
Volunteer Experience (2)▼
Member
Sisters' Circle of Greater Kansas City
Jan 2019 · 1 mo
Member
CurrentDelta Sigma Theta Sorority, Inc.
Mar 2002 - Present · 23 yrs 5 mos
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