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Athens, Attica, Greece • On-site
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Lead and grow Flora Professional's presence in South Greece by developing customer strategies and building relationships with HoReCa partners and distributors. Execute sales activities, monitor performance, and analyze market trends to drive product penetration and portfolio expansion.
Requires a Bachelor's degree in Economics or Business Administration and 3+ years of experience in area or distributor management. Candidates must be commercially sharp with a strong understanding of the foodservice landscape and proficiency in Microsoft Office.
About the position
This is a standout opportunity to lead and grow Flora Professional’s presence across Attica, Peloponnese, parts of Central Greece and selected islands. As Area Supervisor, you’ll be at the heart of our HoReCa and Distributor sales strategy — building trusted relationships with chefs, operators and partners, and delivering tailored customer plans that drive mutual growth. You’ll report directly to the Sales Leadership and work closely with cross-functional teams to ensure best-in-class execution, product availability and customer satisfaction. This is a high-accountability role for someone who thrives on autonomy, connection and results — and is ready to make a real impact in the Greek foodservice landscape.
More details?
Main Responsibilities:
Customer Strategy & Growth
• Develop and deliver win-win customer strategies and business plans
• Build strong, long-term relationships with HoReCa customers and distributors
• Identify growth opportunities and tailor Flora Professional solutions to meet customer needs
• Drive product penetration and portfolio expansion across your territory
• Represent Flora Professional with pride and purpose in every customer interaction
Sales Planning & Execution
• Plan and execute sales activities across Attica, Peloponnese, Central Greece and selected islands
• Monitor customer performance and take proactive steps to optimise results
• Collaborate with cross-functional teams to ensure product availability and service excellence
• Lead negotiations and consultative selling with key accounts
• Prepare and present compelling commercial proposals and business reviews
Market & Competitor Insights
• Analyse market trends, customer needs and competitor activity
• Use insights to shape effective sales plans and customer engagement strategies
• Share feedback and learnings with internal teams to inform broader business decisions
Performance & Reporting
• Track KPIs and sales targets, ensuring alignment with business goals
• Manage budgets and promotional investments with a focus on ROI
• Prepare regular reports and updates for senior stakeholders
So, what does it take to be successful in this role?
We’re looking for a passionate, commercially minded sales professional who understands the rhythm of Greek hospitality and thrives on building meaningful partnerships.
• Bachelor’s Degree in Economics / Business Administration or any equivalent
• Experienced: 3+ years in Area Management, Distributor or Category roles preferred
• Customer-Focused: Builds trust and delivers value through every interaction
• Commercially Sharp: Strong understanding of P&L, value chain and business drivers
• HoReCa Savvy: Experience in foodservice or hospitality segments is a strong advantage
• Analytical & Agile: Uses data to drive decisions and adapts quickly to change
• Collaborative & Independent: Works well solo and as part of a high-performing team
• Tech-Ready: Proficient in Microsoft Office (Excel, PowerPoint)
• Fluent in English; Greek language fluency assumed
If you’re ready to lead Flora Professional’s growth across Greece — and help shape the future of plant-based food in kitchens and bakeries across the region — this is your moment. Big brands, bold ambitions — and a big opportunity to deliver impact.
Join us at Flora Food Group, where we are pioneering the next generation of delicious, natural, nutritious food.
We understand your resume might not be up to date—apply with what you have or your LinkedIn profile. Flora Food Group is committed to creating an inclusive and diverse workplace, and we encourage applications from all backgrounds, even if you don’t meet all the listed requirements.
We are an equal opportunities employer, committed to diversity and inclusion. We recruit based on values, skills, and experience, ensuring a fair and unbiased process.
What’s next
If this position sounds interesting, please hit the apply button now!
We understand your resume might not be up to date and recommend that you apply with what you have or your LinkedIn Profile. Flora Food Group is dedicated to building an inclusive and diverse workplace, we understand that you might not meet all the requirements stated in the description, but we encourage you to apply anyway. You might be the right candidate for this role or other roles.
Flora Food Group is an employer committed to diversity and inclusion in the workplace and equal opportunities for all. We recruit based only on values, qualifications, performance, skills, behaviours, experience, and knowledge. We ensure job advertisements are free from unintentional bias.
No personal characteristics should be a barrier to joining Flora Food Group. We prohibit discrimination and harassment based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or other personal characteristics.
Culinary Essentials for Better Food – from everyday cooking at home to professional kitchens.
Flora Food Group makes Culinary Essentials for Better Food. We focus, with care, on making everyday ingredients which help our consumers craft delicious and nutritious meals. We serve consumers and professionals in more than 100 countries, across spreads, butter and blends, creams and creamers, sauces and culinary liquids, cheese and cream cheese. Our portfolio includes iconic brands deeply rooted in local food cultures including Flora, Becel+ProActiv, BlueBand, Country Crock, I Can't Believe It's Not Butter!, Rama, and Violife - alongside other strong local consumer brands and a growing Professional business serving chefs and foodservice across the world. Our brands deliver ingredients for cooking, frying, baking, roasting, barbecuing, whipping, finishing, and spreading, in home and professional kitchens combining performance, flavour, nutrition and consistency at scale. Our edge is over 150 years of expertise in oils and fats, where flavour, functionality, and nutrition meet - supported by over 170 food scientists and specialists, 25 dedicated chefs, a state-of-the-art Food Centre, and end-to-end capabilities from sourcing to market. Behind it all are our Flora Foodies - food lovers who bring Performance, Care, and Passion to everything they do. We hold ourselves to high standards, stay close to real kitchens and consumers. We care for each other, our communities, and the planet. We are united by a genuine love of food and the craft behind it.
Offices: Flora Food Group BV Beethovenstraat 551 – 7th floor, Amsterdam, Amstelplein 1083, NL
Culinary Essentials for Better Food – from everyday cooking at home to professional kitchens.
Flora Food Group makes Culinary Essentials for Better Food. We focus, with care, on making everyday ingredients which help our consumers craft delicious and nutritious meals. We serve consumers and professionals in more than 100 countries, across spreads, butter and blends, creams and creamers, sauces and culinary liquids, cheese and cream cheese. Our portfolio includes iconic brands deeply rooted in local food cultures including Flora, Becel+ProActiv, BlueBand, Country Crock, I Can't Believe It's Not Butter!, Rama, and Violife - alongside other strong local consumer brands and a growing Professional business serving chefs and foodservice across the world. Our brands deliver ingredients for cooking, frying, baking, roasting, barbecuing, whipping, finishing, and spreading, in home and professional kitchens combining performance, flavour, nutrition and consistency at scale. Our edge is over 150 years of expertise in oils and fats, where flavour, functionality, and nutrition meet - supported by over 170 food scientists and specialists, 25 dedicated chefs, a state-of-the-art Food Centre, and end-to-end capabilities from sourcing to market. Behind it all are our Flora Foodies - food lovers who bring Performance, Care, and Passion to everything they do. We hold ourselves to high standards, stay close to real kitchens and consumers. We care for each other, our communities, and the planet. We are united by a genuine love of food and the craft behind it.
Offices: Flora Food Group BV Beethovenstraat 551 – 7th floor, Amsterdam, Amstelplein 1083, NL
