Nučice, Central Bohemian Region, Czechia · On-site
Senior$85K raised
Help turn market insight, brand strength and commercial strategy into measurable growth for Wyma across Europe and EMEA. We are looking for an experienced, commercially driven B2B marketer who combines strategic thinking…
Skills: B2B Marketing, Strategic Planning, Market Analysis, Lead Generation, Value Proposition Development
VACANCY Wyma NZ Permanent, Full Time Christchurch, New Zealand Mechanical Design Manager Global Focus Leading World Class Capital Equipment Design and Manufacturer Newly built World Class facility and Working Environment…
Skills: Mechanical Design, People Leadership, 2D/3D CAD, Engineering Analysis, Design for Manufacture
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Full-time
Competitive salary
Posted 5d ago
~40 hrs/week
Responsibilities
The specialist will analyze markets and competitors to develop territory growth plans and execute multichannel lead-generation campaigns. They will also manage regional brand activation, product launches, and provide sales teams with compelling commercial tools and content.
Requirements
Candidates must have at least eight years of international B2B marketing experience, preferably in industrial or engineering sectors. Strong analytical skills, proficiency in CRM and marketing automation tools, and the ability to work on-site in the Prague area are required.
Full job description
Help turn market insight, brand strength and commercial strategy into measurable growth for Wyma across Europe and EMEA.
We are looking for an experienced, commercially driven B2B marketer who combines strategic thinking with hands-on execution. Working closely with the Commercial Director and Territory Managers, you will identify market opportunities, help shape territory growth plans and translate them into focused lead-generation programmes, strong value propositions, sales tools, digital activities, product launches and trade shows.
This is a senior individual-contributor role within a small marketing setup. You will personally deliver high-value work, guide one junior marketing colleague and manage selected agencies and partners.
KEY RESPONSIBILITIES
Analyse markets, customers and competitors and translate insights into clear commercial priorities and territory growth plans.
Develop differentiated customer value propositions and positioning for Wyma's solutions and priority markets.
Create and execute multichannel lead-generation campaigns that strengthen customer engagement and contribute to qualified pipeline.
Equip Sales with compelling tools, content, customer cases and commercial stories for complex solution selling.
Translate Wyma's global brand strategy into relevant regional activation across Europe and EMEA.
Plan and deliver digital marketing, product launches, trade shows and customer communications.
Guide one junior marketing colleague and manage external agencies, budgets and delivery.
Measure performance against agreed commercial KPIs and continuously improve activities and investment.
ABOUT YOU
At least eight years of international B2B marketing experience, ideally in food processing, manufacturing, engineering, industrial technology or capital equipment.
A proven track record of translating market insights and marketing activities into measurable commercial results.
Strong analytical, strategic and commercial judgement, combined with a genuine hands-on mindset.
Experience working closely with Sales in complex, long-cycle solution environments.
Comfortable using CRM, marketing automation and digital platforms; HubSpot experience is an advantage.
Excellent English and willingness to travel across Europe and EMEA.
Based in the Prague area and comfortable working regularly from our Nučice office.
WHY JOIN WYMA?
Shape the EMEA commercial marketing agenda in direct partnership with senior commercial leadership.
Work internationally on meaningful customer, market and business challenges.
Combine strategic influence with the freedom and responsibility to execute.
Join a growing business where marketing is expected to make a measurable contribution to pipeline and growth.
Receive a competitive salary and benefits package.
If you are a commercially minded marketer who enjoys moving between market analysis, sales collaboration and hands-on delivery, we would like to hear from you.
Wyma designs, manufactures, distributes and services post-harvest vegetable and fruit handling equipment and solutions worldwide. At Wyma, we recognize that each customer has different needs, different produce varieties and different scales of operation. With a strong emphasis on collaboration, our team configures and tailors post-harvest solutions to match your specific conditions and requirements.
The Wyma team prides itself on offering full line solutions to customers. We focus on delivering customers a turn-key solution – it’s not just about individual pieces of equipment in the line, we provide integration equipment including support structures, conveyors, electrical integration and programming.
Wyma is an award-winning exporter with a reputation for operational excellence, quality and innovative product design and manufacturing processes. We aim to provide the best solution to minimize downtime, reduce waste and get the best from every harvest. With its headquarters in Canterbury, New Zealand, Wyma now has production facilities on three continents and sells equipment and line solutions in more than 90 global markets.
The team at Wyma understands what adds value to your business and – more importantly – what matters to your customers.
Offices: 928 Halswell Junction Road, Christchurch, Canterbury 8042, NZ · Prologis Park Prague Rudná, K Vypichu 502, Nučice, 252 16, CZ · 580 Doyles Road, PO Box 1158, Shepparton, Victoria 3630, AU · 1J Snetterton Park Harling Road, Snetterton, Norfolk, GB
Wyma designs, manufactures, distributes and services post-harvest vegetable and fruit handling equipment and solutions worldwide. At Wyma, we recognize that each customer has different needs, different produce varieties and different scales of operation. With a strong emphasis on collaboration, our team configures and tailors post-harvest solutions to match your specific conditions and requirements.
The Wyma team prides itself on offering full line solutions to customers. We focus on delivering customers a turn-key solution – it’s not just about individual pieces of equipment in the line, we provide integration equipment including support structures, conveyors, electrical integration and programming.
Wyma is an award-winning exporter with a reputation for operational excellence, quality and innovative product design and manufacturing processes. We aim to provide the best solution to minimize downtime, reduce waste and get the best from every harvest. With its headquarters in Canterbury, New Zealand, Wyma now has production facilities on three continents and sells equipment and line solutions in more than 90 global markets.
The team at Wyma understands what adds value to your business and – more importantly – what matters to your customers.
Offices: 928 Halswell Junction Road, Christchurch, Canterbury 8042, NZ · Prologis Park Prague Rudná, K Vypichu 502, Nučice, 252 16, CZ · 580 Doyles Road, PO Box 1158, Shepparton, Victoria 3630, AU · 1J Snetterton Park Harling Road, Snetterton, Norfolk, GB