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Jobs at Tovala (Now Hiring) — 5 open

Tovala logoTovala

Senior Director, Brand

Chicago, Illinois, United States · Hybrid

$180k–$250k/yr

Senior+$69M raised

We’re Tovala, a food-tech company reinventing home cooking to save consumers time. Through an innovative combination of hardware, software, and fresh food delivery, we make it incredibly simple for anyone to prepare and …

Skills: Brand Strategy, Product Marketing, Content Strategy, Social Media Management, Customer Insights

Tovala logoTovala

Customer Support Specialist

United States · Remote OK

Entry level$69M raised

We’re Tovala, a food-tech company reinventing home cooking to save consumers time. Through an innovative combination of hardware, software, and fresh food delivery, we make it incredibly simple for anyone to prepare and …

Skills: Written Communication, Empathy, Active Listening, Problem Solving, Computer Skills

Tovala logoTovala

Inventory Associate

West Valley City, Utah, United States · On-site

Entry level$69M raised

Position Summary: The Inventory Associate is on the Inventory team and is responsible for all inbound and outbound products that hit our facility. Day-to-day operations include ensuring that incoming food and non-food de…

Skills: Inventory Management, RF Scanning, Warehouse Management System, Forklift Operation, Cycle Counting

Tovala logoTovala

Assembler (Food Manufacturing)

West Valley City, Utah, United States · On-site

Entry level$69M raised

We’re Tovala, a food-tech company reinventing home cooking to save consumers time. Through an innovative combination of hardware, software, and fresh food delivery, we make it incredibly simple for anyone to prepare and …

Skills: Food Portioning, Packaging, Quality Inspection, Labeling, Basic Arithmetic

Tovala logoTovala

Sanitation Specialist

West Valley City, Utah, United States · On-site

Entry level$69M raised

Sanitation Workers will be responsible for cleaning and sanitizing all aspects of our food production facility and operation. This includes cleaning and sanitizing all production equipment, floors, surfaces, and walls wi…

Skills: Sanitization, Industrial Cleaning, Chemical Handling, Food Safety Compliance, Quality Documentation

Tovala logo

Senior Director, Brand

Tovala

Chicago, Illinois, United States • Hybrid

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  • $180k–$250k/yr
  • Full-time
  • Equity Package, Flexible Paid Time Off, Healthcare Coverage, 401k With Match, Free Tovala Smart Oven, Discounted Tovala Meals
  • Posted 1d ago
  • ~40 hrs/week

Responsibilities

The Senior Director of Brand will own brand strategy, product marketing, content, and customer insights while reporting to the CMO. They will lead the brand team and external agencies to ensure consistent positioning and high-quality creative execution across all channels.

Requirements

Candidates need 10+ years of brand experience in both CPG and DTC, including a track record of developing TV campaigns from scratch. A player-coach mentality and proficiency in consumer research and AI tools are required.

Full job description

We’re Tovala, a food-tech company reinventing home cooking to save consumers time. Through an innovative combination of hardware, software, and fresh food delivery, we make it incredibly simple for anyone to prepare and enjoy delicious, home-cooked meals without sacrificing time to do whatever matters to them. Through our superior technology, product experience and food quality, we have separated Tovala from the busy pack of other meal delivery businesses. In the process, we’ve amassed a loyal, rapidly growing following and our retention, product engagement and customer NPS are all best-in-class. We’ve raised over $100mm from great investors like Left Lane Capital, Origin Ventures, Y Combinator and Comcast Ventures and have invested strongly in building a unique culture that fosters growth, personal development and camaraderie.

The Role

You'll own brand strategy, product marketing, content and social, and customer insights. You'll partner closely with a creative director on execution, lead our external agency relationships, and serve as an active member of the Marketing Leadership Team — reporting directly to the CMO.



\nWhat You’ll Do:
  • Develop and evolve the Tovala brand positioning and messaging hierarchy Ensure the brand is distinctive, and clearly differentiated and consistent across channels. Act as the driver of the brand, from tone of voice to the definition of our target consumer.

  • Serve as brand steward and internal brand champion

  • Drive consumer insights and translate findings into clear strategic choices.

  • Own product marketing, keeping it tightly connected to Tovala's overall brand value proposition.

  • Drive creative execution with internal teams across all channels, partnering with channel owners and the Creative team to ensure high quality briefs and creative output and communications that drive consideration and purchase.

  • Manage agency relationships and lead agency reviews as needed.

  • Own Tovala's voice, editorial strategy, and presence across owned channels and influencers.

  • Lead and develop an existing brand team — setting direction, coaching on craft, and developing the next generation of marketers.

  • Be an active participant in the Marketing Leadership Team and contribute to company-wide marketing and business-building strategy.

Who You Are:
  • You have 10+ years of brand experience with both CPG and DTC experience.

  • You're a player-coach. You set creative and strategic direction but you're not afraid to execute — writing briefs, giving line-level feedback, and getting things done directly when that's what the moment calls for.

  • You have a genuine, confident creative point of view and you've developed TV campaigns from scratch through full execution that have driven business outcomes.

