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Full-time
Medical Insurance, Dental Insurance, Vision Insurance, 401(k) Retirement Plan, Paid Time Off, Holiday Pay
Posted 20h ago
~40 hrs/week
Responsibilities
The role involves owning and executing the complete social media strategy across four healthcare brands to drive growth and engagement. This includes filming, editing, and publishing social-first content while managing community interactions and performance analytics.
Requirements
Candidates need 2-5+ years of experience in social media management and content creation, specifically with short-form video. Proficiency in tools like Canva, CapCut, and Meta Business Suite is required.
Full job description
Social Media & Content Marketer
Location: Onsite in Southfield, MI
Position Summary
The Social Media & Content Manager is responsible for owning and executing the complete social media strategy across four healthcare brands. This role combines content strategy, trend research, video production, creative development, social media management, and performance optimization.
The ideal candidate is highly creative, comfortable on-site filming providers and staff, stays ahead of social media trends, and can independently take content from concept to publication. This individual will create engaging content designed to grow followers, increase brand awareness, drive engagement, and support business growth across multiple brands.
This is a hands-on role requiring both strategic thinking and content creation expertise.
Core Responsibilities
Social Media Strategy & Management
Own and execute social media strategy across brands, ensuring consistent branding, messaging, and audience engagement.
Develop and manage content calendars aligned with marketing campaigns, events, and business goals.
Identify trends, viral content opportunities, and platform updates to drive follower growth and engagement.
Execute social campaigns designed to increase awareness, engagement, patient acquisition, and brand growth.
Analyze social media performance and provide recommendations to improve results.
Stay current on platform best practices, social trends, and emerging content opportunities.
Content Creation & Production
Film providers, staff, community partners, and events to create engaging social media content.
Create, edit, and publish videos, reels, TikToks, graphics, stories, and other social-first content.
Manage content production from concept to completion, including planning, filming, editing, publishing, and optimization.
Ensure all content meets brand standards, compliance requirements, and quality expectations.
Community Engagement & Collaboration
Engage with followers and manage community interactions across social platforms.
Collaborate with internal teams to support campaigns, launches, events, and strategic initiatives.
Support additional marketing projects and initiatives as assigned by leadership.
Experience & Qualifications
Required
2–5+ years of social media management and content creation experience.
Strong experience filming and editing short-form video content.
Strong understanding of social media algorithms and content trends.
Ability to work independently and proactively generate content ideas.
Technical Skills
Proficiency with:
Canva
CapCut
Adobe Creative Suite (preferred)
Meta Business Suite
TikTok Business Center
LinkedIn
YouTube
Why Join EPIC Health?
At EPIC Health, we're transforming healthcare through innovation, accessibility, and patient-centered care. As part of our growing marketing team, you'll have the opportunity to shape the voice and visibility of multiple healthcare brands while creating meaningful content that impacts communities.
You'll work in a collaborative, fast-paced environment where creativity, initiative, and new ideas are encouraged. Your work will directly support patient growth, community engagement, and brand expansion.
Social Media MarketingContent StrategyHealthcare MarketingVideo EditingReelsTikTokGraphicsBrand AwarenessPatient AcquisitionCanvaCapCutAdobe Creative SuiteMeta Business SuiteTikTok Business CenterLinkedInYouTube
EPIC Health Systems aims to build stronger, responsive & resilient health systems to achieve #UHC
Industry
Research Services
Company size
11-50 employees
Founded
2019
Headquarters
Addis Ababa, Addis Ababa
LinkedIn followers
118
Economic, Policy & Innovation Centre for Health Systems aims to build stronger, responsive & resilient health systems to achieve #UHC & ensure health security. Through our innovative partnerships with governments, health organizations, the private sector, and higher education institutions, EPIC Health Systems offers strategies, tools, management and training support needed to create high-functioning, accountable, affordable, accessible, and reliable health systems in LMICs.
Offices: Behind Skylight Hotel, Addis Ababa, Addis Ababa, ET
Health Systems StrengtheningHealth economics and financingHealth workforce optimizationDigital health and implimentation researchMonitoring and evaluationSocial and Behavior Change for HealthHealth supply chain managementand Primary healthcare
EPIC Health Systems aims to build stronger, responsive & resilient health systems to achieve #UHC
Industry
Research Services
Company size
11-50 employees
Founded
2019
Headquarters
Addis Ababa, Addis Ababa
LinkedIn followers
118
Economic, Policy & Innovation Centre for Health Systems aims to build stronger, responsive & resilient health systems to achieve #UHC & ensure health security. Through our innovative partnerships with governments, health organizations, the private sector, and higher education institutions, EPIC Health Systems offers strategies, tools, management and training support needed to create high-functioning, accountable, affordable, accessible, and reliable health systems in LMICs.
Offices: Behind Skylight Hotel, Addis Ababa, Addis Ababa, ET
Health Systems StrengtheningHealth economics and financingHealth workforce optimizationDigital health and implimentation researchMonitoring and evaluationSocial and Behavior Change for HealthHealth supply chain managementand Primary healthcare