Senior Executive - HORECA Sales

Location
Colombo 10
Workplace
On-site

About this role

Hayleys Consumer is a subsidiary of Hayleys PLC, which markets and distributes a wide range of world-renowned brands in Sri Lanka. We market brands such as Head & Shoulders, Pantene, Gillette, Olay, Pampers, Sun Up, Whisper, Mabroc & Talawakelle tea brands, Govi Aruna product etc.

Hayleys Consumer has been representing these brands in Sri Lanka for the past several years. Many of our brands are leaders in their respective categories.
 

Key Responsibilities:

 

  • Develop and execute HORECA sales strategies for Food & Beverages to achieve monthly and annual targets.

  • Identify, prospect, and onboard new hotels, restaurants, cafés, caterers, and institutional clients; expand market coverage.

  • Build and maintain strong relationships with key decision-makers (F&B Managers, Executive Chefs, Procurement Heads).

  • Conduct product presentations; manage key accounts and ensure high customer retention.

  • Monitor market trends and competitor activity; prepare sales reports, forecasts, and performance updates for management.

 

Qualifications and Experience:

 

  • Bachelor’s degree in Business Administration, Marketing, Hospitality Management, or a related field.

  • 3–5 years’ proven HORECA sales or business development experience, preferably in FMCG.

  • Strong negotiation, communication, and presentation skills.

  • Proficient in MS Office and CRM tools.

  • Valid driving license and willingness to travel locally/internationally. self-motivated, target-driven, and able to work under pressure.

 

If you think you have what it takes to succeed in this challenging role, Click here to submit your application.

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