  • You have a solid, firsthand understanding of the interplay between brand and performance marketing and how the two coexist.

  • You're fluent in consumer research — working with experts translating insight into a clear strategic choices.

  • You question the status quo and have a track record of developing and implementing creative ideas that move business objectives forward.

  • You're deeply curious — about your customer, your category, and generally how processes and work product can always be improved.

  • You've led teams and invested in developing the people around you.

  • You have strong cross-functional instincts and a track record of partnering effectively with Growth, Product, and Design.

  • You actively use AI to further your work and are interested in what's possible.

Nice to Have:
  • Experience marketing a hardware, tech-integrated, or high-consideration consumer product.

  • Background in food, health, home, or kitchen categories.

  • Experience in a subscription or recurring-revenue business model.

  • Experience in a start up

\n
$180,000 - $250,000 a year
\n

Compensation & Benefits:

Tovala uses market data, geography, and placement of internal employees to determine salary. Additionally, we offer all employees real ownership in the company in the form of a competitive equity package.

- Flexible paid time off (with a minimum of 15 days off you are highly encouraged to take)

- Comprehensive healthcare coverage we really invest in

- 401k with match

- Free Tovala Smart Oven and discounted Tovala meals 

- Paid holidays and our winter holiday office shutdown where the offices and facilities close for a week around Christmas and New Years

- Various other perks - recognition programs, continued learning stipend, casual dress code, in-office coffee, snacks and drinks, and Tovala swag 

Our Values

> Put the Team First: We put what is best for the broader team ahead of what is best for ourselves or our immediate department.

> Get S#!t Done (Well): We celebrate people at all levels for delivering high impact work that expands the bounds of what we’re able to do.

> Connect the Dots: We engage with curiosity to learn how our work impacts others so that we can problem-solve holistically and work collaboratively.

> Be Direct: We share our perspective openly and directly, even when it feels difficult to do so.

> Embrace the Obstacles: We rise to meet challenges with a sense of urgency, resolve, and optimism.

> Champion the Customer: We consider and prioritize our customer in all of our decisions 

At Tovala we‘re committed to building a workplace that represents a variety of backgrounds, skills, and perspectives and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Everyone is welcome here!

Related keywords

Brand PositioningDTCCPGProduct MarketingConsumer InsightsMessaging HierarchyTV CampaignsSubscription ModelRecurring RevenueFood-TechHardware MarketingBrand StewardshipEditorial StrategyInfluencer MarketingPerformance MarketingAI

About Tovala

LinkedInVisit site

Food for every taste. Tech for every meal.

Industry
Food & Beverages
Company size
201-500 employees
Founded
2017
Headquarters
Chicago, IL
LinkedIn followers
6,899
Total funding
$69M

We're Tovala, a food-tech company completely reinventing how people eat & live. Through an innovative combination of hardware, software, and food creation, we give our customers a way to enjoy really good, good-for-you meals without sacrificing time to do the things that matter to them. We've amassed a loyal, rapidly growing following in just a few years, radically changing the day-to-day lives of people across the country and successfully creating a new model for the food industry. A 2x Fast Company 'Best Workplaces for Innovators' winner -- at the heart of Tovala is an ever-growing community of passionate, unique, culture-centric teammates from all different backgrounds and industries working together to make the magic happen. We're looking for great people to join our team of hard-working, fun-loving, food-focused folks who bring their full selves to work every day. Our Values: - Put the Team First - Embrace the Obstacles - Connect the Dots - Be Direct - Get S#!t Done (Well) - Champion the Customer

Offices: 1021 W Adams St, Chicago, IL 60607, US

FoodHardwareHomeInternet of ThingsCookingHealth and Fitnessand TechCookingFood DeliveryDelivery
View all jobs at Tovala

About Tovala

LinkedInVisit site

Food for every taste. Tech for every meal.

Industry
Food & Beverages
Company size
201-500 employees
Founded
2017
Headquarters
Chicago, IL
LinkedIn followers
6,899
Total funding
$69M

We're Tovala, a food-tech company completely reinventing how people eat & live. Through an innovative combination of hardware, software, and food creation, we give our customers a way to enjoy really good, good-for-you meals without sacrificing time to do the things that matter to them. We've amassed a loyal, rapidly growing following in just a few years, radically changing the day-to-day lives of people across the country and successfully creating a new model for the food industry. A 2x Fast Company 'Best Workplaces for Innovators' winner -- at the heart of Tovala is an ever-growing community of passionate, unique, culture-centric teammates from all different backgrounds and industries working together to make the magic happen. We're looking for great people to join our team of hard-working, fun-loving, food-focused folks who bring their full selves to work every day. Our Values: - Put the Team First - Embrace the Obstacles - Connect the Dots - Be Direct - Get S#!t Done (Well) - Champion the Customer

Offices: 1021 W Adams St, Chicago, IL 60607, US

FoodHardwareHomeInternet of ThingsCookingHealth and Fitnessand TechCookingFood DeliveryDelivery
View all jobs at Tovala

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