User Acquisition Specialist (Game)

Location
Ho Chi Minh City, Vietnam
Workplace
Hybrid
Employment
Full-time

About this role

Launch and scale new music games profitably through organic and non-organic channels across the globe (US, China, Japan, etc.)

WHAT YOU WILL DO

  • Manage and run multiple user acquisition campaigns across platforms (Google, Facebook, Applovin, Mintegral, etc.)
  • Analyze data through (1) market and competitor performance (2) various ad campaign metrics (installs, CPI, CTR, IR, ROI/ROAS), (3) A/B testing creatives, and cross-check (4) revenue and product metrics in order to understand user behaviors, define and execute UA strategy for new games to enter and win the target markets
  • Work closely with Creative teams to provide UA insights to improve product marketability
  • Work closely with global vendors/ ad networks to optimize campaigns
  • Understand and implement each ad networks best practices as well as test new ad networks to expand user inventories


QUALIFICATIONS

  • 1-2 years working experience in Performance Marketing (Google/Facebook/Other Adnetworks) with proven success
  • Being familiar with using mobile marketing attribution tool (e.g. Appsflyer or Adjust)
  • In-app marketing experience for driving deeper conversions

  • Data analysis, Strategic & Tactical planning, Problem solving

  • Ability to multitask and manage deadlines in a cross-functional team, Stakeholder management
  • Good communication (English writing and speaking skills)

  • Possess a creative mindset and an instinct for identifying trends.

  • Customer-oriented, Innovative, Emotional intelligence

  • Hunger and humble for learning, sharing, teamwork and self-development
  • Resilient and adaptable under changes and uncertainties

WILL BE A PLUS

  • You love music and music-related products

  • Love to interact with mobile music games/ apps

  • Prior experience in gaming industry

  • Being comfortable with data and turning multiple sources of data into insights

  • Entrepreneurial spirit: comfortable with uncertainties and changes in a fast-paced environment

  • Fanatic learner: proactive learning and sharing knowledge


WHAT WE OFFER

  • Competitive salary, 100% salary during probation
  • Performance bonus with 30% of company profit shared with no cap
  • Full SHUI as Vietnamese Law + Premium Private Medical Insurance and annual health check
  • Minimum 12 days paid annual leave + 10 days paid sick leave.
  • 12 days working from home per year
  • Annual flexi-budget (9.400.000 VNĐ/year) for well-being & personal development
  • Free daily lunch with 10+ menu options.
  • Free daily F&B: Snacks, juice, beverage, tea-time
  • Monthly/Bi-monthly team activity allowance
  • Company learning trip will be top of countries that we gain most profit. 1st is Korea, next destination is Japan
  • Sponsored sports activities: badminton, soccer, ...
  • Sponsored overseas conferences and industry events for all levels.
  • Modern equipments/AI tool provided.

How To Apply

Click the button or contact us at [email protected]

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Benefits

  • Competitive Salary
  • 100% Salary During Probation
  • Performance Bonus (30% Company Profit Share)
  • Social Insurance (SHUI)
  • Premium Private Medical Insurance
  • Annual Health Check
  • 12 Days Paid Annual Leave
  • 10 Days Paid Sick Leave
  • 12 Days Working From Home Per Year
  • Annual Flexi-budget for Well-being and Personal Development
  • Free Daily Lunch
  • Free Daily Snacks and Beverages
  • Team Activity Allowance
  • Company Learning Trips
  • Sponsored Sports Activities
  • Sponsored Overseas Conferences
  • Modern Equipment and AI Tools