Regional Director Intelligence & Insights Latinoamérica - Burson Colombia
Bogotá, Bogota D.C., Colombia · Hybrid
Senior+
Who we are: Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help b…
Skills: Earned Media Insights, Data Intelligence, Measurement and Analytics, Business Development, AI Platforms
Who we are: Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help b…
Skills: Media Relations, Account Management, Press Material Development, Client Relationship Management, Event Management
Comunicação | Executivo(a) de Comunicação Interna Júnior - Saúde/Farma
São Paulo, São Paulo, Brazil · Hybrid
Entry level
Who we are: Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help b…
Comunicação | Executivo(a) de Contas Júnior - Saúde
São Paulo, São Paulo, Brazil · Hybrid
Entry level
Who we are: Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help b…
Comunicação | Executivo(a) de Contas Sênior - Saúde/Farma
São Paulo, São Paulo, Brazil · Hybrid
Senior
Who we are: Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help b…
Who we are: Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help b…
Who we are: Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help b…
Senior Public Relation Executive - Brands, Sports and Entertainment
Mumbai, Maharashtra, India · Hybrid
Mid level
Who we are: Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help b…
Skills: Public Relations, Client Relationship Management, Integrated Communications, Press Release Writing, Media Relations
Executive Assistant (12 Month Fixed Term Contract Maternity Cover)
London, England, United Kingdom · Hybrid
Senior
Who we are: Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help b…
Skills: Diary Management, Travel Coordination, Stakeholder Management, Microsoft Office, Confidentiality
Coordonnateur(trice) bilingue – Paiements et rapprochements
Montreal, Quebec, Canada · Hybrid
Mid level
Who we are: Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help b…
Who we are: Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help b…
Who we are: Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help b…
Skills: Client Relationship Management, Integrated Communications Strategy, Media Relations, Content Development, Business Development
Who we are: Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help b…
Skills: Influencer Mapping, Content Management, KPI Analysis, Microsoft Office, English Proficiency
Who we are: Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help b…
Skills: Public Relations, Media Relations, Influencer Marketing, Account Management, Integrated Communications
Who we are: Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help b…
Skills: Media Relations, Corporate Communications, Public Affairs, Issue Management, Writing
Who we are: Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help b…
Internship - Eu Public Affairs – Energy & Industrials Practice, Belgium - Burson
Brussels, Brussels-Capital, Belgium · Hybrid
Entry level
Who we are: Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help b…
Skills: EU Policy Analysis, Research, Writing, Analytical Skills, Stakeholder Mapping
Who we are: Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help b…
Who we are: Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help b…
Skills: Account Management, Media Relations, Communication Strategy, Digital Culture, Writing And Spelling
Who we are: Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help b…
Skills: EU Policy Analysis, Research, Analytical Skills, Digital Communications, Social Media Tools
Regional Director Intelligence & Insights Latinoamérica - Burson Colombia
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Full-time
bachelor degree, postgraduate degree
Professional Development Opportunities, Mentorship Programs, Inclusive Company Culture, Reward and Retention Packages
Posted 28d ago
~40 hrs/week
Spanish
Responsibilities
Lead the growth, strategic direction, and operational excellence of the Intelligence & Insights practice across Latin America. This includes driving new business development, managing regional teams, and implementing innovative data-driven solutions to enhance client reputation.
Requirements
Requires over 10 years of leadership experience in data intelligence and analytics, preferably within a strategic communications agency. Candidates must have advanced English proficiency and a deep understanding of the Latin American market and AI applications for business.
Full job description
Who we are:
Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation.
WPP (LSE/NYSE: WPP) is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com
Burson es una firma global líder en comunicación estratégica, dedicada a construir y proteger la reputación de sus clientes. Somos un equipo dinámico e innovador, comprometido con la generación de resultados excepcionales. Nuestra práctica de Intelligence & Insights se encuentra a la vanguardia en el uso de estrategias basadas en datos para generar información de alto valor y potenciar comunicaciones de impacto.
Burson forma parte de WPP (LSE/NYSE: WPP), un referente mundial en transformación creativa. Para más información, visite bursonglobal.com y síganos en LinkedIne Instagram.
Resumen del cargo
Buscamos un(a) Director(a) Regional de Intelligence & Insights para Latinoamérica (excepto Brasil), con experiencia y visión estratégica para liderar el crecimiento, la dirección estratégica y la excelencia operativa de esta práctica en la región.
Esta posición reportará al CEO de Latinoamérica y trabajará en estrecha colaboración con el Chief Client and Growth Officer para Latinoamérica, los líderes de mercado, los líderes de Inteligencia e Insights de Estados Unidos y Canadá, así como con los equipos locales de servicio al cliente, con el fin de garantizar una oferta regional integrada, de alto desempeño y que contribuya significativamente al crecimiento del negocio y a los resultados financieros.
Requisitos:
Experiencia comprobada en posiciones de liderazgo (preferiblemente superior a 10 años) en áreas de earned media insights, investigación, inteligencia de datos, medición y analítica, idealmente dentro de una agencia de comunicación estratégica.
Conocimiento profundo de las dinámicas del mercado latinoamericano.
Experiencia demostrada liderando estrategias de desarrollo de nuevos negocios y construyendo equipos de alto desempeño con una mentalidad emprendedora.
Dominio de metodologías, procesos y plataformas para la recopilación, monitoreo y análisis de datos, así como de herramientas de visualización, gobierno de datos y generación de reportes.
Conocimiento amplio y experiencia práctica en plataformas de inteligencia artificial, sus capacidades y aplicaciones al negocio.
Capacidad para diseñar e implementar metodologías mixtas de investigación que integren investigación de mercados, social listening e inteligencia digital, análisis y medición de medios, ciencia de datos e inteligencia artificial.
