Responsibilities:
Focus on product lifecycle management, including potential product analysis, new product development and launch, product VAVE, for both passenger car and commercial vehicles
The position should also look into data analysis management, including aftermarket car volume analysis, product line data management, sales data record analysis and other product related data management
With closely cooperation with sales, PM should drive and promote business performance of product line by offering competitive product, which could fulfill customer requirements and market needs
Identifying business opportunities and achieving incremental growth by new product launches, product range extensions or brand extensions
Implementing the brand and product strategy through market segmentation and proper brand/product positioning (features, functions, quality, packaging, etc.), creating unique selling points to different target groups, support for product price strategy
Coordinate global sourcing and identify supplier product quality level, from in-house plant product to 3rd-party purchasing part, to achieve a wide product line range, product salability and availability
Support for product training and product marketing activity
Other product related task