Rockville, Maryland, United States · On-site
About the Business Unit: Within Ceva’s Sensors & Audio Business, we develop and license advanced sensor fusion and spatial audio software and sell sensor fusion enabled hardware components to global electronic OEMs and s…
Skills: Product Marketing, Go-to-Market Strategy, Product Roadmap Development, Competitive Analysis, Customer Engagement
Raanana, Center District, Israel · On-site
About the AI Division The AI Division is a unique and dedicated group within Ceva, driving innovation in Machine Learning and Generative AI architectures for edge devices and cloud inference. Our R&D domains span Neural …
Skills: C++, Software Development, Team Leadership, System Architecture, HW/SW Interaction
Mountain View, California, United States · On-site
About the Business Unit: Ceva is at the forefront of the Smart Edge revolution, with innovative state-of-the-art Silicon and Software solutions that enable products to Connect, Sense and Infer. Our advanced wireless tech…
Skills: SoC Architecture, Wireless Communication Standards, ASIC Design, Product Engineering, VLSI Development
Raanana, Center District, Israel · On-site
About Ceva Ceva is at the forefront of AI inference and signal processing, powering some of the world's most advanced edge devices with our NPU, Connectivity, Wireless, and Sensing IP platforms. About the role: As part o…
Skills: Salesforce Administration, Apex, Solution Design, User Support, System Integration
Belgrade, Central Serbia, Serbia · On-site
About the MBBU: The MBBU (Mobile Broadband Business Unit) is a unique and dedicated group within Ceva, driving innovation in Communications and Modem solutions for edge devices on both Mobile Phones (UE) and the Base sta…
Skills: C, C++, Embedded Software, 5GNR, 3GPP
Belgrade, Central Serbia, Serbia · On-site
About the Business Unit: The Mobile Broadband Business Unit (MBBU) at Ceva is a leading innovation hub focused on the development of advanced Digital Signal Processing (DSP) ASIC solutions tailored for next-generation wi…
Skills: SystemVerilog, UVM, Specman, Formal Verification, Emulation
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Lead outbound product marketing and go-to-market strategies for sensor fusion and spatial audio solutions. Drive product roadmap development and manage customer engagement with OEMs and semiconductor companies to grow revenue.
Requires a Bachelor's degree and 10+ years of experience in product marketing or business development within embedded software or semiconductor markets. Must have a proven track record of driving product positioning and engaging with consumer electronics OEMs.
Within Ceva’s Sensors & Audio Business, we develop and license advanced sensor fusion and spatial audio software and sell sensor fusion enabled hardware components to global electronic OEMs and semiconductor companies. Our technologies enable differentiated user experiences across smart TVs, hearables, wearables, PC peripherals, XR glasses and peripherals, robotics, and other intelligent connected products.
Position can be in Rockville, Maryland or Mountain View, California.
Ceva is seeking an experienced and highly strategic Product Marketing Director for our Sensors & Audio Business. This individual will lead outbound product marketing activities while driving go-to-market strategy, product strategy and roadmap development, customer engagement, and cross-functional alignment across sales, engineering, and marketing.
The ideal candidate combines strong technical understanding with business and market leadership experience in sensors, audio, embedded software, consumer electronics, and/or semiconductors. This role requires close collaboration with the the business R&D team located in Rockville, MD, Ceva’s worldwide sales team, corporate marketing, and our global customers to define winning product strategies and deliver differentiated solutions aligned with market needs.
Own product positioning, messaging, and value proposition development for Ceva’s MotionEngine™ sensor fusion and RealSpace® spatial audio solutions.
Define and drive outbound marketing strategy including product launches, pricing, competitive positioning, collateral creation, and customer-facing content.
Partner closely with the corporate marketing team to develop sales tools, white papers, webinars, digital campaigns, and trade show messaging.
Conduct competitive analysis and monitor industry trends in spatial audio (headphones, TWS, gaming, AR glasses), motion remote control, robotics, and IMU sensor fusion markets.
Collaborate with global sales and FAE teams to drive pipeline development, customer adoption, and revenue growth.
Support Ceva’s global sales teams with customer-facing presentations, technical and business positioning, and strategic account engagement.
Engage directly with OEMs, semiconductor companies, and ecosystem partners to understand requirements and identify growth opportunities.
Direct the operations of the sensor fusion components product line working with operations staff, global distributors and silicon / sensor partners.
Be the business owner in licensing and contract negotiations working in collaboration with legal, finance and sales.
Gather and synthesize market intelligence, customer feedback, competitive insights, and sales input to shape product strategy and R&D priorities.
