Scripps is looking for a visionary Director, Brand Creative Strategy to oversee brand creative and operations across all Scripps networks and platforms, developing cohesive brand identify and innovative storytelling approaches that modernize how Ad Sales communicates creative strategy to the marketplace while building cross-functional partnerships to streamline workflows and enhance organizational efficiency.

WHAT YOU'LL DO:

• Partner directly with vice president, integrated marketing and sales client solutions to develop and evolve the Scripps Ad Sales brand identity, ensuring a cohesive narrative, brand positioning and visual storytelling across the enterprise.

• Lead brand partnerships and creative at scale to develop innovative opportunities for Scripps Ad Sales and our clients.

• Oversee the creative evolution of show materials, sales resources, and marketing assets in partnership with designated design support.

• Establish creative standards, templates, and best practices that improve how stories are told through presentations, collateral, digital and in real life (IRL) experiences, and client engagement materials.

• Serve as a strategic partner to Ad Sales Marketing leadership and key stakeholders across the business including Sales, Programming, Marketing, Design, Research, and Product teams.

• Build and optimize creative workflows, project intake processes, communication channels, and asset management systems.

WHAT YOU'LL NEED:

• BS/BA in related discipline preferred or equivalent years of experience

• Generally, 10+ years of experience in related field preferred

• Prior managerial experience preferred

WHAT YOU'LL BRING:

• Accomplished in building or evolving brands within media, entertainment, sports, digital, or advertising environments

• Strong understanding of go-to-market planning, brand development, and sales enablement

• Proven ability to manage projects and improve operational processes across multiple stakeholders

• Exceptional storytelling, presentation, and communication skills

• Experience working with creative teams, designers, and cross-functional partners

• Ability to think strategically while driving execution and delivering measurable business results

WHERE YOU'LL LIVE, WORK AND PLAY:

New York City is the epicenter of media, advertising, and creative innovation. As the nation's largest media market, NYC offers unparalleled opportunities to connect with industry leaders, attend world-class events, and stay at the forefront of trends shaping the future of entertainment and advertising. Beyond work, the city provides endless cultural experiences—from Broadway shows and world-renowned museums to diverse culinary scenes and vibrant neighborhoods. With excellent public transportation, iconic parks like Central Park and the High Line, and a dynamic energy that never stops, New York City is where ambition meets opportunity.

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COMPENSATION RANGE:

Annual Salary: $150,000.00 - 160000

 

Pursuant to state and local salary transparency laws, the salary range posted is specific to candidates who will perform this work in New York.

 

ADDITIONAL BENEFITS:

• A career path to grow your professional experiences

• Full medical, dental and vision benefits, as well as certain other health and wellness benefits

• Retirement savings plan with company match

• Other key company benefits include disability accident insurance, hospital indemnity, critical illness, life insurance, AD&D, ID protection, pet discount program, and employee assistance program. More details about timing and conditions of benefits eligibility and other plan terms and conditions will be provided upon hire.

If you are a current Scripps employee, please do not apply on this site. Please access our internal career site at Worklife > My Info > View Open Positions at Scripps.

SCRIPPS’ COMMITMENT TO A CULTURE THAT CREATES CONNECTION:

At Scripps, we are committed to a culture that reflects the audiences and communities we serve. We are intentional about creating an environment where employees, our audiences and other stakeholders feel valued and inspired to reach their full potential and create connections. To successfully deliver on this commitment, we must understand and reflect the values and perspectives those around us embody. That process begins by looking inward to build and celebrate a respectful workplace where everyone feels a sense of belonging and connection. By continuing to cultivate an environment where all employees have a fair chance to succeed, are included, valued, and seen, we will strengthen the connections that drive positive business impact and align with our core purpose. 

ABOUT SCRIPPS:

The E.W. Scripps Company (NASDAQ: SSP) is a diversified media company focused on creating connection. As one of the nation’s largest local TV broadcasters, Scripps serves communities with quality, objective local journalism and operates a portfolio of more than 60 stations in 40+ markets. Scripps reaches households across the U.S. with national news outlet Scripps News and popular entertainment brands ION, ION Plus, ION Mystery, Bounce, Grit and Laff. Scripps is the nation’s largest holder of broadcast spectrum. Scripps Sports serves professional and college sports leagues, conferences and teams with local market depth and national broadcast reach of up to 100% of TV households. Founded in 1878, Scripps is the steward of the Scripps National Spelling Bee and its longtime motto is: “Give light and the people will find their own way.”

As an equal employment opportunity employer, The E.W. Scripps Company and its affiliates do not discriminate in its employment decisions on the basis of race, sex, sexual orientation, transgender status, gender, color, religion, age, genetic information, medical condition, disability, marital status, citizenship or national origin, and military membership or veteran status, or on any other basis which would be in violation of any applicable federal, state or local law. Furthermore, the company will make reasonable accommodations for qualified individuals with known disabilities unless doing so would result in an undue hardship for the company.