Childcare Director of Admissions

• Take the lead on growing school enrollment, owning the strategy and the follow-through
• Manage outreach efforts, social media presence, and community engagement events that put Primrose in front of the right families
• Lead tours that help parents feel what it's like to be part of our community, not just hear about it
• Build and maintain authentic relationships with prospective and current families throughout the enrollment process
• Respond to inquiries promptly and manage a pipeline of leads with consistent, timely follow-through
• Collaborate with the Principal and Education Coach as part of the school leadership team
• Represent Primrose at community events and build local partnerships that support enrollment goals
• Track enrollment metrics and adjust outreach strategy based on what's working

• Organization: you keep leads, tours, and follow-ups from falling through the cracks
• Timely follow-through: families remember how quickly and warmly you responded
• A sales mindset rooted in authentic connection: you're comfortable guiding a family toward a decision, and you do it by genuinely listening and building trust, not by pushing
• Comfort with social media and community outreach
• Confidence leading tours and speaking to groups
• Childcare or early education experience is a plus, but not required — what matters most is your ability to connect with families and close the loop

• Full-time, salaried position: $50,000–$55,000, plus eligible for a 10% performance-based bonus
• Health, vision, and dental insurance
• 401(k) with employer match
• Paid time off