Social Media & Digital Marketing Specialist Job Overview: The Social Media & Digital Marketing Specialist is responsible for developing and executing social media and digital marketing strategies to increase brand awaren…
Skills: Social Media Strategy, Digital Marketing, Content Creation, Performance Analytics, Paid Social Advertising
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Full-time
bachelor degree
Posted 94d ago
~40 hrs/week
Responsibilities
Develop and execute comprehensive social media and digital marketing strategies to increase brand awareness and generate leads. Manage social media accounts, create engaging content, and analyze performance metrics to optimize campaigns.
Requirements
Requires a Bachelor's degree in marketing or communications with 2-3 years of experience in digital marketing. Proficiency in social media management tools and advertising platforms is essential.
Full job description
Social Media & Digital Marketing Specialist
Job Overview:
The Social Media & Digital Marketing Specialist is responsible for developing and executing social media and digital marketing strategies to increase brand awareness, drive engagement, and generate leads. They will create and curate content, manage social media accounts, analyze performance metrics, and implement advertising campaigns across various digital platforms.
Key Responsibilities:
Develop and implement comprehensive social media and digital marketing strategies that align with the company's overall marketing goals
Create, curate, and publish engaging content across social media platforms (Facebook, Instagram, Twitter, LinkedIn, etc.)
Manage social media accounts, monitor conversations, and respond to comments and messages
Monitor and analyze performance metrics (impressions, reach, engagement, etc.) to identify trends and opportunities for improvement
Implement and manage paid social media advertising campaigns to drive traffic and leads
Collaborate with internal teams to ensure brand consistency and alignment across all marketing channels
Stay up-to-date with industry trends and emerging technologies in social media and digital marketing
Research and analyze competitor marketing strategies and industry best practices
Monitor and report on social media and digital marketing performance to stakeholders and management
Assist in the creation and execution of email marketing campaigns and lead generation initiatives
Requirements
Bachelor's degree in marketing, communications, or related field
2-3 years of experience in social media and digital marketing
Proficient in social media management tools and analytics platforms (Hootsuite, Sprout Social, Google Analytics, etc.)
Knowledge of social media advertising platforms (Facebook Ads Manager, Twitter Ads, LinkedIn Ads, etc.)
Excellent written and verbal communication skills
Strong organizational skills and attention to detail
Ability to work independently and collaboratively in a fast-paced environment
Creative problem solver with a passion for digital marketing and social media
This job description is intended to convey information essential to understanding the scope of the job and the general nature and level of work performed by job holders within this job. It is not intended to be an exhaustive list of qualifications, skills, duties, responsibilities, or working conditions associated with the position.
LeapSurge is a New Age software solutions and services company in Bangalore. We have proven our capabilities in providing Next Generation Enterprise Class Business Intelligence & Analytics Solutions to a large portfolio of customers, showcasing end-to-end business transformation. We strive to serve our esteemed clientele with focused collaboration, cutting-edge technologies, elevated user experience & devotional support.
As a modern IT organization, we strive hard to keep at pace with most recent technologies and our team is well versed with the latest technological advancements. Our solutions are implemented, accepted and appreciated in a wide range of industry domains like Sales & Distribution, Retail, Pharmaceuticals, FMCG, Healthcare, Textiles, Ceramics & Manufacturing.
With Deep business insights, enhanced delivery capabilities, and understanding of how technology impacts the industry and your business model, we contribute to shape the future of your enterprise.
We’ve invested enormous effort & resources in research and development to discover how organizations can leverage data.
In brief, we work with you to discover unique insights or business intelligence that can help your organization take advantage of opportunities, minimize risks and control costs.
As a company, we’re simply addicted to helping our clients take advantage of IT business solutions that increase productivity and provide team communication.
Offices: 103, VV Puram, RV Road, Bangalore, Karnataka 560004, IN
Business IntelligenceAnalyticsBig DataArtifitial IntelligenceDigital Transformation ConsultingData WarehousingCloud ComputingCloud AnalyticsDe-DuplicationETL
LeapSurge is a New Age software solutions and services company in Bangalore. We have proven our capabilities in providing Next Generation Enterprise Class Business Intelligence & Analytics Solutions to a large portfolio of customers, showcasing end-to-end business transformation. We strive to serve our esteemed clientele with focused collaboration, cutting-edge technologies, elevated user experience & devotional support.
As a modern IT organization, we strive hard to keep at pace with most recent technologies and our team is well versed with the latest technological advancements. Our solutions are implemented, accepted and appreciated in a wide range of industry domains like Sales & Distribution, Retail, Pharmaceuticals, FMCG, Healthcare, Textiles, Ceramics & Manufacturing.
With Deep business insights, enhanced delivery capabilities, and understanding of how technology impacts the industry and your business model, we contribute to shape the future of your enterprise.
We’ve invested enormous effort & resources in research and development to discover how organizations can leverage data.
In brief, we work with you to discover unique insights or business intelligence that can help your organization take advantage of opportunities, minimize risks and control costs.
As a company, we’re simply addicted to helping our clients take advantage of IT business solutions that increase productivity and provide team communication.
Offices: 103, VV Puram, RV Road, Bangalore, Karnataka 560004, IN
Business IntelligenceAnalyticsBig DataArtifitial IntelligenceDigital Transformation ConsultingData WarehousingCloud ComputingCloud AnalyticsDe-DuplicationETL