Develop and maintain the product roadmap in partnership with the business and engineering leadership.
Drive alignment between business objectives, product investments, and technology innovation.
Act as the business focal point between sales, marketing, and legal.
Participate in quarterly business reviews and management updates and contribute insights on market opportunities, customer engagements, competitive landscape and product strategy.
Define business cases, pricing models, licensing structures, and commercialization strategies.
Support Ceva corporate strategic partnerships and ecosystem engagement activities.
· Bachelor’s degree in Engineering, Computer Science, Electrical Engineering, Marketing, Business, or related field
· 10+ years of experience in product marketing, product management, product line management, or business development within embedded software, consumer electronics, audio, sensing, semiconductors, or related technology markets.
· Experience working with consumer electronics OEMs and semiconductor customers.
· Demonstrated success driving product positioning, go-to-market strategy, and customer engagement.
· Ability to translate complex technical concepts into compelling customer value propositions.
· Strong communication and presentation skills with experience engaging executive audiences and customers.
· Solid understanding of embedded systems, consumer electronics value chains, and associated licensing business models.
· Proven ability to influence cross-functional teams and operate effectively in
· Experience in spatial audio, IMU sensor fusion, Smart TV, headphone/TWS, XR, robotics, and/or AI-enabled software applications.
· Experience working with software and hardware product roadmaps.
· MBA or advanced technical degree. a global organization.
· Ability and willingness to travel globally as needed.
Ceva is powering the smart edge
Ceva powers the Smart Edge, bridging the digital and physical worlds to bring AI-driven products to life. Our Ceva AI fabric portfolio of silicon and software IP enables devices to Connect, Sense, and Infer – the essential capabilities for the intelligent edge. From 5G, cellular IoT, Bluetooth, Wi-Fi, and UWB connectivity to scalable Edge AI NPUs, AI DSPs, sensor fusion processors and embedded software, Ceva provides the foundational IP for devices that connect, understand their environment, and act in real time. With more than 20 billion devices shipped and trusted by 400+ customers worldwide, Ceva is the backbone of today’s most advanced smart edge products – from AI-infused wearables and IoT devices to autonomous vehicles and 5G infrastructure. Our differentiated solutions deliver seamless integration into existing design flows, total flexibility to combine solutions based on design needs and ultra–low–power performance in minimal silicon footprint, helping customers accelerate development, reduce risk, and bring innovative products to market faster. As technology evolves toward Physical AI, Ceva’s IP portfolio lays the foundation for systems that are always connected, contextually aware, and capable of intelligent, real-time decision-making.
Offices: 15245 Shady Grove Road, Suite 400, Rockville, Maryland 20850, US · 1174 Castro Street, Suite 210, Mountain View, California 94040, US · Maskit, 2, Herzliya, 4612001, IL · 400, avenue Roumanille, Les Bureaux Green Side 5, Bat 6, Sophia Antipolis, Biot, 06410, FR · Airport Business Park Kinsale Road, Unit A2, First Floor Building 6500, Cork, IE
Ceva is powering the smart edge
Ceva powers the Smart Edge, bridging the digital and physical worlds to bring AI-driven products to life. Our Ceva AI fabric portfolio of silicon and software IP enables devices to Connect, Sense, and Infer – the essential capabilities for the intelligent edge. From 5G, cellular IoT, Bluetooth, Wi-Fi, and UWB connectivity to scalable Edge AI NPUs, AI DSPs, sensor fusion processors and embedded software, Ceva provides the foundational IP for devices that connect, understand their environment, and act in real time. With more than 20 billion devices shipped and trusted by 400+ customers worldwide, Ceva is the backbone of today’s most advanced smart edge products – from AI-infused wearables and IoT devices to autonomous vehicles and 5G infrastructure. Our differentiated solutions deliver seamless integration into existing design flows, total flexibility to combine solutions based on design needs and ultra–low–power performance in minimal silicon footprint, helping customers accelerate development, reduce risk, and bring innovative products to market faster. As technology evolves toward Physical AI, Ceva’s IP portfolio lays the foundation for systems that are always connected, contextually aware, and capable of intelligent, real-time decision-making.
Offices: 15245 Shady Grove Road, Suite 400, Rockville, Maryland 20850, US · 1174 Castro Street, Suite 210, Mountain View, California 94040, US · Maskit, 2, Herzliya, 4612001, IL · 400, avenue Roumanille, Les Bureaux Green Side 5, Bat 6, Sophia Antipolis, Biot, 06410, FR · Airport Business Park Kinsale Road, Unit A2, First Floor Building 6500, Cork, IE
