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Jobs at Moda Labs (Now Hiring) — 2 open

Moda Labs

Founding GTM Lead

San Francisco, California, United States · On-site

Mid level

We're looking for our first GTM hire to help define, build, and scale our go-to-market strategy. This is a hands-on role for someone who enjoys working directly with customers while building the systems, processes, and s…

Skills: Go-To-Market Strategy, Outbound Sales, Account Management, Business Development, Solution Selling

Moda Labs

Founding Growth Lead

San Francisco, California, United States · On-site

Mid level

About the role We're hiring for our first growth hire - someone who can define how our company gets discovered, understood, and loved. This isn't a traditional growth role. You won't be managing acquisition channels or o…

Skills: Product Marketing, Growth Strategy, Go-To-Market Strategy, Content Creation, Brand Positioning

Founding GTM Lead

Moda Labs

San Francisco, California, United States • On-site

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Mid level

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  • Full-time
  • Ownership
  • Posted 19d ago
  • ~40 hrs/week

Responsibilities

The Founding GTM Lead will define and execute the company's go-to-market strategy, focusing on customer acquisition and growth. Responsibilities include running outbound campaigns, leading discovery calls, and building repeatable sales processes and playbooks.

Requirements

Candidates must have a background in sales or business development combined with experience in design, consulting, or a client-facing problem-solving discipline. The role requires the ability to handle ambiguity and switch seamlessly between high-level strategy and hands-on execution.

Full job description

We're looking for our first GTM hire to help define, build, and scale our go-to-market strategy. This is a hands-on role for someone who enjoys working directly with customers while building the systems, processes, and strategy that drive long-term growth.

As our Founding GTM Lead, you'll partner closely with the founders to shape our GTM strategy, refine our positioning, and build a repeatable customer growth engine. You'll own the customer journey from initial engagement through onboarding, adoption, expansion, and long-term success, ensuring our most strategic customers realize value and continue to grow with us.

This role is ideal for someone who thrives in ambiguity, enjoys wearing multiple hats, and wants significant ownership in an early-stage company.

We're looking for someone who:

  • Has experience in a customer-facing role - sales, consulting, partnerships, customer success, business development, or similar.

  • Is a strong product thinker who enjoys understanding customer needs and turning insights into product and GTM strategy.

  • Can balance strategic thinking with hands-on execution.

  • Is excited to build scalable systems, processes, and automation from the ground up.

  • Communicates complex ideas clearly and builds trusted relationships with stakeholders.

  • Wants to be an early employee with meaningful ownership and influence.

  • Bonus: You've been an early employee, founder, or have leadership experience.

You'll spend your time:

  • Partnering with founders to define and execute our go-to-market strategy.

  • Designing and implementing scalable GTM playbooks, CRM workflows, and customer lifecycle processes.

  • Leading customer discovery, demos, onboarding, and adoption to ensure customers achieve value quickly.

  • Building strong relationships with strategic customers, identifying opportunities to upsell, expand, and deepen partnerships.

  • Collaborating with product and design to translate customer insights into product improvements, positioning, and roadmap decisions.

  • Refining messaging, pricing, and customer engagement strategies based on market and customer feedback.

  • Building automation systems that streamline sales, onboarding, customer communications, and reporting.

  • Experimenting across acquisition, onboarding, retention, and expansion initiatives to identify scalable growth opportunities.

Why Join?

You'll be one of our earliest hires, working directly with the founders to shape our go-to-market strategy, customer experience, and growth. You'll have real ownership, meaningful equity, an unlimited token budget, and the opportunity to build from zero.

If you're excited by blank canvases, fast feedback loops, and building products customers genuinely love, we'd love to talk.

Related keywords

GTMOutbound CampaignsCustomer DiscoveryPositioningMessagingPricingCRMPlaybooksScalable GrowthFounder-led SalesBusiness DevelopmentConsultingStrategy

About Moda Labs

LinkedInVisit site

Enhancing fleet operations management for the shared mobility and last mile industries.

Industry
Transportation/Trucking/Railroad
Company size
2-10 employees
Headquarters
Los Angeles, CA
LinkedIn followers
4

Moda partners with operators, sub-contractors, and municipalities to improve unit economics and compliance in accordance to local policies and regulations.

Offices: Los Angeles, CA 90405, US

View all jobs at Moda Labs

About Moda Labs

LinkedInVisit site

Enhancing fleet operations management for the shared mobility and last mile industries.

Industry
Transportation/Trucking/Railroad
Company size
2-10 employees
Headquarters
Los Angeles, CA
LinkedIn followers
4

Moda partners with operators, sub-contractors, and municipalities to improve unit economics and compliance in accordance to local policies and regulations.

Offices: Los Angeles, CA 90405, US

View all jobs at Moda Labs

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