Excelentes habilidades de comunicación, presentación y relacionamiento con clientes y equipos multidisciplinarios.
Capacidad para desenvolverse con éxito en estructuras matriciales, colaborativas y multiculturales.
Dominio avanzado de inglés. El conocimiento de portugués será considerado una ventaja.
Título profesional en áreas afines; estudios de posgrado o maestría serán altamente valorados.
Responsabilidades:
Crecimiento del negocio y estrategia
Liderar el desarrollo de nuevos negocios y el crecimiento orgánico de la práctica de Intelligence & Insightsen Latinoamérica.
Identificar e implementar soluciones innovadoras que fortalezcan la propuesta de valor y mejoren la eficiencia operativa.
Excelencia en la práctica y ejecución
Garantizar la entrega de productos, análisis y soluciones de datos con los más altos estándares de calidad.
Mantenerse actualizado sobre las tendencias del mercado, tecnologías emergentes y mejores prácticas para asegurar el liderazgo de Burson en esta disciplina.
Liderazgo y desarrollo del equipo
Reclutar, dirigir y desarrollar al equipo regional de Intelligence & Insightsen Latinoamérica.
Promover una cultura de alto desempeño, aprendizaje continuo y procesos efectivos de incorporación y desarrollo del talento.
Capacitación y transformación
Diseñar y liderar programas de capacitación relacionados con inteligencia de datos, analítica e inteligencia artificial, así como con las soluciones y servicios que ofrece la práctica.
Colaboración regional y global
Trabajar de manera coordinada con los líderes de Intelligence & Insightsde Estados Unidos y Canadá, el Chair de las Américas, el Integrated Solutions Lead de las Américas y los equipos regionales para asegurar la alineación estratégica, compartir mejores prácticas y contribuir al desarrollo de iniciativas regionales.
Liderazgo de pensamiento y posicionamiento
Fortalecer el posicionamiento de Burson como referente en Intelligence & Insights mediante el desarrollo de iniciativas de liderazgo intelectual y el apoyo a actividades de mercadeo que destaquen las capacidades de la región.
Profesionalismo y cultura
Promover los valores corporativos de Burson, garantizando la excelencia en el servicio y los resultados, actuando como un solucionador estratégico para los clientes y fomentando un ambiente de trabajo positivo, colaborativo e inclusivo.
#LI-DP1
Tu lugar está en Burson:
Nuestra visión es que Burson sea la principal ‘academy company’ para profesionales creativos de la comunicación y líderes emergentes. Ofrecemos un entorno dinámico donde los colaboradores vienen a potenciar sus habilidades, ampliar sus redes y, en última instancia, crear las mejores soluciones para las marcas líderes de hoy. Nuestro compromiso con su crecimiento se refleja en nuestros sólidos programas de beneficios y programas para el talento, que incluyen oportunidades de desarrollo profesional, programas de mentoría con líderes de la industria, una cultura apasionante e inclusiva que fomenta la colaboración y la innovación, así como programas para recompensar y retener a los mejores talentos. Invertimos en nuestra gente porque creemos que su éxito es nuestro éxito.
Burson es una agencia integrada por personas inspiradas en nunca dejar de aprender. Reconocemos que lo que mejor hacemos, la creatividad y la comunicación, requieren un nivel de entendimiento profundo y lleno de matices. Por eso es fundamental para nosotros contratar a personas extraordinariamente talentosas, con diversos contextos culturales e identidades. Sin ello, no podríamos realizar el trabajo esencial de inspirar las ideas más impactantes, fomentar diálogos constructivos, cultivar experiencias significativas e impulsar la innovación y la creatividad para nuestros socios. Tu perspectiva es única -tu talento- es lo que te convierte en un #BursonPerson, y es así como, en equipo, conseguimos resultados excepcionales para nuestros clientes.
Al hacer clic en el botón "Enviar solicitud" a continuación, toda la información que ingresas se enviará a Burson. Antes de continuar, recomendamos revisar nuestra Política de privacidad de Contratación. Las personas residentes de California deben leer nuestro Aviso de privacidad sobre contratación de California. Estos documentos detallan cómo manejamos sus datos personales cuando solicita un puesto de trabajo con nosotros, así como las opciones para actualizar o eliminar la información que nos ha proporcionado.
You belong at Burson:
Our vision is for Burson to be the leading ‘academy company’ for creative communications professionals and emerging leaders. We provide a dynamic environment where ambitious colleagues come to elevate their skills, expand their networks, and ultimately, produce the best solutions for today’s leading brands. Our commitment to your growth is reflected in our robust benefits and people programs, which include professional development opportunities, mentorship programs with industry leaders, a vibrant and inclusive company culture fostering collaboration and innovation and packages designed to reward and retain top talent. We invest in our people because we believe their success is our success.
At Burson, we’re an agency of learn-it-alls. We recognize that the things we do best, creativity and communications, require a level of nuanced understanding. That’s why it’s imperative for us to hire extraordinarily talented people of all backgrounds and identities. Without that we can’t do the essential work of inspiring bold ideas, fostering constructive dialogue, cultivating meaningful experiences, and driving innovation and creativity for our partners. Your unique point of view—your talent—is what makes you a #BursonPerson, and it’s how we deliver exceptional results for our clients, together.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
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Burson is the global leader in communications, purpose-built to create value for our clients through reputation. We reinvent how reputation creates competitive advantage for our clients, so they can lead today and far into the future.
Burson is the global leader in communications, purpose-built to create value for our clients through reputation. We reinvent how reputation creates competitive advantage for our clients, so they can lead today and far into the future.