Territory Manager - Sales (Retail)

The Territory Manager – Sales (Retail) will lead NEDS' B2C sales efforts throughout the Delhi NCR region. Reporting to the Trade Sales head, you will develop and execute retail strategies, nurture a network of primary and secondary dealers, and ensure the company's electrical and digital solutions achieve market penetration and revenue goals.

Responsibilities

• Create and implement a territory sales plan aligned with corporate objectives.
• Identify, onboard, and manage primary and secondary retail partners.
• Achieve monthly and quarterly sales targets for the Delhi NCR B2C market.
• Conduct market analysis to spot trends, competitor activity, and growth opportunities.
• Lead promotional campaigns and product launches in retail outlets.
• Provide training and support to dealer sales teams on product features and selling techniques.
• Handle customer escalations and ensure high levels of satisfaction.
• Prepare and present regular sales performance reports and forecasts.
• Coordinate with supply chain and logistics to ensure product availability.
• Maintain compliance with company policies, pricing guidelines, and regulatory requirements.

Qualifications

• MBA or a technical degree (Engineering/Electrical) from a recognized institution.
• Minimum 5 years of B2C retail sales experience, preferably in electrical or digital products.
• Proven track record in primary and secondary sales channel management.
• Exceptional convincing and negotiation skills.
• Highly adaptive with a proactive, initiative‑driven mindset.
• Strong communication and interpersonal abilities.
• Ability to travel extensively across Delhi NCR.
• Proficiency in CRM and sales analytics tools.
• Knowledge of the Indian retail landscape and consumer behavior.
• Result‑oriented with a focus on achieving and exceeding targets.